Marketer to President: Posh Peanuts’ Jenna Habayeb on Growth & Data
APR 8, 202667 MIN
Marketer to President: Posh Peanuts’ Jenna Habayeb on Growth & Data
APR 8, 202667 MIN
Description
<p>“If you become really good at harnessing that data, AI can let you not only predict the future, but create it.” </p><p>Jenna Habayeb (President of Posh Peanut) sits down with Jason Panzer (President of HexClad) and honorary Operator’s co-host Cherene Aubert. Together, they unpack what modern ecommerce leadership looks like at every stage. Jenna brings a rare arc — from Ogilvy to Chief Brand Officer at Ipsy, where she helped grow the business from $300M to $1B, through a CRO role at Ruggable, and now her first president role at Posh Peanut. </p><p>Discover the “forgotten community flywheel” and how a 250,000-person Facebook group drives real revenue. The conversation moves on to why most companies are further behind on data infrastructure than they’d like to admit — and why AI, layered on top of a clean data warehouse, is changing what’s possible. </p><p>They also get into the evolution of the CMO role, managing teams up a mountain without losing your humanity, and the mental shift required when you go from marketer to president. </p><p>Powered By </p><p>Fulfil</p><p><a href="https://bit.ly/3pAp2vu"><u>https://bit.ly/3pAp2vu</u></a> </p><p>Saras Analytics </p><p><a href="https://bit.ly/9OP-Ytdesc"><u>https://bit.ly/9OP-Ytdesc</u></a> </p><p>Postscript</p><p><a href="https://9ops.co/postscript"><u>https://9ops.co/postscript</u></a> </p><p>Richpanel</p><p><a href="https://9ops.co/richpanel"><u>https://9ops.co/richpanel</u></a> </p><p>Northbeam</p><p><a href="https://www.northbeam.io/"><u>https://www.northbeam.io/</u></a> </p><p>Aftersell</p><p><a href="https://9ops.co/4i3bb5"><u>https://9ops.co/4i3bb5</u></a></p><p>Operators Newsletter</p><p><a href="https://9operators.com/"><u>https://9operators.com/</u></a><br></p>