<p>In this episode, Naya breaks down how she transformed her product management experience into structured offerings like PMaaS and <em>Side Hustle Stories</em>. She shares how small acts of documentation became data, how structure created clarity, and why proof always comes before scale.</p><p><strong>Key Takeaways:</strong></p><ol><li><p>You don’t start by building a business — you start by building proof.</p></li><li><p>Your patterns reveal your first offer.</p></li><li><p>Structure creates clarity and scale.</p></li><li><p>Test in public — feedback builds confidence.</p></li><li><p>Your experience is your data.</p><p><strong>Timestamps</strong></p><ul><li><p><strong>00:00 – 02:30</strong> | The surprising start — how documentation turned into a product journey</p></li><li><p><strong>02:30 – 05:30</strong> | Story: From podcast reflections to building proof</p></li><li><p><strong>05:30 – 06:00</strong> | Point 1: Start by naming what’s working</p></li><li><p><strong>06:00 – 06:30</strong> | Point 2: Build structure around your skill</p></li><li><p><strong>06:30 – 07:00</strong> | Point 3: Show proof before you scale</p></li><li><p><strong>07:00 – 07:45</strong> | Wrap-up &amp; final reminder: Proof becomes your product</p></li><li><p><strong>07:45 – 08:30</strong> | CTA: Newsletter, Side Hustle Stories, Dive Africa</p></li></ul></li></ol>