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You're listening to an episode of Marketing Against The Grain — a podcast that leads you down the rabbit hole of marketing trends, growth tactics, and innovation. If you like what you hear, search for Marketing Against The Grain in your favorite podcast app — like the one you're using right now! About This Episode: Kipp Bodnar (CMO of HubSpot) and (Kieran CMO of Zapier) are joined by May Habib (CEO and Co-Founder of Writer) to dive into the transformative impact that AI has on marketing and content creation. Learn more on how to win in the new era of AI, how content marketing has evolved (and turned marketers into creators), what early adopters of AI have in common, and the new breed of marketers.

You're listening to an episode of Marketing Against The Grain — a podcast that leads you down the rabbit hole of marketing trends, growth tactics, and innovation. If you like what you hear, search for Marketing Against The Grain in your favorite podcast app — like the one you're using right now! About This Episode: Kipp Bodnar (CMO of HubSpot) and (Kieran CMO of Zapier) share unsolicited business advice for Bob Iger and Disney. You'll learn what business moves have paid off for Disney, which business moves are killing Disney, and tips on how they can rise up from their downfall and make an even bigger splash.