<p>In this episode of Big Shot, we’re thrilled to welcome the legendary marketing visionary Lynda Resnick. As the co-owner of The Wonderful Company, Lynda has shaped iconic brands like POM Wonderful, Wonderful Pistachios, and FIJI Water into household names.</p> <p>With her husband, Stewart, Lynda also turned The Franklin Mint into a cultural sensation and brought fresh ideas to the floral industry with Teleflora’s innovative, long-lasting gifts.</p> <p>Join us as Lynda takes us on a journey through her extraordinary life—from her early days as a child actor to her recent retirement and her hands-on efforts to make communities healthier and stronger through impactful philanthropic initiatives.</p> <p>• How Lynda built a successful business at the age of 19</p> <p>• Turning The Franklin Mint into a cultural icon and making millions with a deluxe Monopoly game</p> <p>• The incredible story of branding POM Wonderful and FIJI Water</p> <p>• How she sold $150 million worth of Monopoly </p> <p>• Lynda’s commitment to quality </p> <p>• Why she’s never raised any outside capital </p> <p>• The childhood experience that shaped Lynda’s decision to always self-fund her philanthropy</p> <p>• A life-changing epiphany inspired by philosopher Michael Sandel</p> <p>• Lynda’s philanthropic work building healthier, safer communities for her workers</p> <p>• The role Judaism plays in her life, her marriage, and advice for young people</p> <p>• And more! </p> <p>—</p> <p>In This Episode We Cover:</p> <p>(00:00) Intro</p> <p>(02:35) Lynda’s early years in Pennsylvania</p> <p>(05:14) Lynda Limited, the company Lynda founded at the age of 19</p> <p>(08:37) Lynda’s activism and her involvement with the Pentagon Papers</p> <p>(13:06) Thinking inside the box</p> <p>(15:35) How Lynda reinvented the floral business with Teleflora</p> <p>(19:00) Taking The Franklin Mint beyond coins </p> <p>(24:00) The story of buying Jackie O’s pearls and making reproductions</p> <p>(25:30) Why Lynda and her husband Stewart bought land in the Joaquin Valley</p> <p>(28:58) How Lynda discovered the benefits of pomegranate </p> <p>(30:20) Building the Pom Wonderful brand, including the packaging</p> <p>(32:18) Early obstacles Pom Wonderful faced, including the court battle </p> <p>(34:00) Why Lynda insisted on 100% pure pomegranate juice</p> <p>(35:25) How Lynda was able to build brands around commodities</p> <p>(39:11) The story about acquiring Fiji </p> <p>(43:27) Lynda’s philanthropic philosophy </p> <p>(45:10) Lynda’s epiphany inspired by Michael Sandel</p> <p>(49:10) Lynda’s philanthropic work building better communities for her workers </p> <p>(52:50) Lynda’s experiences with antisemitism, including rejection from The Campfire Girls</p> <p>(54:43) The role Jewish culture plays in Lynda’s life </p> <p>(56:07) Lynda’s time as a child actor—and an early lesson on always being prepared</p> <p>(58:23) Lynda’s advice on staying true to your values</p> <p>(59:10) How Lynda and Stewart have maintained their strong marriage and partnership</p> <p>(1:02:40) Lynda’s thoughts on building lasting brands</p> <p>(1:03:55) AI’s answer to what Lynda’s superpower is</p> <p>(1:06:00) How “America’s Favorite Mom” got overshadowed by a golf game</p> <p>(1:09:04) Why Lynda doesn’t have regrets</p> <p>—</p> <p>Where To Find Lynda Resnick:</p> <p>• Website: <a href="https://www.wonderful.com/" rel="ugc noopener noreferrer" target="_blank">https://www.wonderful.com/</a></p> <p>• LinkedIn: <a href="https://www.linkedin.com/in/lynda-resnick-04103a101/" rel="ugc noopener noreferrer" target="_blank">https://www.linkedin.com/in/lynda-resnick-04103a101/</a><br /></p> <p>—</p> <p>Where To Find Big Shot: </p> <p>• Website: <a href="https://bigshot.show/" rel="ugc noopener noreferrer" target="_blank">⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠</a><a href="https://www.bigshot.show/" rel="ugc noopener noreferrer" target="_blank">⁠⁠⁠⁠⁠⁠⁠⁠https://www.bigshot.show/⁠⁠⁠⁠⁠⁠⁠⁠</a></p> <p>• YouTube: ⁠<a href="https://www.youtube.com/@bigshotpodcast" rel="ugc noopener noreferrer" target="_blank">⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/@bigshotpodcast⁠⁠⁠⁠⁠⁠⁠⁠</a>⁠  </p> <p>• TikTok: <a href="https://www.tiktok.com/@bigshotshow" rel="ugc noopener noreferrer" target="_blank">⁠⁠⁠⁠⁠⁠⁠⁠https://www.tiktok.com/@bigshotshow⁠⁠⁠⁠⁠⁠⁠⁠</a></p> <p>• Instagram: ⁠<a href="https://www.instagram.com/bigshotshow" rel="ugc noopener noreferrer" target="_blank">⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/bigshotshow/⁠⁠⁠⁠⁠⁠⁠⁠</a>⁠  </p> <p>• Harley Finkelstein: <a href="https://twitter.com/harleyf" rel="ugc noopener noreferrer" target="_blank">⁠⁠⁠⁠⁠⁠⁠⁠⁠https://twitter.com/harleyf⁠⁠⁠⁠⁠⁠⁠⁠⁠</a> </p> <p>• David Segal: <a href="https://twitter.com/tea_maverick" rel="ugc noopener noreferrer" target="_blank">⁠⁠⁠⁠⁠⁠⁠⁠⁠https://twitter.com/tea_maverick⁠⁠⁠⁠⁠⁠⁠⁠⁠</a></p> <p>• Production and Marketing: <a href="https://penname.co/" rel="ugc noopener noreferrer" target="_blank">⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://penname.co⁠</a></p>

