First Things THRST
First Things THRST

First Things THRST

Mike Thurston

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Episodes

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‘First Things THRST’ is a weekly masterclass that explores the secrets and experiences of entrepreneurs and content creators from across the globe. Each episode is unfiltered and guided by the premise of leaving no stone unturned, which is accountable for the deep discussions into the backgrounds, hardships and confessions of my guests. My goal is simple, to share insights and fresh perspectives on topics like entrepreneurship, success and fitness. Join me on this exciting adventure, and I'm hoping you gain as much from these discussions as I do.

Recent Episodes

E135 - What Ambitious Men Get Wrong About Wealth, Success & Life
MAR 29, 2026
E135 - What Ambitious Men Get Wrong About Wealth, Success & Life
» Produced by Hack You Media: pioneering a new category of content at the intersection of health performance, entrepreneurship & cognitive optimisation.Instagram: https://www.instagram.com/hackyoumedia/Website: https://hackyou.media/Sahil Bloom is an author, investor, and content creator who quit his high-paying finance job after realising he'd only see his parents 15 more times before they died, and this conversation reveals his framework for the five types of wealth, why autopilot in life is the single greatest risk, and how anything above zero compounds.This covers why he invests in founders who can get punched in the mouth repeatedly and figure it out, how his investments range from healthcare advocates to humanoid robots, and why he uses AI agents for logistics but never outsources the creative work he actually enjoys doing.00:00 Introduction03:31 AI possibilities and optimism for the future07:45 Maintaining uniquely human skills in an AI world12:18 Personal transformation and redefining success15:05 Overview of the five types of wealth19:03 Balancing life's priorities and family importance21:37 Confronting fear of uncertainty and taking risks27:44 Growth through personal loss and struggles30:13 Embracing failure and gaining confidence33:13 Navigating criticism and public backlash39:35 Investing in people over ideas47:07 The impact of AI on daily life and driving52:10 Exploring luxury in future automated living55:59 Future plans and ongoing projects» Escape the 9-5 & build your dream life - https://www.digitalplaybook.net/» Transform your physique - https://www.thrstapp.com/» My clothing brand, THRST - https://thrstofficial.com» Custom Bioniq supplements: https://www.bioniq.com/mikethurston• 40% off your first month of Bioniq GO• 20% off your first month of Bioniq PRO» Join our newsletter for actionable insights from every episode: https://thrst-letter.beehiiv.com/» Join Whoop and get your first month for free - join.whoop.com/FirstThingsThrst» Follow SahilInstagram: https://www.instagram.com/sahilbloom/?hl=enThe 5 Types Of Wealth: a.co/d/awxJWBR
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59 MIN
E134 - Patrick Bet-David: World War 3, Manosphere & Becoming Irreplaceable
MAR 24, 2026
E134 - Patrick Bet-David: World War 3, Manosphere & Becoming Irreplaceable
» Produced by Hack You Media: pioneering a new category of content at the intersection of health performance, entrepreneurship & cognitive optimisation.Instagram: https://www.instagram.com/hackyoumedia/Website: https://hackyou.media/Patrick Bet-David built Valuetainment into a media empire, and this conversation reveals why nobody truly knows what's happening in geopolitics even on the inside, how creating stakeholders makes society safer, and why loving the game matters more than tolerating the grind.Learn why societies become safer when people have equity, families, and assets to protect, versus nothing to lose, and how Dubai's lack of military becomes concerning when cheap drones meet expensive defences. This covers why he interviews everyone from controversial figures to world leaders as long as they're respectful, how shutting down YouTube three times at 488K subscribers forced the decision to build a major media company or quit entirely, and why the Michael Jordan "love of the game" clause captures what separates passion from obligation.00:00 Introduction02:28 Discussing the situation in the Middle East07:02 Concerns about safety living in Dubai12:49 Hypothetical scenario: Becoming the supreme leader of Iran17:04 Big problems in the world Patrick wants to tackle21:13 Impact of social media on role models27:20 Thoughts on Louis Theroux's