John Guagliano - The Role of Marketing in MLS Growth, Messi Mania, and FIFA World Cup 2026 (S2 E14)
In this episode of The Insider's Lounge, we sit down with John Guagliano, a marketing veteran with 30+ years of experience across the NBA, MLB, NHL, and now MLS. As Chief Marketing Officer of Minnesota United FC, John shares his journey from his blue-collar upbringing in New Jersey to becoming a key figure in the sports marketing world.John dives into a wide range of topics, including the unique challenges of marketing in MLS, the leagueâs explosive growth since his arrival in 2016, and how M...