<description>&lt;p&gt;What happens when a DoorDash veteran with no legal background spots a logistics problem inside plaintiff law firms? He delivers “white-glove pre-litigation in a box.” Viraj Bindra spent eight years at the food delivery company before co-founding &lt;u&gt;&lt;a href="https://www.finchlegal.com/" rel="noopener noreferrer" target="_blank"&gt;Finch&lt;/a&gt;&lt;/u&gt;, a tech-based platform that provides tools for growing firms so they can say “yes” to every case that’s worth taking. He visits with host &lt;u&gt;&lt;a href="https://tluondemand.com/authors/daniel-ambrose" rel="noopener noreferrer" target="_blank"&gt;Dan Ambrose&lt;/a&gt;&lt;/u&gt; to pull back the curtain on successes and lessons learned while building the firm. And he has the distinction of being the first guest on Dan’s new TLU's “Founders Podcast” — a series on tech and AI companies that are reshaping the plaintiff bar.&lt;/p&gt;&lt;h2&gt;Train and Connect with the Titans&lt;/h2&gt;&lt;p&gt;☑️ Viraj Bindra | &lt;u&gt;&lt;a href="https://www.linkedin.com/in/vrjbndr" rel="noopener noreferrer" target="_blank"&gt;LinkedIn&lt;/a&gt;&lt;/u&gt;&lt;/p&gt;&lt;p&gt;☑️ &lt;u&gt;&lt;a href="https://www.finchlegal.com/" rel="noopener noreferrer" target="_blank"&gt;Finch&lt;/a&gt;&lt;/u&gt; | &lt;u&gt;&lt;a href="https://instagram.com/finch.legal" rel="noopener noreferrer" target="_blank"&gt;Instagram&lt;/a&gt;&lt;/u&gt; | &lt;u&gt;&lt;a href="https://www.linkedin.com/company/finchlegal" rel="noopener noreferrer" target="_blank"&gt;LinkedIn&lt;/a&gt;&lt;/u&gt;&lt;/p&gt;&lt;p&gt;☑️ &lt;u&gt;&lt;a href="http://triallawyersuniversity.com" rel="noopener noreferrer" target="_blank"&gt;Trial Lawyers University&lt;/a&gt;&lt;/u&gt;&lt;/p&gt;&lt;p&gt;☑️ &lt;u&gt;&lt;a href="https://tluondemand.com/" rel="noopener noreferrer" target="_blank"&gt;TLU On Demand&lt;/a&gt;&lt;/u&gt; Instant access to live lectures, case analysis, and skills training videos&lt;/p&gt;&lt;p&gt;☑️ TLU on &lt;u&gt;&lt;a href="https://twitter.com/tlutriallawyers" rel="noopener noreferrer" target="_blank"&gt;X&lt;/a&gt;&lt;/u&gt; | &lt;u&gt;&lt;a href="https://www.facebook.com/TrialLawyersUniversity" rel="noopener noreferrer" target="_blank"&gt;Facebook&lt;/a&gt;&lt;/u&gt; | &lt;u&gt;&lt;a href="https://www.instagram.com/triallawyersuniversity/" rel="noopener noreferrer" target="_blank"&gt;Instagram&lt;/a&gt;&lt;/u&gt; | &lt;u&gt;&lt;a href="https://www.linkedin.com/company/trial-lawyers-university/" rel="noopener noreferrer" target="_blank"&gt;LinkedIn&lt;/a&gt;&lt;/u&gt;&lt;/p&gt;&lt;p&gt;☑️ Subscribe &lt;u&gt;&lt;a href="https://podcasts.apple.com/us/podcast/trial-lawyers-university/id1695586507" rel="noopener noreferrer" target="_blank"&gt;Apple Podcasts&lt;/a&gt;&lt;/u&gt; | &lt;u&gt;&lt;a href="https://open.spotify.com/show/5qkVuIoDWaXLF3K3t6Xc9x" rel="noopener noreferrer" target="_blank"&gt;Spotify&lt;/a&gt;&lt;/u&gt; | &lt;u&gt;&lt;a href="https://www.youtube.com/playlist?list=PLULSQbW82g_JmcBKbVVeKhCuTnkg6PyPI" rel="noopener noreferrer" target="_blank"&gt;YouTube&lt;/a&gt;&lt;/u&gt;&lt;/p&gt;&lt;p&gt;&lt;strong&gt;2026 Programming&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;☑️ &lt;u&gt;&lt;a href="https://training.triallawyersuniversity.com/bootcamp/witness-prep-and-direct-april-2026" rel="noopener noreferrer" target="_blank"&gt;Training Witnesses to Transport Themselves and the Jury&lt;/a&gt;&lt;/u&gt;, April 17-18, Hermos Beach, CA&lt;/p&gt;&lt;p&gt;☑️ &lt;u&gt;&lt;a href="https://training.triallawyersuniversity.com/bootcamp/tlu-trial-skills-training-april-2026" rel="noopener noreferrer" target="_blank"&gt;TLU Trial Skills Training&lt;/a&gt;&lt;/u&gt;, April 21- 25, Hermosa Beach, CA&lt;/p&gt;&lt;p&gt;☑️ &lt;u&gt;&lt;a href="https://training.triallawyersuniversity.com/bootcamp/witness-prep-and-direct-may-2026" rel="noopener noreferrer" target="_blank"&gt;Witness Preparation &amp;amp; Direct Examination&lt;/a&gt;&lt;/u&gt;, May 8 - 9, Hermosa Beach, CA&lt;/p&gt;&lt;p&gt;☑️ &lt;u&gt;&lt;a href="https://training.triallawyersuniversity.com/bootcamp/dark-arts-trial-warcraft-huntington-beach" rel="noopener noreferrer" target="_blank"&gt;Dark Arts Trial Craft Bootcamp&lt;/a&gt;&lt;/u&gt;, May 27 - June 2, Huntington Beach, CA&lt;/p&gt;&lt;p&gt;☑️ &lt;u&gt;&lt;a href="https://tlubeach.com/" rel="noopener noreferrer" target="_blank"&gt;TLU Beach&lt;/a&gt;&lt;/u&gt;, June 3-6, Huntington Beach, CA&lt;/p&gt;&lt;h2&gt;Episode Snapshot&lt;/h2&gt;&lt;ol&gt;&lt;li data-list="bullet"&gt;&lt;span class="ql-ui" contenteditable="false"&gt;&lt;/span&gt;Viraj spent his pre-Finch career at DoorDash, an experience that he describes as "a masterclass in building a company focused on logistics and operations plus great tech.”&lt;/li&gt;&lt;li data-list="bullet"&gt;&lt;span class="ql-ui" contenteditable="false"&gt;&lt;/span&gt;Finch was born out of a problem: A friend had started his own firm, had 50 cases referred within three months, and was turning away work because he had no staff. Viraj and his co-founder flew to Austin and became his case managers.&lt;/li&gt;&lt;li data-list="bullet"&gt;&lt;span class="ql-ui" contenteditable="false"&gt;&lt;/span&gt;Finch launched in April 2025 and now has 85 to 90 employees; the company doubled its revenue between January and early February 2026.&lt;/li&gt;&lt;li data-list="bullet"&gt;&lt;span class="ql-ui" contenteditable="false"&gt;&lt;/span&gt;To find their first customers beyond one friend, Viraj and his team posted on Reddit PI law forums “enough to get banned,” cold-called from Google searches, and showed up at conferences.&lt;/li&gt;&lt;li data-list="bullet"&gt;&lt;span class="ql-ui" contenteditable="false"&gt;&lt;/span&gt;Named after “To Kill a Mockingbird’s” Atticus Finch, the company's long-term mission is to close the gap for the 78% of Americans who have a legal need but no access to counsel.&lt;/li&gt;&lt;li data-list="bullet"&gt;&lt;span class="ql-ui" contenteditable="false"&gt;&lt;/span&gt;Finch will host a party for &lt;u&gt;&lt;a href="https://tlubeach.com/" rel="noopener noreferrer" target="_blank"&gt;TLU Beach&lt;/a&gt;&lt;/u&gt; attendees on Tuesday, June 2, in Huntington Beach.&lt;/li&gt;&lt;/ol&gt;&lt;br/&gt;&lt;p&gt;&lt;span class="ql-size-large"&gt;Produced and Powered by &lt;/span&gt;&lt;u class="ql-size-large"&gt;&lt;a href="https://lawpods.com/" rel="noopener noreferrer" target="_blank"&gt;LawPods&lt;/a&gt;&lt;/u&gt;&lt;/p&gt;</description>