Big Shot

Big Shot

The Queen of Branding: Lynda Resnick’s $6 Billion Empire of FIJI Water, POM, & Wonderful Pistachios

JAN 30, 202571 MIN
Big Shot

The Queen of Branding: Lynda Resnick’s $6 Billion Empire of FIJI Water, POM, & Wonderful Pistachios

JAN 30, 202571 MIN

Description

<p>In this episode of Big Shot, we’re thrilled to welcome the legendary marketing visionary Lynda Resnick. As the co-owner of The Wonderful Company, Lynda has shaped iconic brands like POM Wonderful, Wonderful Pistachios, and FIJI Water into household names.</p> <p>With her husband, Stewart, Lynda also turned The Franklin Mint into a cultural sensation and brought fresh ideas to the floral industry with Teleflora’s innovative, long-lasting gifts.</p> <p>Join us as Lynda takes us on a journey through her extraordinary life—from her early days as a child actor to her recent retirement and her hands-on efforts to make communities healthier and stronger through impactful philanthropic initiatives.</p> <p>• How Lynda built a successful business at the age of 19</p> <p>• Turning The Franklin Mint into a cultural icon and making millions with a deluxe Monopoly game</p> <p>• The incredible story of branding POM Wonderful and FIJI Water</p> <p>• How she sold $150 million worth of Monopoly </p> <p>• Lynda’s commitment to quality </p> <p>• Why she’s never raised any outside capital </p> <p>• The childhood experience that shaped Lynda’s decision to always self-fund her philanthropy</p> <p>• A life-changing epiphany inspired by philosopher Michael Sandel</p> <p>• Lynda’s philanthropic work building healthier, safer communities for her workers</p> <p>• The role Judaism plays in her life, her marriage, and advice for young people</p> <p>• And more! </p> <p>—</p> <p>In This Episode We Cover:</p> <p>(00:00) Intro</p> <p>(02:35) Lynda’s early years in Pennsylvania</p> <p>(05:14) Lynda Limited, the company Lynda founded at the age of 19</p> <p>(08:37) Lynda’s activism and her involvement with the Pentagon Papers</p> <p>(13:06) Thinking inside the box</p> <p>(15:35) How Lynda reinvented the floral business with Teleflora</p> <p>(19:00) Taking The Franklin Mint beyond coins </p> <p>(24:00) The story of buying Jackie O’s pearls and making reproductions</p> <p>(25:30) Why Lynda and her husband Stewart bought land in the Joaquin Valley</p> <p>(28:58) How Lynda discovered the benefits of pomegranate </p> <p>(30:20) Building the Pom Wonderful brand, including the packaging</p> <p>(32:18) Early obstacles Pom Wonderful faced, including the court battle </p> <p>(34:00) Why Lynda insisted on 100% pure pomegranate juice</p> <p>(35:25) How Lynda was able to build brands around