How Understanding Human Biases Helps Grow Your Business | HoB with Phill Agnew
“Most of our decisions feel rational until you realize how much of them were borrowed from other people.”In this episode, we talked about how understanding human behavior helps us build better businesses, deeper relationships, and more meaningful creative work, in particular:👉 Why saying “I don’t know” can actually make you more credible, not less.👉 Why many small failures hurt far less than one big one.👉 Why success in creative work often comes from chaos, chance, and consistency over time.Join Phill Agnew, the voice, the mind, and the human behind the UK’s #1 marketing podcast, Nudge, the show that turns behavioral science into simple, practical insights for anyone trying to influence, persuade, or build something people love, in uncovering the human side of successful business! 🤗🤩😎Connect with Phill and Yurii on Linkedin:https://www.linkedin.com/in/phill-agnew/https://www.linkedin.com/in/yurii-lazaruk-community-consultant/Timestamps:(00:00) Meet Phill Agnew(01:39) Phill's Wikipedia Adventures(05:55) The Power of Behavioral Science in Marketing(12:28) Social Proof and Herd Mentality(18:28) Building Connections with Influencers(25:27) The Power of Exponential Bets(28:36) Embracing Failure and Learning from Mistakes(29:14) The Viral TikTok Campaign Experiment(31:27) The Myth of Overnight Success(32:46) Building Genuine Human Connections(40:24) The Importance of Admitting Flaws#HumansOfBusiness #HoB #humans #business