<p>Today we sit down with <a href="https://www.linkedin.com/in/mirandakayeknight/" target="_blank" rel="noopener noreferer">Miranda Knight</a>, the Senior Brand Experience Manager behind the incredible social media growth of <a href="https://pashionfootwear.com/" target="_blank" rel="noopener noreferer">Pashion Footwear</a>. </p> <p>Pashion Footwear made waves as the 3rd top growing <a href="https://www.instagram.com/pashionfootwear/" target="_blank" rel="noopener noreferer">Instagram account </a>in the ENTIRE app in Q1 of 2024, boasting an impressive 9% engagement rate. With a staggering growth of 365,000 followers in just ONE month, Passion Footwear&#39;s organic social media strategy has been nothing short of revolutionary. Over a year ago, they made a bold move by pulling the plug on paid ads, and the results speak for themselves.</p> <p>If you&#39;re not familiar with Passion Footwear, they&#39;re known for their innovative convertible heels that effortlessly transform into flats. They also made a memorable appearance on<a href="https://www.youtube.com/watch?v=HvtN7Do9FRs" target="_blank" rel="noopener noreferer"> Shark Tank</a>.</p> <p>In this episode, Miranda takes us through her journey from the early days at Passion Footwear to shaping the dynamic team they have today. We&#39;ll also delve into their winning social media marketing strategy that&#39;s propelled them to the top of the industry.</p> <p>Grab your notebooks, because Miranda shares invaluable insights that you won&#39;t want to miss. Tune in and get ready to be inspired by Passion Footwear&#39;s incredible story of success through organic social media growth. </p> <p>Thank you to our sponsor <a href="https://charcharms.com " target="_blank" rel="noopener noreferer">CharCharms</a>. CharCharms is the one and only water bottle accessory company making hydration fun!</p>