GTM Disrupted host Mike Smart reconnected with Scott Sehlhorst, a product strategy expert leveraging over 30 years of product management, engineering, and software development experience helping companies improve product

decision-making and producing valuable outcomes for the business.

Scott shares his views on how to use the “product trio” to balance speed with strategic precision in an environment of high uncertainty.

The conversation also tackles the importance of business acumen, where product leaders must balance engineering execution with market strategy to avoid costly mistakes and optimize for long-term success.

Key Take Aways from this episode include:

 Embrace the "Product Trio" Model

 Adopt Hypothesis-Driven Strategy

 Master Risk Management and Uncertainty

Scott’s Bio

Scott is a product management and strategy consultant, leveraging over 30 years of product management, engineering, and software development experience to drive change in organizations. Scott helps companies transform the way they make decisions and deploy strategy to be more competitive and more effective. Scott has been teaching Competitive Product Strategy in Masters programs since 2012. 

In addition to improving organizations to better develop and utilize good product management, Scott is passionate about helping product managers develop the skills and practices needed in modern competitive environments. Scott started the Tyner Blain blog in 2005 to help people become effective at agile product management.

To Learn more about Scott to go - https://www.linkedin.com/in/sehlhorst/