commodities</p> <p>(39:11) The story about acquiring Fiji </p> <p>(43:27) Lynda’s philanthropic philosophy </p> <p>(45:10) Lynda’s epiphany inspired by Michael Sandel</p> <p>(49:10) Lynda’s philanthropic work building better communities for her workers </p> <p>(52:50) Lynda’s experiences with antisemitism, including rejection from The Campfire Girls</p> <p>(54:43) The role Jewish culture plays in Lynda’s life </p> <p>(56:07) Lynda’s time as a child actor—and an early lesson on always being prepared</p> <p>(58:23) Lynda’s advice on staying true to your values</p> <p>(59:10) How Lynda and Stewart have maintained their strong marriage and partnership</p> <p>(1:02:40) Lynda’s thoughts on building lasting brands</p> <p>(1:03:55) AI’s answer to what Lynda’s superpower is</p> <p>(1:06:00) How “America’s Favorite Mom” got overshadowed by a golf game</p> <p>(1:09:04) Why Lynda doesn’t have regrets</p> <p>—</p> <p>Where To Find Lynda Resnick:</p> <p>• Website: <a href="https://www.wonderful.com/" rel="ugc noopener noreferrer" target="_blank">https://www.wonderful.com/</a></p> <p>• LinkedIn: <a href="https://www.linkedin.com/in/lynda-resnick-04103a101/" rel="ugc noopener noreferrer" target="_blank">https://www.linkedin.com/in/lynda-resnick-04103a101/</a><br /></p> <p>—</p> <p>Where To Find Big Shot: </p> <p>• Website: <a href="https://bigshot.show/" rel="ugc noopener noreferrer" target="_blank">⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠</a><a href="https://www.bigshot.show/" rel="ugc noopener noreferrer" target="_blank">⁠⁠⁠⁠⁠⁠⁠⁠https://www.bigshot.show/⁠⁠⁠⁠⁠⁠⁠⁠</a></p> <p>• YouTube: ⁠<a href="https://www.youtube.com/@bigshotpodcast" rel="ugc noopener noreferrer" target="_blank">⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/@bigshotpodcast⁠⁠⁠⁠⁠⁠⁠⁠</a>⁠  </p> <p>• TikTok: <a href="https://www.tiktok.com/@bigshotshow" rel="ugc noopener noreferrer" target="_blank">⁠⁠⁠⁠⁠⁠⁠⁠https://www.tiktok.com/@bigshotshow⁠⁠⁠⁠⁠⁠⁠⁠</a></p> <p>• Instagram: ⁠<a href="https://www.instagram.com/bigshotshow" rel="ugc noopener noreferrer" target="_blank">⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/bigshotshow/⁠⁠⁠⁠⁠⁠⁠⁠</a>⁠  </p> <p>• Harley Finkelstein: <a href="https://twitter.com/harleyf" rel="ugc noopener noreferrer" target="_blank">⁠⁠⁠⁠⁠⁠⁠⁠⁠https://twitter.com/harleyf⁠⁠⁠⁠⁠⁠⁠⁠⁠</a> </p> <p>• David Segal: <a href="https://twitter.com/tea_maverick" rel="ugc noopener noreferrer" target="_blank">⁠⁠⁠⁠⁠⁠⁠⁠⁠https://twitter.com/tea_maverick⁠⁠⁠⁠⁠⁠⁠⁠⁠</a></p> <p>• Production and Marketing: <a href="https://penname.co/" rel="ugc noopener noreferrer" target="_blank">⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://penname.co⁠</a></p>