Manosphere documentary32:05 Deciding who to socialise or do business with34:22 Short-term vs long-term thinking in business40:38 Dealing with controversial interview backlash45:35 Desire to interview Putin46:50 Motivations for continuing to build the company48:25 Coping with stressful or bad days53:06 Importance of loving what you do56:54 How to keep up with an overwhelming flow of information1:04:06 The significance of processing information over just knowledge1:07:36 Optimism about the future and mindset» Escape the 9-5 & build your dream life - https://www.digitalplaybook.net/» Transform your physique - https://www.thrstapp.com/» My clothing brand, THRST - https://thrstofficial.com» Custom Bioniq supplements: https://www.bioniq.com/mikethurston• 40% off your first month of Bioniq GO• 20% off your first month of Bioniq PRO» Join our newsletter for actionable insights from every episode: https://thrst-letter.beehiiv.com/» Join Whoop and get your first month for free - join.whoop.com/FirstThingsThrst» Follow PatrickInstagram: https://www.instagram.com/patrickbetdavid/?hl=enWebsite: https://link.me/patrickbetdavid
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69 MIN
E133 - Supercar Blondie: How I Built a $100M Brand & Youtube Channel
MAR 17, 2026
E133 - Supercar Blondie: How I Built a $100M Brand & Youtube Channel
» Produced by Hack You Media: pioneering a new category of content at the intersection of health performance, entrepreneurship & cognitive optimisation.Instagram: https://www.instagram.com/hackyoumedia/Website: https://hackyou.media/Alex Hirschi built Supercar Blondie from a radio hosting job in Dubai to a global media brand, launched SBX Cars auction platform, and this conversation reveals why she left security in 2017 when colleagues said "see you in two months," how Facebook's golden era paid $1M monthly before collapsing 10x, and why diversifying across platforms became a survival strategy.Learn why she loves Dubai's rapid change instead of romanticising the past, how SBX Cars fills the gap between collectors flying to physical auctions and wanting curated high-end listings without $30K cars next to $3M ones, and why the platform ships supercars globally from Dubai to Hong Kong. This covers why YouTube builds brand loyalty better despite inconsistent revenue, how AI scammers use her face with different voices to target lonely people, and why documenting everything makes life feel less genuine.00:00 Introduction03:27 Transitioning from radio to social media in 201705:46 Moving to Dubai in 2008 and early experiences09:11 Launching SBX and the online car auction business13:30 Unique aspects of SBX's auction process18:19 Importance of trust and brand reputation in auctions21:52 Strategic goals and personal content creation balance26:34 The hiring process for presenters and maintaining passion30:17 Concept cars and their purpose in car design evolution34:21 Challenges of being the public face and dealing with burnout38:31 Handling online negativity and maintaining mental health40:01 Balancing work drive with personal well-being45:30 AI in content creation and future business prospects51:04 Monetising platforms, YouTube vs Facebook57:27 Building a diverse media and tech business model1:03:30 Favourite cars and collaborations with brands1:09:03 Personal growth and adventure goals for the future» Escape the 9-5 & build your dream life - https://www.digitalplaybook.net/» Transform your physique - https://www.thrstapp.com/» My clothing brand, THRST - https://thrstofficial.com» Custom Bioniq supplements: https://www.bioniq.com/mikethurston• 40% off your first month of Bioniq GO• 20% off your first month of Bioniq PRO» Join our newsletter for actionable insights from every episode: https://thrst-letter.beehiiv.com/» Join Whoop and get your first month for free - join.whoop.com/FirstThingsThrst» Follow AlexInstagram: https://www.instagram.com/supercarblondie/?hl=enSBX Cars: https://sbxcars.com/
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96 MIN
E132 - The New Way To Make Money Online (Now That AI Kills Every Other Plan)
MAR 8, 2026
E132 - The New Way To Make Money Online (Now That AI Kills Every Other Plan)
