Durable Growth in the Age of AI: Data & Marketing Lessons From Scaling Braze
APR 21, 202648 MIN
Durable Growth in the Age of AI: Data & Marketing Lessons From Scaling Braze
APR 21, 202648 MIN
Description
<p>What does it take to build a company that doesn't just survive platform shifts—but compounds through them?</p><p>In this episode, Coalesce CEO Armon Petrossian and CPTO Satish Jayanti sit down with Braze CEO & Co-Founder Bill Magnuson and SVP of Growth Spencer Burke for a wide-ranging conversation on building durable, data-driven growth across technology eras—from mobile to cloud to agentic AI.</p><p>With 15+ years of operating experience, Bill and Spencer share how Braze leaned into fundamental shifts in customer behavior, invested early in data foundations, and resisted short-term hype in favor of long-term value creation.</p><p>Topics covered: </p><ul><li>Why mobile was the first major inflection point—and what it teaches us about AI</li><li>The shift from acquisition-first to retention-driven growth </li><li>What durable growth actually looks like at scale</li><li>How AI is changing workflows without replacing fundamentals</li><li>Agentic AI, composability, and what's coming next</li><li>Leadership lessons from scaling a venture-backed startup to IPO</li></ul><p>Whether you're a founder, data leader, or executive navigating rapid change, this episode offers grounded, experience-backed perspective on what actually endures.</p>