Health is no longer just a marketing claim. It is becoming part of how retailers evaluate products, guide shoppers, and shape category growth. Kroger's rollout of a new health scoring system powered by FoodHealth reflects this shift. In this episode, Laura Brown, Director of Nutrition at Kroger, and Sam Citro Alexander, founder of FoodHealth, break down how the system works, why Kroger adopted it, and what it means for brands building at retail. Founders and operators will learn how the FoodHealth Score is calculated, how nutrient density and ingredient quality factor into evaluations, how health scores appear across Kroger's digital and in store experiences, and how Kroger buyers use health data at the category level to influence shopper discovery, buyer and merchandising decisions, and long term growth.