Branding as a PM: Less Logos, More Proof

OCT 28, 20257 MIN
Becoming The Product

Branding as a PM: Less Logos, More Proof

OCT 28, 20257 MIN

Description

<p><strong>Summary:</strong><br>In this episode, Naya redefines what personal branding means for product managers and creatives. It’s not about logos or aesthetics — it’s about <em>proof</em>. She shares how documenting in real time, building in public, and aligning every creative outlet to a purpose has shaped her brand as a product builder.</p><p><strong>Key Takeaways:</strong></p><ul><li><p>Branding = the proof you leave behind.</p></li><li><p>Progress &gt; perfection.</p></li><li><p>Build a brand that functions, not just exists.</p></li><li><p>Every piece of work you share is a micro-proof.</p><p><strong>Timestamps:</strong></p><ul><li><p><strong>00:00 – 01:10</strong> → The question: “If your brand disappeared tomorrow, what proof would remain?”</p></li><li><p><strong>01:10 – 02:45</strong> → Why branding isn’t design, it’s data.</p></li><li><p><strong>02:45 – 03:20</strong> → Early lessons from documenting in public.</p></li><li><p><strong>03:20 – 04:15</strong> → Proof is the new branding.</p></li><li><p><strong>04:15 – 05:30</strong> → Build in public: why people connect with progress.</p></li><li><p><strong>05:30 – 05:45</strong> → Make your brand functional.</p></li><li><p><strong>05:45 – 06:30</strong> → You don’t need a rebrand, you need a record.</p></li><li><p><strong>06:30 – 07:00</strong> → Final thoughts + CTA.</p></li></ul></li></ul>