<p>Guy Martin talks with Daniele Catalanotto about the release of his latest book on Service Design Principles. The conversation starts with Daniele clarifying what service design principles mean: ideas or advice aimed at simplifying and enhancing human experiences. The books are described as a “toilet books” - ideal for short, insightful reads leading to brief moments of reflection.</p>
<p>Daniele reveals that this fourth volume in the series adopts a fresh approach by incorporating feedback and insights from a global tour where he engaged with service design experts. This iteration is not just a book but a comprehensive media experience, featuring around 10 hours of video content. It integrates expert discussions directly into the narrative, allowing readers to explore topics more deeply online.</p>
<p>We also touch on the diverse content and the inclusion of a curated list of resources at the book’s end, making it a valuable tool for both casual reading and in-depth exploration of service design.</p>
<p><strong>Highlighting the communal aspect of this launch, Daniele invites listeners to a unique party, marking the book’s release. Unlike typical launch events, this gathering aims to foster a broader discussion on service design, encouraging questions and interactions with experts from around the world.</strong></p>
<p><a href="https://store.swissinnovation.academy/book-launch-party-service-design-principles-301-400">https://store.swissinnovation.academy/book-launch-party-service-design-principles-301-400</a></p>
<p>00:00 Intro
00:24 What is a Service Design Principle anyway?
02:17 What’s different about this volume?
03:42 So much content!
05:03 It’s a party
06:49 Thanks giving
08:20 Outro and Event information</p>
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<p>Daniele Catalanotto is a service design practitioner, the author of the Service Design Principles series of books, and the founder of the <a href="https://store.swissinnovation.academy/principles-series">Swiss Innovation Academy</a></p>
<p>Guy Martin has worked with global companies and startups in a wide range of roles, including service delivery, corporate education, and leadership development.</p>
<p>Music by <a href="https://pixabay.com/users/sigmamusicart-36860929/?utm_source=link-attribution&utm_medium=referral&utm_campaign=music&utm_content=153408">Mikhail Smusev</a> from <a href="https://pixabay.com/music//?utm_source=link-attribution&utm_medium=referral&utm_campaign=music&utm_content=153408">Pixabay</a></p>
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<p>Thanks to <a href="https://castopod.com/">Castopod</a>, a <a href="https://podcasting2.org/">Podcasting 2.0</a> and ActivityPub enabled host, for their support.</p>
<p>A production of <a href="https://neoluxconsulting.com/podcasts/service-design-principles">Neolux Consulting</a></p>
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