Transforming the world is a formidable task, but altering human behavior presents an entirely different challenge. Today, we invite you to join us in a captivating episode where we engage in a thought-provoking conversation with Abigail Forsyth, the visionary behind Keep Cup. Together, we explore the fascinating journey of this iconic brand, delving into the profound influence Campos and our founder Will Young have had on its evolution. Moreover, we embark on a discussion about the path ahead in Keep Cups unwavering mission for sustainability.

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