Cognism’s Manager, SEO Daisy Shevlin speaks to Growth Marketing Lead at Userled, Vincent Plassard about how both Cognism and Userled are implementing AI internally. And how to scale content creation using AI without losing the human element.

<description>&lt;p&gt;Cognism’s Manager, SEO Daisy Shevlin speaks to Growth Marketing Lead at Userled, Vincent Plassard about how both Cognism and Userled are implementing AI internally. And how to scale content creation using AI without losing the human element. &lt;/p&gt;</description>

How to scale content creation with AI (without forfeiting quality) with Vincent Plassard, Growth Lead at Userled

Cognism’s Senior SEO Manager, Joe Barron speaks to Dmitry Dragilev, Founder of Topic Ranker about the inner workings of optimising content for search. How to identify weak spots in an SEO strategy, how to make the most of generative AI and most importantly, what it means to create QUALITY SEO content.

<description>&lt;p&gt;Cognism’s Senior SEO Manager, Joe Barron speaks to Dmitry Dragilev, Founder of Topic Ranker about the inner workings of optimising content for search. How to identify weak spots in an SEO strategy, how to make the most of generative AI and most importantly, what it means to create QUALITY SEO content.&lt;/p&gt;</description>

SEO masterclass: Identifying weak spots, generative AI and what it means to create quality SEO content with Dmitry Dragilev, Founder of Topic Ranker

Cognism's VP of Marketing, Liam Bartholomew speaks to EU expansion expert, Archita Fritz - spilling her insights on the importance of dedicated expansion plans. Playbooks from one region don't automatically work in another!

<description>&lt;p&gt;Cognism's VP of Marketing, Liam Bartholomew speaks to EU expansion expert, Archita Fritz - spilling her insights on the importance of dedicated expansion plans. Playbooks from one region don't automatically work in another! &lt;/p&gt;</description>

Expanding businesses in EMEA with Archita Fritz

Cognism’s Senior Content Manager and SEO whizz, Joe Barron speaks to Sam Dunning, Founder of Breaking B2B about the similarities in our approaches to SEO. Cognism’s money keyword strategy and Sam’s revenue driven SEO strategy.

<description>&lt;p&gt;Cognism’s Senior Content Manager and SEO whizz, Joe Barron speaks to Sam Dunning, Founder of Breaking B2B about the similarities in our approaches to SEO. Cognism’s money keyword strategy and Sam’s revenue driven SEO strategy.&lt;/p&gt;</description>

How to build a revenue driven SEO strategy with Sam Dunning, Founder of Breaking B2B

Cognism’s Senior DG Manager, Jamie Skeels speaks to Senior Paid Acquisition Manager, Lee Gannon about how their two teams - demand generation and paid - work together to drive business results.

<description>&lt;p&gt;Cognism’s Senior DG Manager, Jamie Skeels speaks to Senior Paid Acquisition Manager, Lee Gannon about how their two teams - demand generation and paid - work together to drive business results. &lt;/p&gt;</description>

Demand generation and paid alignment for revenue growth with Cognism’s Senior DG Manager, Jamie Skeels and Senior Paid Acquisition Manager, Lee Gannon

Interviewing marketing leaders to keep you in the loop on what works - and what doesn’t - in the modern B2B landscape.

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