<p><strong>Summary</strong></p><p>In this week&#39;s episode, Andrew Keher the social media juggernaut himself shares his journey from a construction surveyor to a successful wedding photographer and social media guru. Discover practical strategies for building a personal brand, creating engaging content, and leveraging social media to grow your photography business.</p><p><br></p><p><strong>We talk about:</strong></p><ul><li>Andrew&#39;s journey from construction to wedding photography</li><li>The importance of storytelling and authenticity in social media content</li><li>Strategies for creating engaging reels and short videos</li><li>The role of personal branding in attracting clients</li><li>Balancing content creation with business growth</li></ul><p><br></p><p><strong>Chapters</strong></p><p>00:00 - Introduction to Andrew Keher</p><p>06:09 - Building a Photography Career</p><p>12:01 - Exploring Social Media Strategies</p><p>18:09 - The Evolution of Content Creation</p><p>23:21 - Finding Your Audience and Authenticity</p><p>28:58 - The Evolution of Content Creation</p><p>35:47 - Finding Your Unique Voice42:25The Shift Towards Authenticity</p><p>50:45 - The Power of Storytelling in Content</p><p>59:16 - Monetising Your Passion</p><p>01:07:08 - The Importance of Storytelling in Photography</p><p>01:15:10 - Understanding Engagement and Selling on Social Media</p><p><br></p><p>Workshop: <a href="https://andrew-keher.kit.com/products/copy-of-peaked-gathering-ticket" target="_blank" rel="noopener noreferer">We&#39;ve Peaked Conference</a> - 12th &amp; 13th May 2026</p><p>Website: <a href="https://andrewkeher.co.uk/" target="_blank" rel="noopener noreferer">Andrew Keher </a></p><p>Instagram: <a href="https://www.instagram.com/andrewkeher/" target="_blank" rel="noopener noreferer">@andrewkeher</a></p>