Trial Lawyers University

Dan Ambrose, Trial Lawyers University

Building Finch: First Hires, First Customers, First Wins

MAR 27, 202644 MIN
Trial Lawyers University

Building Finch: First Hires, First Customers, First Wins

MAR 27, 202644 MIN

Description

What happens when a DoorDash veteran with no legal background spots a logistics problem inside plaintiff law firms? He delivers “white-glove pre-litigation in a box.” Viraj Bindra spent eight years at the food delivery company before co-founding Finch, a tech-based platform that provides tools for growing firms so they can say “yes” to every case that’s worth taking. He visits with host Dan Ambrose to pull back the curtain on successes and lessons learned while building the firm. And he has the distinction of being the first guest on Dan’s new TLU's “Founders Podcast” — a series on tech and AI companies that are reshaping the plaintiff bar.Train and Connect with the Titans☑️ Viraj Bindra | LinkedIn☑️ Finch | Instagram | LinkedIn☑️ Trial Lawyers University☑️ TLU On Demand Instant access to live lectures, case analysis, and skills training videos☑️ TLU on X | Facebook | Instagram | LinkedIn☑️ Subscribe Apple Podcasts | Spotify | YouTube2026 Programming☑️ Training Witnesses to Transport Themselves and the Jury, April 17-18, Hermos Beach, CA☑️ TLU Trial Skills Training, April 21- 25, Hermosa Beach, CA☑️ Witness Preparation & Direct Examination, May 8 - 9, Hermosa Beach, CA☑️ Dark Arts Trial Craft Bootcamp, May 27 - June 2, Huntington Beach, CA☑️ TLU Beach, June 3-6, Huntington Beach, CAEpisode SnapshotViraj spent his pre-Finch career at DoorDash, an experience that he describes as "a masterclass in building a company focused on logistics and operations plus great tech.”Finch was born out of a problem: A friend had started his own firm, had 50 cases referred within three months, and was turning away work because he had no staff. Viraj and his co-founder flew to Austin and became his case managers.Finch launched in April 2025 and now has 85 to 90 employees; the company doubled its revenue between January and early February 2026.To find their first customers beyond one friend, Viraj and his team posted on Reddit PI law forums “enough to get banned,” cold-called from Google searches, and showed up at conferences.Named after “To Kill a Mockingbird’s” Atticus Finch, the company's long-term mission is to close the gap for the 78% of Americans who have a legal need but no access to counsel.Finch will host a party for TLU Beach attendees on Tuesday, June 2, in Huntington Beach.Produced and Powered by LawPods