<p>♻️ This is a replay episode originally aired on September 25, 2024. I’m resurfacing it because – as much as we love fresh content – replaying smart ideas deepens the insights. And a second listen usually surfaces something you missed the first time ‘round. So, earbuds in — pen out. Let’s make this listen actionable. ♻️</p><p>Let’s dive into the strategies and methods used in the SparkToro feedback-slash-winback email, featured in <a href="https://nikkielbaz.com/podcast/winback-emails/" rel="nofollow">Episode 30</a>.</p><p><strong>Ideas you don’t want to miss</strong></p><p>(03:54) Takeaway 1: 1:1-style personal emails don’t have to be (or usually shouldn’t be) all or nothing</p><p>(04:48) Takeaway #2: Flex those humility muscles before asking for customer feedback</p><p>(05:55) Takeaway #3: Use email content to take shared values further</p><p>(08:00) Takeaway #4: Learn (and use) your customers’ lifecycle</p><p>(08:49) Takeaway #5: Use choice to increase relevance when you don’t have the right data</p><p>(09:17) Takeaway #6: Don’t blindly follow your competition</p><p>(10:02) Takeaway #7: Understand screen fatigue and cut whatever you can</p><p><strong>Links from this episode</strong></p><p><a href="https://drive.google.com/file/d/1ERicLOlYai82s9YEAPkKgST0tjS3vV1r/view?usp=sharing" rel="nofollow">Take a look at the emails we featured in Ep. 30</a></p><p>Plan more effective emails with my <a href="http://nikkielbaz.com/email-playbooks" rel="nofollow">Ecomm Playbooks</a> or <a href="https://nikkielbaz.thrivecart.com/saas-success-pack/" rel="nofollow">SaaS Success Pack</a></p><p>Follow Nikki on <a href="https://www.linkedin.com/in/nikkielbaz" rel="nofollow">LinkedIn</a></p><p>Get Nikki&#39;s email musings at ⁠nikkielbaz.com/subscribe ⁠</p><p>Let me know what you thought about the episode by emailing <a href="mailto:[email protected]" rel="nofollow">[email protected]</a></p><p><strong>Subscribe to Email Swipes and never miss another episode</strong></p><p><a href="https://podcasts.apple.com/us/podcast/email-swipes/id1728740510" rel="nofollow">Apple Podcasts</a></p><p><a href="https://open.spotify.com/show/7haXM58Bl6BiSoaQhnXXFG" rel="nofollow">Spotify</a></p><p><a href="https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5idXp6c3Byb3V0LmNvbS8yMzEwMzMwLnJzcw" rel="nofollow">Google Podcasts</a></p><p>Or find on your <a href="https://www.notion.so/c20c92363847469e8d63bfc5040cba0f?pvs=21" rel="nofollow">favorite podcast player</a></p>