Everybody in the Pool

This week on Everybody in the Pool, we’re talking about one of the biggest blockers to real climate action: amazing solutions that never scale because no one pays for them. My guest is Grant Canary, founder and CEO of Mast Reforestation, a company rebuilding forests after catastrophic wildfires — and reinventing carbon credits so that reforestation can actually fund itself.Mast takes the most expensive part of post-fire recovery — dealing with hundreds of dead, unstable, methane-emitting trees — and turns it into a high-integrity carbon removal credit. The fire-killed biomass gets buried in engineered clay “vaults” that lock away carbon for centuries, and the revenue pays for restoring forests with native seed, nursery-grown seedlings, and good old human labor. It’s the super-sexy carbon accounting we desperately need.We get into:Grant’s origin story: the high-school teacher, the brutally honest friend, and the maggot factory (this is a true story)From DroneSeed to Mast: why drones weren’t enough and what really unlocks reforestationWhat high-severity “Mordor” fires do to ecosystems — and why invasives take overHow biomass burial works: clay soils, lasagna layers, 24/7 monitoring, and 5 different verification processesWhy high-quality carbon credits are hard — and why they matterWho buys these credits (tech, airlines, real estate, Shopify, consulting firms) and the incentives behind eachWhy relying on altruism won’t scale — but pricing ecosystem services willHow modern carbon accounting sets the stage for the actual holy grail: a price on carbonLink:Mast Reforestation: https://www.mastreforest.com/All episodes: https://www.everybodyinthepool.com/Subscribe to the Everybody in the Pool newsletter: https://www.mollywood.co/Become a member for the ad-free version of the show:https://everybodyinthepool.supercast.com/ Hosted on Acast. See acast.com/privacy for more information.

This week on Everybody in the Pool, we’re starting in full aspirational mode (with one of my least climate-friendly obsessions) — with iconic classic cars rebuilt as state-of-the-art EVs. Think: vintage Porsches, Land Rovers, Pagodas, even a GT40… all stripped to bare metal, fully restored, and reborn as clean-air electric machines. Yeah, I’m dying over here.My guest is Justin Lunny, founder and CEO of Everrati, a company that electrifies beloved classic cars while also building a cutting-edge EV powertrain platform used by new low-volume automakers around the world.It’s a story about craft and circularity — giving existing cars a new, zero-emission life — and about how aspiration drives climate adoption. Wealthy early adopters (and their garages) help prove what’s possible, push down cost curves, and build social permission for the EV future.We get into:How Everrati “redefines” classic cars using full CAD modeling, advanced engineering, and hand-built restorationWhy their EV powertrains use motors and components normally found in hypercars and Formula EThe economics: donor cars, bespoke builds, and why the least-loved 964s are perfect candidatesWhy keeping old cars alive — electrically — is a circularity winThe B2B side: powering new sports cars and specialty vehicles for low-volume OEMsWhy electrifying halo cars helps drive broader consumer aspirationBattery modularity, future upgrades, and designing for long-term sustainabilityJustin’s personal journey from tech entrepreneur to climate-driven car nutLinks:Everrati: https://everrati.com/All episodes: https://www.everybodyinthepool.com/Subscribe to the Everybody in the Pool newsletter: https://www.mollywood.co/Become a member for the ad-free version of the show:https://everybodyinthepool.supercast.com/ Hosted on Acast. See acast.com/privacy for more information.

This week on Everybody in the Pool, we’re talking about one of the least-visible but largest waste problems in the world: food processing waste. Every time fruits or vegetables are peeled, chopped, juiced, or processed, mountains of perfectly good plant material get thrown out or sold for pennies. It’s expensive, it’s inefficient, and it’s a huge climate problem.My guest is Michelle Ruiz, founder and CEO of Hyfe, a company unlocking the massive value hidden in this “waste.” Hyfe has developed a clean, water-based technology that can deconstruct food waste into high-value ingredients—like natural antioxidants that can replace carcinogenic petrochemical additives, fibers for gut health, and eventually the bio-based molecules that could power the broader bioeconomy.Instead of paying to get rid of waste, food processors can turn it into a whole new revenue stream — while reducing emissions and building real circularity into the food system.We get into:Why food processing waste is one of the biggest untapped feedstocks in the worldHow Hyfe’s process “unlocks” the compounds inside plant material without toxic solventsThe clean-label antioxidants that can replace petrochemical additives already being banned in multiple statesWhy fibers are booming — and how food companies want cleaner, more functional sourcesHow this technology could one day replace a chunk of the petrochemical industryThe business model: why food processors, not consumers, are Hi-Fey’s real customersMichelle’s journey from oil refinery engineer to World Economic Forum Tech PioneerThe role of circularity, resilience, and adaptation in the future food systemLinks:Hyfe: https://hyfe.tech/All episodes: https://www.everybodyinthepool.com/Subscribe to the Everybody in the Pool newsletter: https://www.mollywood.co/Become a member for the ad-free version of the show: https://everybodyinthepool.supercast.com/ Hosted on Acast. See acast.com/privacy for more information.

This week on Everybody in the Pool, more power, right beneath our feet. Even as the United States has been attempting to stop or divest from renewable energy sources, there’s one kind of baseload power that doesn’t make anyone mad: geothermal.So this week we’re talking not just geothermal, but next-generation geothermal.My guest is Cindy Taff, CEO of Sage Geosystems, a company developing flexible, modular geothermal systems that can provide both baseload renewable power and incredible long-duration energy storage—all using the existing skill sets and drilling expertise of the oil and gas industry.We get into:Why geothermal is finally ready for prime time—thanks to new drilling techniques, better geologic modeling, and the lessons of shaleSage’s “heat harvesting” approach that works in far more places than conventional geothermalHow their Geopressured Geothermal System doubles as ultra-affordable long-duration energy storageWhy geothermal could be the clean firm power the grid desperately needsThe role the oil and gas workforce can play in building the energy transitionWhat it will take to finance and deploy geothermal at utility scaleLinks:Sage Geosystems: https://www.sagegeosystems.com/All episodes: https://www.everybodyinthepool.com/Subscribe to the Everybody in the Pool newsletter: https://www.mollywood.co/Become a member for the ad-free version of the show:https://everybodyinthepool.supercast.com/ Hosted on Acast. See acast.com/privacy for more information.

This week on Everybody in the Pool, we’re examining the seemingly humble—but absolutely critical—piece of hardware that could accelerate electrification, unlock virtual power plants, and save homeowners thousands of dollars: the electrical panel.My guest is Arch Rao, founder and CEO of Span, a company building smart electrical panels that replace your old breaker box with real-time power management, whole-home circuit-level visibility, and the ability to electrify without a costly service upgrade.If you’ve ever been told you need a new 200-amp panel before installing a heat pump, EV charger, induction stove, or home battery… Span thinks you don’t. And utilities are starting to agree.We get into:Why most of America’s 100-amp homes don’t actually need expensive utility upgradesHow Span’s digital panel manages loads in real time—throttling certain appliances for a few minutes a year to avoid tripping limitsWhat changes when every circuit in your house is visible and controllable (down to the second)Span as grid infrastructure: how utilities like PG&E see smart panels as a cheaper alternative to billions in grid upgradesLinks:Span: https://www.span.io/All episodes: https://www.everybodyinthepool.com/Subscribe to the Everybody in the Pool newsletter: https://www.mollywood.co/Become a member for the ad-free version of the show: https://everybodyinthepool.supercast.com/ Hosted on Acast. See acast.com/privacy for more information.