Audience obsession: How Ellie Diop earned $3 million her first year

FEB 22, 202442 MIN
Unique Genius: The Business of Creators

Audience obsession: How Ellie Diop earned $3 million her first year

FEB 22, 202442 MIN

Description

<p><span style="background-color: transparent;">Imagine taking a $1,200 pandemic stimulus check and turning it into a multi-million dollar business. Creator and entrepreneur </span><a href="https://www.linkedin.com/in/elizarevella/" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);">Ellie Diop</a><span style="background-color: transparent;"> did exactly that in 2020 by launching </span><em style="background-color: transparent;">Mommy to Millionaire</em><span style="background-color: transparent;"> and </span><em style="background-color: transparent;">Ellievated Academy Online</em><span style="background-color: transparent;">, teaching millennial women how to fund and scale their own businesses. Ellie made her first million in 10 months, hit over $3 million in her 1st year, and now has vastly exceeded that. How did she get there?</span></p><p><br></p><p><span style="background-color: transparent;">Ellie breaks down her business values (22:21, 24:16); the importance of authentically connecting with her audience, understanding their evolving needs, and giving them value (2:24, 11:45, 15:30, 30:15, 32:00). She also explains how to hire a team (21:50, 26:50, 27:40, 29:01) and build standard operating procedures and systems that work so she can move her brand to a direction where it doesn't only have to be her (19:35, 36:30). Other topics include the importance of having multiple revenue streams (9:42), her definition of sustainable success (17:27, 30:15), using ChatGPT as a thought partner (33:35), and much more.&nbsp;</span></p><p><br></p><p><span style="background-color: transparent;">Listen in to learn from the </span><em style="background-color: transparent;">Unique Genius</em><span style="background-color: transparent;"> of Ellie Diop. </span></p>