Pooja Marwah is a content strategist, award-winning author, and founder of Authique, a boutique agency trusted by global leaders, Fortune 500s, and government clients. Known as the ‘Energiser Bunny’ of LinkedIn, she helps high-performing professionals build standout personal brands through done-for-you content, positioning strategies, and profile makeovers. With a storyteller’s instinct and a strategist’s mind, she turns big ideas into bold digital presence.In this episode, Pooja shares the unexpected story of how a Google search and a one-way flight led to a career she never saw coming. From writing in a parked car to publishing a novel, she talks about the moments that shaped her path, and why she shows up with joy, not just strategy. It’s a conversation full of courage, clarity, and the kind of energy that sticks with you.Connect with Pooja:https://www.linkedin.com/in/thepoojamarwah/https://www.instagram.com/thepoojamarwah/https://x.com/PoojaPMarwahhttps://poojapoddarmarwah.com/Timestamps:00:00 – Cold open: 36-hour flight to meet a stranger01:00 – Intro and welcome01:20 – Meet Pooja: strategist, author, drama queen02:30 – Why storytelling still wins even with AI04:08 – Helicopter parenting explained05:18 – Showing up online as your full self07:05 – Why fake personas never work08:30 – Building trust through content10:52 – The DM mistake most creators make12:45 – Relationship-building over cold pitches13:58 – Not now doesn’t mean never15:35 – Stop comparing your starting line17:00 – Tomas vs Pooja: different timelines18:48 – She joined LinkedIn at 4319:28 – The search that started it all21:20 – #1 LinkedIn creator leads to Sarajevo22:13 – A one-way flight that changed her life24:00 – What if it works out25:16 – Meeting Yasmeen in person27:14 – Her first in-person creator meetup28:09 – Waiting a year for her first client29:08 – Start with why, not reach30:05 – What can you talk about at 3am31:08 – Burnout comes from the wrong reasons32:16 – Content, balance, and Twix33:46 – AI overwhelm is real35:32 – Chocolate confessions36:03 – She wrote her first book in a car38:26 – From parked car to publishing deal39:02 – Awards and being called a specialist40:38 – Golf, Greece, and piano dreams42:12 – Her favourite trips43:57 – Her surprising book recommendation45:22 – Books that make you feel46:49 – New book for Indian teens47:50 – How to connect with Pooja49:44 – Final thoughts: fun and kindness50:54 – Outro and subscribe Connect with Tommen:X: https://x.com/TomasLoucky⁠⁠⁠Stan: https://stan.store/TommenLinkedIn: https://www.linkedin.com/in/tomasloucky/⁠⁠Instagram: https://www.instagram.com/thisistommen/⁠⁠More:Links: https://linktr.ee/produced_by⁠⁠⁠FenPost: https://fenpost.com/?via=tomasNewsletter: ⁠⁠⁠⁠https://producednewsletter.substack.com/⁠Tools & gear that support the show:Neon Now: https://neonnow.co.uk/Metricool: https://f.mtr.cool/HRJBZKUlanzi: https://www.ulanzi.com?aff=2611Apex Comfort: https://apexcomfort.co.uk/Midland Flowers: https://midlandsflowerwallco.co.uk/RA Optics: https://ra-optics.myshopify.com/discount/TOMMEN?rfsn=8803777.591d19Some links are affiliate links, which means I may earn a small commission at no extra cost to you. If you find them useful, using these links helps keep the podcast running. Thank you!  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.