<description>&lt;p&gt;In this episode of &lt;em&gt;The Stash Cast&lt;/em&gt;, Logan Freeman shares how he’s redefining the way commercial real estate deals get done. With over $400M in transactions, Logan is not just a broker—he’s a marketer, operator, and elite performer. He breaks down his innovative “Spotlight Strategy” for launching deals like product campaigns, using omnichannel marketing, AI tools, and transparency to generate maximum exposure and drive results.&lt;/p&gt;&lt;p&gt;We also dig into how Logan manages a diverse portfolio of multifamily, retail, industrial, and boutique short-term rentals, why he believes the CRE thaw is finally here, and how he designs his days around $10,000/hour tasks, cold plunges, and asymmetrical bets.&lt;/p&gt;&lt;p&gt;This is a masterclass in modern brokerage, mindset, and maximizing efficiency in both life and business.&lt;/p&gt;&lt;p&gt;&lt;strong&gt;Key takeaways:&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;* How to launch a CRE deal like a tech product&lt;/p&gt;&lt;p&gt;* The role of AI and data in cutting through information overload&lt;/p&gt;&lt;p&gt;* Managing STRs at scale without sacrificing guest experience&lt;/p&gt;&lt;p&gt;* Tracking high-leverage KPIs for CRE success&lt;/p&gt;&lt;p&gt;* Building daily systems to win long-term&lt;/p&gt; &lt;br/&gt;&lt;br/&gt;This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit &lt;a href="https://thestashcast.substack.com/subscribe?utm_medium=podcast&amp;#38;utm_campaign=CTA_2"&gt;thestashcast.substack.com/subscribe&lt;/a&gt;</description>

The Stash Cast

Interesting Conversations With Interesting People

Inside the Spotlight Strategy: Logan Freeman’s Formula for Deal-Making at Scale

DEC 19, 202553 MIN
The Stash Cast

Inside the Spotlight Strategy: Logan Freeman’s Formula for Deal-Making at Scale

DEC 19, 202553 MIN

Description

<p>In this episode of <em>The Stash Cast</em>, Logan Freeman shares how he’s redefining the way commercial real estate deals get done. With over $400M in transactions, Logan is not just a broker—he’s a marketer, operator, and elite performer. He breaks down his innovative “Spotlight Strategy” for launching deals like product campaigns, using omnichannel marketing, AI tools, and transparency to generate maximum exposure and drive results.</p><p>We also dig into how Logan manages a diverse portfolio of multifamily, retail, industrial, and boutique short-term rentals, why he believes the CRE thaw is finally here, and how he designs his days around $10,000/hour tasks, cold plunges, and asymmetrical bets.</p><p>This is a masterclass in modern brokerage, mindset, and maximizing efficiency in both life and business.</p><p><strong>Key takeaways:</strong></p><p>* How to launch a CRE deal like a tech product</p><p>* The role of AI and data in cutting through information overload</p><p>* Managing STRs at scale without sacrificing guest experience</p><p>* Tracking high-leverage KPIs for CRE success</p><p>* Building daily systems to win long-term</p> <br/><br/>This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit <a href="https://thestashcast.substack.com/subscribe?utm_medium=podcast&#38;utm_campaign=CTA_2">thestashcast.substack.com/subscribe</a>