Ep. 39 Strategic Growth: the power of brand collaborations
JUL 17, 202523 MIN
Ep. 39 Strategic Growth: the power of brand collaborations
JUL 17, 202523 MIN
Description
<p>What goes into creating moments that leave a lasting impression?</p><p>From engineering to consultancy, and now leading partnerships for the Growth team at Revolut, Deborah Wajsbrot shares her experience and how she’s been driving impact.</p><p>She also provides an exclusive look into Revolut’s approach to partnerships and how to measure a successful collaboration. </p><p>In this episode, Alex and Deborah discuss:</p><p>- Her role on the Growth team that overlaps with Business Development</p><p>- Revolut’s approach to creating partnerships</p><p>- What Deborah loves about striving to create impact while testing and learning</p><p>- From the NBA to multiple airports in Europe, what goes into selecting the right partners</p><p>- How to measure success after forming partnerships</p><p>- The importance of adapting a global perspective to a local level</p><p>- Challenges when negotiating deals for high-stakes collaborations</p><p>- Why Revolut has leaned into sports and entertainment activations</p><p>- How partnerships will uplift the Revolut brand to reach the next goal of 100 million global customers</p><p>- Deborah’s biggest learnings and career advice for those looking to join a similar field</p><p><br>Follow Revolut Insider on Instagram: <a href="https://revolut.la/RevolutInsider"><u>revolut.la/RevolutInsider</u></a></p><p>View open career opportunities at Revolut: <a href="https://revolut.la/44Y72vN" target="_blank" rel="noopener noreferer"><u>revolut.la/44Y72vN</u></a></p>