Marie Zamecnikova is a personal brand strategist and LinkedIn advisor helping founders and executives turn their visibility into real business opportunities. What began as simple experimentation with posting on LinkedIn gradually grew into a global personal brand and a six figure business built from scratch. Today Marie leads a team of experts and has supported more than 15,000 entrepreneurs as well as organisations such as the European Commission, helping leaders communicate their ideas clearly, build trust online, and attract the right opportunities through LinkedIn. In this episode we explore Marie’s journey from struggling to find work and searching for direction to discovering the power of LinkedIn and building a business around it. What started as small experiments with posting eventually led to landing an unexpected first major client, the European Commission, a moment that changed everything and set the foundation for the company she runs today. Marie shares insights on building a powerful personal brand on LinkedIn, attracting the right clients through clear positioning, and pursuing ambitious goals while still enjoying life and the journey along the way.Connect with Marie:https://www.linkedin.com/in/marie-zamecnikova/https://marieolivie.com/https://www.instagram.com/marieolivie_/https://www.youtube.com/@MarieOlivieBrandTimestamps: 00:00 - Why personal branding is a business asset 01:11 - Welcome and introduction 01:27 - Marie introduces her LinkedIn branding agency 02:07 - How she discovered LinkedIn 02:22 - From unemployed graduate to building a personal brand 03:41 - Landing her first major client: the European Commission 06:11 - Why personal branding takes time to work 08:22 - The real power of building a personal brand 09:02 - How drawing helped shape her brand identity 12:43 - Living as a digital nomad in the Canary Islands 13:45 - Why your website must support your LinkedIn presence 18:14 - Building services for founders, employees and students 19:29 - Starting on LinkedIn without following influencers 20:50 - Meeting a LinkedIn influencer by accident 22:56 - Discovering the power of the LinkedIn ecosystem 23:13 - Why LinkedIn can feel limiting if you stay in one bubble 25:36 - Expanding your network to unlock opportunities 26:34 - The mindset shift that changes how you see LinkedIn 27:59 - How to find your first clients on LinkedIn 31:40 - Why positioning and repetition matter 32:28 - The consistency experiment that proves it works 35:08 - Why building a personal brand takes time 36:14 - Lessons from top personal brands like Tony Robbins 38:38 - Why people trust brands over expertise 39:06 - Why Marie built her own marketing agency 42:06 - Biohacking, sports and personal routines 43:44 - Thoughts on Brian Johnson and modern biohacking 45:37 - Social pressure and changing habits 47:12 - Books, learning and Joe Dispenza 50:10 - Where to find Marie online 50:55 - Final advice on personal branding Connect with Tomas:X: https://x.com/TomasLoucky⁠⁠⁠Stan: https://stan.store/TommenLinkedIn: https://www.linkedin.com/in/tomasloucky/⁠⁠Instagram: https://www.instagram.com/thisistommen/⁠⁠More:Links: https://linktr.ee/produced_by⁠⁠⁠Newsletter: ⁠⁠⁠⁠https://producednewsletter.substack.com/⁠Tools & gear that support the show:Neon Now: https://neonnow.co.uk/Metricool: https://f.mtr.cool/HRJBZKUlanzi: https://www.ulanzi.com?aff=2611Apex Comfort: https://apexcomfort.co.uk/Favikon: https://www.favikon.com?fpr=tommenRA Optics: https://ra-optics.myshopify.com/discount/TOMMEN?rfsn=8803777.591d19Some links are affiliate links, which means I may earn a small commission at no extra cost to you. If you find them useful, using these links helps keep the podcast running. Thank you!  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.