» Produced by Hack You Media: pioneering a new category of content at the intersection of health performance, entrepreneurship & cognitive optimisation.Instagram: https://www.instagram.com/hackyoumedia/Website: https://hackyou.media/Nik Setting built multiple businesses before turning 23 by understanding that personal branding isn't a system, it's knowing who you want to become and refusing to dilute your message, and this conversation reveals why most creators fail by chasing what works instead of staying aligned with their identity.Nik explains why AI is replacing copywriters and media buyers but can never replicate authentic personal brands. Learn why verbal and visual alignment creates trust that converts, how confusion happens at every stage even when making millions because your identity evolves, and why following trending content that doesn't align with your core values just confuses your audience.00:00 Introduction02:00 Nick Setting's drive and passion for building unique things04:20 Transition from survival to growth mindset in business07:20 Key components of personal branding10:00 Importance of strategic content post and authenticity14:30 Niching down in a crowded market for growth19:00 Monetising personal brand effectively23:00 Building trust and credibility through content28:00 Harnessing the power of YouTube for authenticity32:00 Challenges of maintaining alignment with your brand37:00 Using communication to convey ideas simply41:30 Importance of niche and target audience selection47:00 Finding and hiring loyal team members51:00 Leveraging personal brand for opportunities55:00 Nik's vision for the future and maintaining focus» Escape the 9-5 & build your dream life - https://www.digitalplaybook.net/» Transform your physique - https://www.thrstapp.com/» My clothing brand, THRST - https://thrstofficial.com» Custom Bioniq supplements: https://www.bioniq.com/mikethurston• 40% off your first month of Bioniq GO• 20% off your first month of Bioniq PRO» Join our newsletter for actionable insights from every episode: https://thrst-letter.beehiiv.com/» Join Whoop and get your first month for free - join.whoop.com/FirstThingsThrst» Follow NoahInstagram: https://www.instagram.com/niksetting/YouTube: @niksetting
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90 MIN
E131 - Modern Life Is Killing Us: How To Stay Healthy In A Broken System
MAR 1, 2026
E131 - Modern Life Is Killing Us: How To Stay Healthy In A Broken System
» Produced by Hack You Media: pioneering a new category of content at the intersection of health performance, entrepreneurship & cognitive optimisation.Instagram: https://www.instagram.com/hackyoumedia/Website: https://hackyou.media/Noah Laith (thestoicbiohacker) hasn't been sick in 23 years, and this conversation reveals why most people are doing backwards protocols that waste years, how to actually source clean food, and what fundamentals matter before any biohacking tools.People try everything but miss the foundations. Learn why "organic" means nothing when a quarter of it tests positive for pesticides, how to find regenerative farms with farmers obsessed with quality, and why your gut is the first brain determining whether you get sick. The difference between top performers isn't talent—it's avoiding one sick day per year that destroys flow and training cycles.00:00 Introduction02:04 Cutting through misinformation in the biohacking space06:02 Why sourcing quality food matters more than labels12:05 Gut health as the true starting point of disease15:26 Processed food, fruit myths and genetic triggers21:27 Building metabolic flexibility with the 4-2-1 protocol24:30 What to eat for high energy, digestion and recovery27:11 The science behind eating fruit before your meal29:13 Sleep timing and how it affects brain detox36:43 What optimal testosterone levels really look like41:18 Why diet alone can’t fix poor food sourcing44:03 Three types of patients and how approaches differ46:53 Starting peptides early and choosing the right type51:01 Peptide safety risks and what to watch out for54:58 Biohacking tools vs foundational health habits58:20 Noah’s peptide picks for maintenance and recovery1:03:19 Hidden toxins in everyday food and water1:10:32 The future of health is nature plus advanced science» Escape the 9-5 & build your dream life - https://www.digitalplaybook.net/» Transform your physique - https://www.thrstapp.com/» My clothing brand, THRST - https://thrstofficial.com» Custom Bioniq supplements: https://www.bioniq.com/mikethurston• 40% off your first month of Bioniq GO• 20% off your first month of Bioniq PRO» Join our newsletter for actionable insights from every episode: https://thrst-letter.beehiiv.com/» Join Whoop and get your first month for free - join.whoop.com/FirstThingsThrst» Follow NoahInstagram: https://www.instagram.com/thestoicbiohacker/?hl=enWebsite: https://thelongevityclinic.online/
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75 MIN