<p>Nacho González, Head of F1 Activation at Revolut, shares the thinking and ambition behind partnering with Audi to create the Audi Revolut F1 Team.</p><p>He talks about managing a global collaboration at this scale and how Revolut is showing up in sports to meet customers beyond the app.</p><p>In this episode, host Alex Carril and Nacho discuss:</p><ul><li>What goes into building a Formula One activation at a global scale</li><li>How Revolut’s partnership strategy became more ambitious to match the company’s growth</li><li>The reality of managing world-class sports partnerships day to day</li><li>Why F1 became the right platform to connect with customers beyond the app, and what made Revolut ready for that stage</li><li>Nacho’s growth since joining Revolut in 2022, and the lessons that came with it</li><li>3 key factors behind choosing Audi as our F1 partner</li><li>How this collaboration creates value for customers</li><li>What it was like seeing these activations come to life during the team’s first race weekend in Melbourne</li><li>Where to go from here when it comes to partnerships, and the importance of being present in sports</li><li>How a winning mindset shows up on and off the track</li></ul><p>Follow Revolut Insider on Instagram: ⁠<a href="https://www.revolut.la/RevolutInsider" target="_blank" rel="noopener noreferer">revolut.la/RevolutInsider⁠</a></p><p>View open career opportunities at Revolut: <a href="https://revolut.la/4agDTPH" target="_blank" rel="noopener noreferer">revolut.la/4agDTPH</a></p>