<description>&lt;p&gt;Takeaways&lt;/p&gt;&lt;ul&gt;&lt;li&gt;The DNA of a small giant is sticking to your purpose.&lt;/li&gt;&lt;li&gt;Creating new opportunities can help retain talent.&lt;/li&gt;&lt;li&gt;Spin-offs can provide growth without diluting the brand.&lt;/li&gt;&lt;li&gt;Communication during crises can foster trust and loyalty.&lt;/li&gt;&lt;li&gt;Maintaining brand identity is crucial for business success.&lt;/li&gt;&lt;li&gt;Education can be a separate venture that supports the main business.&lt;/li&gt;&lt;li&gt;Adapting to market needs can lead to innovative solutions.&lt;/li&gt;&lt;li&gt;It's important to balance multiple business identities.&lt;/li&gt;&lt;li&gt;Financial planning requires evolving services to meet client needs.&lt;/li&gt;&lt;li&gt;Purpose-driven businesses can thrive through strategic pivots.&lt;/li&gt;&lt;/ul&gt;&lt;br/&gt;&lt;h4&gt;📖&lt;strong&gt; Buy &lt;/strong&gt;&lt;a href="https://www.amazon.com/Small-Giants-Bo-Burlingham-audiobook/dp/B01LWIGSL2/ref=sr_1_1?crid=1N3A1FBZT74V1&amp;amp;amp&amp;amp;keywords=small+giants+book&amp;amp;amp&amp;amp;qid=1691260728&amp;amp;amp&amp;amp;s=audible&amp;amp;amp&amp;amp;sprefix=small+giants+book%252Caudible%252C121&amp;amp;amp&amp;amp;sr=1-1&amp;amp;_encoding=UTF8&amp;amp;tag=nqrmedia-20&amp;amp;linkCode=ur2&amp;amp;linkId=140b7de1b4c10531bde3481927b9c892&amp;amp;camp=1789&amp;amp;creative=9325" rel="noopener noreferrer" target="_blank"&gt;&lt;strong&gt;"Small Giants: Companies That Choose to Be Great Instead of Big" &lt;/strong&gt;&lt;/a&gt;&lt;strong&gt;by Bo Burlingham&lt;/strong&gt;&lt;/h4&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Sponsors&lt;/p&gt;&lt;p&gt;🌱 &lt;a href="https://www.seedpg.com/" rel="noopener noreferrer" target="_blank"&gt;&lt;u&gt;S.E.E.D. Planning Group&lt;/u&gt;&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="https://www.patreon.com/DitchtheSuits" rel="noopener noreferrer" target="_blank"&gt;🎤 &lt;u&gt;Ditch The Suits Patreon&lt;/u&gt;&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="https://www.ditchthesuits.com/" rel="noopener noreferrer" target="_blank"&gt;🖥️ &lt;u&gt;Ditch The Suits Website&lt;/u&gt;&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="https://www.youtube.com/@stevecampbellpr" rel="noopener noreferrer" target="_blank"&gt;🎙️ &lt;u&gt;One Big Thing Podcast&lt;/u&gt;&lt;/a&gt;&lt;/p&gt;</description>

Unleashing Leadership: Unlocking Greatness and Embracing Change

Travis Maus

Utilizing Spin Offs to Protect and Grow Your Brand - S8 E33

APR 7, 202510 MIN
Unleashing Leadership: Unlocking Greatness and Embracing Change

Utilizing Spin Offs to Protect and Grow Your Brand - S8 E33

APR 7, 202510 MIN

Description

Takeaways

  • The DNA of a small giant is sticking to your purpose.
  • Creating new opportunities can help retain talent.
  • Spin-offs can provide growth without diluting the brand.
  • Communication during crises can foster trust and loyalty.
  • Maintaining brand identity is crucial for business success.
  • Education can be a separate venture that supports the main business.
  • Adapting to market needs can lead to innovative solutions.
  • It's important to balance multiple business identities.
  • Financial planning requires evolving services to meet client needs.
  • Purpose-driven businesses can thrive through strategic pivots.

📖 Buy "Small Giants: Companies That Choose to Be Great Instead of Big" by Bo Burlingham


Sponsors

🌱 S.E.E.D. Planning Group

🎤 Ditch The Suits Patreon

🖥️ Ditch The Suits Website

🎙️ One Big Thing Podcast