What the Futures!

In Episode 104 of the What the Futures Podcast, host Ryan discusses the recent closure of a pricing window and the challenges of making big selling decisions during the winter. Recorded from the UPL Studios, Ryan recaps a successful conference in Moose Jaw, thanking his family, speakers, and attendees. The episode also includes a detailed interview with Tony from UPL about their Grower Rewards program, touching on its ease of access and significant financial benefits for farmers. Ryan provides insights on the current crop market and offers advice on managing cash flow needs in a tough pricing environment. The episode ends on a positive note, celebrating community engagement and looking forward to future events and strategies. 00:00 Introduction and Podcast Overview 00:56 Conference Recap and Acknowledgements 04:30 Upcoming Events and Announcements 05:49 Market Analysis and Strategies 18:03 Grower Rewards Discussion with Tony from UPL 21:43 Key Advantages of the Program 26:28 2026 Program Details and Enhancements 29:05 Partnerships and Collaborations 31:29 Supply Chain and Product Availability 33:51 Closing Remarks and Personal Insights 34:02 Final Thoughts and Upcoming Events

Get your tickets for Brandon, Manitoba Dec 1st & 2nd, 2026. ryandenis.ca 

In Episode 103 of the What the Futures Podcast, host Ryan welcomes Josh Linville, the fertilizer market expert from Stonex, to discuss the current state and future trends of the fertilizer industry. Recorded in the UPL Studio, Ryan kicks off the episode with updates about the upcoming Crop Marketing Made Cool conference in Moose Jaw and recent agricultural market insights. Josh elaborates on global factors affecting fertilizer prices, the impact of China's export behaviors, and the challenges of expanding fertilizer production. They also dive into the implications for North American farmers and strategies for making better buying decisions amid fluctuating market conditions. Additionally, Tyler Yaremchuk from the Nation Network drops by to discuss the latest on the Edmonton Oilers and NHL trade rumors. Don't miss this deep dive into the world of agriculture, sports, and strategic planning for the new year! 00:00 Introduction and Episode Overview 00:34 Upcoming Events and Conference Details 01:38 Guest Introduction: Josh Linville 02:40 Market Insights and Crop Marketing Window 05:38 Hockey Talk with Tyler 20:48 Crop Production Estimates and Market Analysis 29:32 Interview with Josh Linville 31:01 Challenges in the Fertilizer Industry 32:59 China's Impact on Urea and Phosphate Markets 34:14 Investment and Expansion in Fertilizer Production 37:59 Market Dynamics and Farmer Decisions 41:58 Future Outlook and Buying Strategies 48:02 Connecting with Industry Experts 51:10 Podcast Wrap-Up and Final Thoughts

In episode 102 of the 'What the Futures Podcast,' host Ryan discusses the often frustrating yet crucial aspect of grain contracting targets within Western Canadian farming. Highlights include an in-depth look at how targets can work, a reflective segment on a recent trip to Raleigh, North Carolina revealing the people-centric nature of farming, and various shout-outs for recent accomplishments and contributors to the farming community. Also, noteworthy crop marketing insights include the rising prices of yellow peas, red lentils, and feed barley, as well as the importance of effective target setting. Additionally, listeners get a glimpse of the challenges faced by farmers and the cutthroat competition in the wheat market. Join Ryan in this informative episode made to guide farmers in making better decisions and navigating the intricacies of the agricultural industry. 00:00 Introduction to Episode 102 04:40 Thank Yous and Acknowledgements 07:23 YouTube Apology and Listener Feedback 10:31 Positive Moments and Personal Anecdotes 13:18 Conference Planning and Excitement 18:12 Crop Marketing Insights 26:13 Target Strategies in Grain Marketing 32:02 Upcoming Episodes and Events 33:16 Conclusion and Final Thoughts

Crop diversity, 2026 seeding plans, and real farm margins, that’s what we dive into on Episode 101 of What The Futures with returning guest Nathan Kon. Recorded in Raleigh, NC at the UPL Research Center, Ryan breaks down 2025 learnings, John Deere Operations Center insights, specialty crop performance, fuel-efficiency margin advantages, and how farmers are planning acres heading into 2026. Nathan shares how his farm approached wheat, canola, malt barley, yellow peas, mustard, lentils, and oats—and what he’s expanding in 2026. Plus: market rallies you shouldn’t sleep on, cash-flow planning, basis levels, hedging, and the importance of working with the right broker. Crop Marketing Made Cool Conference — Dec 9–11 (Moose Jaw)Get tickets → https://www.ryandenis.ca UPL online auction → https://www.ryandenis.ca BrettYoung email signup → https://www.bretteyoung.ca ⏰ Timestamps 00:00 Intro, UPL studio, Raleigh NC 01:08 Online auction, UPL Battalion, CCAW 02:00 Positive moments, family, travel 03:02 Crop diversity, tight margins 2026 04:10 Canola ranked #1, John Deere Ops Center 05:18 Hidden factors in crop ranking 06:14 2026 seeding plans, no silver bullet 08:00 Post-harvest rally, don’t sleep on markets 09:58 Winter logistics, basis, cash flow 12:40 BrettYoung email list, canola rebate, travel vouchers 13:20 Nathan Kon intro, Roughriders, UPL trip 15:20 2025 results on Nathan’s farm 17:00 Specialty crops: lentils, barley, oats, mustard 19:18 Mustard grading issues, yields, lessons 20:24 Crops to expand, wheat vs specialty margins 21:40 Yellow peas, carryover, price risk 23:00 Speaking at Crop Marketing Made Cool, RBC 24:10 2025 marketing wins: canola, wheat, feed barley 26:00 Wheat basis, export demand, carry 28:10 Futures, options, hedging with broker 31:00 Conference vibe, engaged farmers, Moose Jaw 36:40 Eating Your Veggies: cash flow, 2026 plans 41:00 Online auction last call, salsa, sponsors 43:00 Closing, ticket invite, subscribe