<p>How did a married couple with $30k in savings and no business plan build one of the biggest beauty and accessories brands in America? </p><p><br /></p><p>Cassandra Thurswell (Founder &amp; CEO of Kitsch) and Jeremy Thurswell (COO), join hosts Mike Beckham and Matt Bertulli for their first-ever joint podcast interview. </p><p><br /></p><p>Together, they unpack the full story of building a bootstrapped empire from a living room apartment to over 30,000 retail doors and more than 10 million ecommerce orders. </p><p><br /></p><p>Cassandra and Jeremy open up about eight failed businesses before Kitsch, catching their manufacturer stealing IP on their “honeymoon” in China, and navigating a terrifying pivot that led to 70 million face masks. They share how they’ve protected their marriage while running a company together, the reality of balancing motherhood with being a CEO, and why scarcity — not funding — created the focus that made Kitsch unstoppable. </p><p><br /></p><p>Learn more about Latinas in Beauty, where Cassandra serves on the Advisory Board: <a href="https://latinasinbeauty.org" target="_blank" rel="ugc noopener noreferrer">https://latinasinbeauty.org</a>  </p><p><br /></p><p>Operators Titans is brought to you by AppLovin. Get access to the our channel expansion playbook, online masterclass, and up to $5k in ad credits here: <a href="https://9ops.co/channels" target="_blank" rel="ugc noopener noreferrer">https://9ops.co/channels</a> </p>

OPERATORS

OPERATORS

8 Failed Businesses Before Kitsch’s Beauty Empire

MAR 3, 202696 MIN
OPERATORS

8 Failed Businesses Before Kitsch’s Beauty Empire

MAR 3, 202696 MIN

Description

<p>How did a married couple with $30k in savings and no business plan build one of the biggest beauty and accessories brands in America? </p><p><br /></p><p>Cassandra Thurswell (Founder &amp; CEO of Kitsch) and Jeremy Thurswell (COO), join hosts Mike Beckham and Matt Bertulli for their first-ever joint podcast interview. </p><p><br /></p><p>Together, they unpack the full story of building a bootstrapped empire from a living room apartment to over 30,000 retail doors and more than 10 million ecommerce orders. </p><p><br /></p><p>Cassandra and Jeremy open up about eight failed businesses before Kitsch, catching their manufacturer stealing IP on their “honeymoon” in China, and navigating a terrifying pivot that led to 70 million face masks. They share how they’ve protected their marriage while running a company together, the reality of balancing motherhood with being a CEO, and why scarcity — not funding — created the focus that made Kitsch unstoppable. </p><p><br /></p><p>Learn more about Latinas in Beauty, where Cassandra serves on the Advisory Board: <a href="https://latinasinbeauty.org" target="_blank" rel="ugc noopener noreferrer">https://latinasinbeauty.org</a>  </p><p><br /></p><p>Operators Titans is brought to you by AppLovin. Get access to the our channel expansion playbook, online masterclass, and up to $5k in ad credits here: <a href="https://9ops.co/channels" target="_blank" rel="ugc noopener noreferrer">https://9ops.co/channels</a> </p>