Is there a missing piece in your sales strategy? We're joined by author Armen Avanessian to discuss “Selling Senses,” his transformative blueprint for turning every customer touchpoint into a memorable, emotionally resonant experience. We explore the "why" behind sensory influence and the specific lessons Armen wants every team leader and salesperson to take away from his work. Stream the full interview now to discover how to supercharge your sales by unlocking the power of the senses and the strength of your own inner wisdom.Check out and grab a copy of the book:https://a.co/d/02QSD7Nb#authorroundup#thebookconnectionThanks for listening!