<p>What’s really driving patients to buy their contact lenses elsewhere? Can independent clinics compete with big box retailers without slashing prices? And what does a truly seamless patient journey look like?</p><p>Alex McIntosh, founder of Otto, joins Dr. Trevor Miranda to unpack the operational blind spots that cost clinics revenue and retention. Drawing from his early experience in a family-run optical business, Alex shares how independent practices can capitalize on digital tools like automation, prescription data, and frictionless e-commerce to close the loop and stay top-of-mind with patients long after they leave the exam room.</p><p><strong>Mentioned in this episode:</strong></p><p>Dan Martell - Buy Back Your Time</p><p>Subscribe for the latest updates from Optometry Unleashed at <a href="www.optometryunleashed.ca/newsletter">⁠⁠⁠⁠⁠⁠⁠www.optometryunleashed.ca/newsletter⁠⁠⁠⁠⁠⁠⁠</a>.</p><p><br></p><p>Thank You to our Sponsor(s)</p><p><a href="https://www.ottooptics.io/">⁠⁠⁠⁠⁠⁠⁠Otto Optics⁠⁠⁠⁠⁠⁠⁠</a></p><p>Enjoy the show? Please Follow, Like and Subscribe.</p><p><br></p>