<p>Most people think better AI results come from better prompts. This episode proves why that’s wrong.</p><p>Professor GePhardT introduces <strong>Context Engineering</strong>, the missing skill that transforms AI from a confused parrot into a capable collaborator. Through relatable metaphors, real business examples, and a deliciously British cake analogy, you’ll learn how shaping an AI’s environment matters more than clever wording.</p><br><p>You’ll discover:</p><ul><li>Why prompt engineering alone fails</li><li>How context helps AI understand intent</li><li>The difference between guessing and knowing</li><li>A real telecom case where context fixed customer support</li><li>How to apply context engineering in everyday AI use</li></ul><p><br></p><br><p>📧💌📧</p><p>Tune in to get my thoughts and all episodes, don’t forget to ⁠⁠⁠⁠subscribe to our Newsletter⁠⁠⁠⁠: <a href="https://beginnersguide.nl" rel="noopener noreferrer" target="_blank">⁠⁠⁠⁠<strong>beginnersguide.nl</strong>⁠⁠⁠⁠</a></p><p>📧💌📧</p><br><p><br></p><p><strong>Quotes from the Episode</strong></p><ul><li>“Prompt engineering is asking nicely. Context engineering is setting the stage.”</li><li>“Without context, AI is guessing. With context, it understands intent.”</li><li>“Context turns AI from a parrot into a collaborator.”</li></ul><p><br></p><p><strong>Chapters</strong></p><p>00:00 Why Prompts Alone Are Not Enough</p><p>04:12 What Context Engineering Really Means</p><p>10:25 Understanding Intent Through Context</p><p>18:40 Context Engineering vs Prompt Engineering</p><p>25:10 Telco Case Study</p><p>35:20 The Cake Example</p><p>44:00 Final Takeaways</p><br><p><br></p><p><strong>About Dietmar Fischer</strong></p><p>Dietmar is a podcaster and AI marketer from Berlin. If you want to know how to get your AI or your digital marketing going, just contact him at <a href="https://argoberlin.com/" rel="noopener noreferrer" target="_blank">argoberlin.com</a></p><br><p><br></p><br><p>Music credit: “Modern Situations” by Unicorn Heads 🎵</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>