<p>Plus, we <a href="https://podcastmarketingacademy.com/new-show-vote">need your help</a> to decide what to make next. </p><p>We spend the majority of our time thinking about podcast marketing &amp; growth. But that doesn’t mean we have it all figured out. </p><p>In this final episode of Season 1 of Podcast Marketing Trends Explained, we break down our stats from the season along with our mistakes and missed opportunities, lessons learned… and the surprising insights we’ve gained along the way. </p><p>Plus, we brainstorm three new show concept ideas to keep us busy between seasons… and ask your feedback on which one we should pursue. </p><p><a href="https://podcastmarketingacademy.com/new-show-vote"><strong>Cast your vote for which show we should make next</strong></a></p><p><strong>📊 What did you think of this episode? Click to cast your vote: <br></strong>🤩 <a href="http://podcastmarketingacademy.com/pmte-feedback-nailed-it/?utm_source=show_notes&amp;utm_medium=podcast&amp;utm_campaign=021_season_wrap">Nailed It!</a> <br>🙂 <a href="https://podcastmarketingacademy.com/pmte-feedback-solid/?utm_source=show_notes&amp;utm_medium=podcast&amp;utm_campaign=021_season_wrap">Solid</a> <br>🥱 <a href="https://podcastmarketingacademy.com/pmte-feedback-meh/?utm_source=show_notes&amp;utm_medium=podcast&amp;utm_campaign=021_season_wrap">Meh</a> <br>😒 <a href="https://podcastmarketingacademy.com/pmte-feedback-do-better/?utm_source=show_notes&amp;utm_medium=podcast&amp;utm_campaign=021_season_wrap">Do better</a></p><p><strong>Topics Covered<br></strong>00:00 Intro<br>00:49 How many downloads we expected to get going into this season<br>02:35 Breaking down our Season 1 stats<br>03:22 Is YouTube worthwhile for the average podcaster?<br>08:34 Engagement time and consumption rates<br>12:44 The metric we care about more than analytics<br>20:26 Assessing Season 1: What we did well<br>23:02 How experimentation led us to find our structure<br>28:21 A big mistake we made with Season 1<br>32:05 Mistakes and missed opportunities in Season 1<br>36:18 Help us decide which show we should create next<br>40:57 Concept idea 1: “Make it Big”<br>45:03 Concept idea 2: “Why It Works”<br>49:48 Concept idea 3: “Podcast Riffs”<br>54:35 Listener feedback and what to expect from Season 2</p><p>⭐️ Get a free podcast marketing audit with personalized recommendations to help you grow: <a href="https://podcastmarketingacademy.com/audit">https://podcastmarketingacademy.com/audit</a> ⭐️</p><p><br><strong>Resource</strong></p><p><a href="https://www.youtube.com/@CreatorScienceYT">Jay Clouse from Creator Science</a><a href="https://studio.youtube.com/channel/UCUoSr3dQcE_MWlRY1WZmCZA"> </a><br><a href="https://www.youtube.com/c/JoshSpectorVideos">Josh Spector</a><a href="https://studio.youtube.com/channel/UCJZ-2S8RMWjgAlMs8oBX_bw"> </a><br><a href="https://wearebumper.com/">Bumper articles on measuring listen time</a><br><a href="https://growthinreverse.com/">Growth In Reverse </a><br><a href="https://thebootstrappedfounder.com/">Arvid Kahl</a> <a href="https://studio.youtube.com/channel/UCB6s-V1Ls4vc_mXEF-4Lz_Q">  </a><br><a href="https://www.linkfire.com/">LinkFire</a> <br><a href="https://chartable.com/">Chartable</a><br><a href="https://www.youtube.com/@thefutur">The Futur</a> <br><a href="https://jayacunzo.com/unthinkable-podcast">Unthinkable w/ Jay Acunzo</a> </p><p><a href="https://link.chtbl.com/JDjy0g_X">Subscribe to Podcast Marketing Trends Explained</a></p><p><a href="https://podcastmarketingacademy.com/podcast-marketing-trends-2023/">Check out the Podcast Marketing Trends 2023 Report</a></p><p><a href="https://podcastmarketingacademy.com/scrappy-podcasting-newsletter/">Subscribe to the Scrappy Podcasting Newsletter</a></p><p><a href="https://transistor.fm/?via=jeremy-enns">Try Transistor.fm for free for 14 days</a><strong><br></strong><br></p><p>✍️ Leave your feedback for the show: <a href="http://podcastmarketingtrends.com/feedback">http://podcastmarketingtrends.com/feedback</a><strong><br></strong><br></p>

Podcast Marketing Trends Explained: Data-Driven Podcast Growth Strategies

Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts

Stupid Mistakes, Happy Accidents & Surprising Insights From Making & Marketing Our First 20 Episodes

APR 23, 202456 MIN
Podcast Marketing Trends Explained: Data-Driven Podcast Growth Strategies

Stupid Mistakes, Happy Accidents & Surprising Insights From Making & Marketing Our First 20 Episodes

APR 23, 202456 MIN

Description

Plus, we need your help to decide what to make next.

We spend the majority of our time thinking about podcast marketing & growth. But that doesn’t mean we have it all figured out.

In this final episode of Season 1 of Podcast Marketing Trends Explained, we break down our stats from the season along with our mistakes and missed opportunities, lessons learned… and the surprising insights we’ve gained along the way.

Plus, we brainstorm three new show concept ideas to keep us busy between seasons… and ask your feedback on which one we should pursue.

Cast your vote for which show we should make next

📊 What did you think of this episode? Click to cast your vote:
🤩 Nailed It!
🙂 Solid
🥱 Meh
😒 Do better

Topics Covered
00:00 Intro
00:49 How many downloads we expected to get going into this season
02:35 Breaking down our Season 1 stats
03:22 Is YouTube worthwhile for the average podcaster?
08:34 Engagement time and consumption rates
12:44 The metric we care about more than analytics
20:26 Assessing Season 1: What we did well
23:02 How experimentation led us to find our structure
28:21 A big mistake we made with Season 1
32:05 Mistakes and missed opportunities in Season 1
36:18 Help us decide which show we should create next
40:57 Concept idea 1: “Make it Big”
45:03 Concept idea 2: “Why It Works”
49:48 Concept idea 3: “Podcast Riffs”
54:35 Listener feedback and what to expect from Season 2

⭐️ Get a free podcast marketing audit with personalized recommendations to help you grow: https://podcastmarketingacademy.com/audit ⭐️


Resource

Jay Clouse from Creator Science
Josh Spector
Bumper articles on measuring listen time
Growth In Reverse
Arvid Kahl  
LinkFire
Chartable
The Futur
Unthinkable w/ Jay Acunzo 

Subscribe to Podcast Marketing Trends Explained

Check out the Podcast Marketing Trends 2023 Report

Subscribe to the Scrappy Podcasting Newsletter

Try Transistor.fm for free for 14 days

✍️ Leave your feedback for the show: http://podcastmarketingtrends.com/feedback