What do you mean, "I'm a CEO... and now I'm coding?"



Georg Ell, CEO of Phrase, hadn't written code since he was 15. Then his CFO demoed a custom-built app — and Georg felt "utterly inadequate." That evening he downloaded Claude. Six weeks later: 200,000 lines committed, 8 apps built, and a radically different understanding of what leadership means in the AI era.



Chapters:

00:00 The Awakening: Realizing the Need for Change
03:40 Starting the Journey: Overcoming Inadequacy
09:45 Building the Muscle: Skills for the Future
13:49 The Emotional Roller Coaster of Leadership
17:18 Navigating Uncertainty: Conversations Behind Closed Doors
20:51 The Future of Organizational Design
25:33 Balancing Innovation and Chaos
29:25 Encouraging the Wow Moment: A Call to Action



Subscribe to the LeaderbookAI Podcast for conversations with leaders shaping the future of work, leadership, and AI.



🎧 Listen to the podcast:

https://leaderbook.ai/podcast



We create high-performing powerhouses.

Let’s talk: https://leaderbook.ai/contact

LeaderbookAI

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This CEO is Winning the AI Race I Georg Ell

APR 7, 202635 MIN
LeaderbookAI

This CEO is Winning the AI Race I Georg Ell

APR 7, 202635 MIN

Description

What do you mean, "I'm a CEO... and now I'm coding?" Georg Ell, CEO of Phrase, hadn't written code since he was 15. Then his CFO demoed a custom-built app — and Georg felt "utterly inadequate." That evening he downloaded Claude. Six weeks later: 200,000 lines committed, 8 apps built, and a radically different understanding of what leadership means in the AI era. Chapters: 00:00 The Awakening: Realizing the Need for Change 03:40 Starting the Journey: Overcoming Inadequacy 09:45 Building the Muscle: Skills for the Future 13:49 The Emotional Roller Coaster of Leadership 17:18 Navigating Uncertainty: Conversations Behind Closed Doors 20:51 The Future of Organizational Design 25:33 Balancing Innovation and Chaos 29:25 Encouraging the Wow Moment: A Call to Action Subscribe to the LeaderbookAI Podcast for conversations with leaders shaping the future of work, leadership, and AI. 🎧 Listen to the podcast: https://leaderbook.ai/podcast We create high-performing powerhouses. Let’s talk: https://leaderbook.ai/contact