What happens when an MSP goes all-in on automation first—and then layers in AI the right way? In this episode, Brian Luckey (CIO of Integris) reveals how his team scaled capacity exponentially, saving tens of thousands of hours, increasing profitability, and transforming how work gets done across the organization. If you’re still relying on traditional service models, this conversation will show you why the future belongs to MSPs who combine automation, clean data, and AI-driven workflows to do more with less. Chapters: 0:00 - Intro 0:56 - Saving 35,000 hours 17:55 - Changes to the L1, L2, L3 model 29:22 - Why we need to be the enablers with AI 38:33 - Fear around AI 42:17 - Start with yourself first 52:28 - Future business models 57:15 - How do I move the needle? 59:37 - Where would he start today? 1:04:55 - Where is this going? Connect with Damien and Brian: Damien - https://www.linkedin.com/in/dstevens Brian - https://www.linkedin.com/in/brian-luckey/ 📺 Watch on YT: https://www.youtube.com/@mspmindset #msp #managedservices #managedserviceprovider