<p>In this <strong>News & Comment</strong> episode, we kick things off with the latest chart data (hello again, Mel Robbins đ), then unpack whatâs fueling the continued rise of true crime shows and why certain podcast genres dominate the charts but not the conversation. Plus, we hear firsthand from cohost, Dominic Lawson about what itâs really like to be nominated for a major award â and not take it home.</p><p>Also on deck: the rise of book-style audio content and why not all âread aloudâ shows are eligible for monetization. Spoiler: some platforms want more than just your voice reading public domain texts. And speaking of platforms, we dive into advertising â from banner ads to animated video experiments to what weâd all do with $500 in podcast promo cash.</p><p><strong>Episode Highlights: </strong></p><p>[02:50] Chart Toppers & the Mel Robbins Takeover</p><p>[06:29] Why Her Podcast Resonatesâand What We Can Learn</p><p>[13:27] Genre Deep Dive: True Crimeâs Long Reign</p><p>[16:49] Virtual Podcast Stores? A Discovery Idea We Loved</p><p>[20:24] Dominic Lawson on the Ambies & Launching Something New</p><p>[25:36] Awards Watch: Whatâs Open for Submissions Now</p><p>[27:28] PMCâs New Ad Campaign (and Lessons from It)</p><p>[40:23] Upcoming Events: In-Person & Online</p><p>[41:02] Audiobook Podcasts: Legal Loopholes & Monetization Limits</p><p>[44:00] TikTok Reading Trends & a Surprise Influencer Reveal</p><p>[47:33] Letâs Share Your Show! Community Threads & Support</p><p>[48:29] If You Had $500⌠Where Would You Spend It on Promotion?</p><p>[52:01] Shameless Plug: Meta Ads, SEO, and Making It Work for You</p><p>ââ<strong>Links & Resources: </strong></p><p>The Podcasting Morning Chat: </p><p><a href="https://www.podpage.com/pmc/?utm_source=clubhouse" target="_blank" rel="ugc noopener noreferrer">www.podpage.com/pmc</a></p><p>Join The Empowered Podcasting Facebook Group:</p><p><a href="https://www.facebook.com/groups/empoweredpodcasting" target="_blank" rel="ugc noopener noreferrer">www.facebook.com/groups/empoweredpodcastingâ </a></p><p>Podcasting Morning Chat's New Video Ad:</p><p><a href="https://www.instagram.com/p/DIhX5vNA82M/?igsh=ZXJpZWR4OG1jM3g5" target="_blank" rel="noopener noreferer">https://www.instagram.com/p/DIhX5vNA82M/?igsh=ZXJpZWR4OG1jM3g5</a></p><p><strong>Upcoming Events (thanks to Podnews.net for providing most these):</strong></p><p><a href="https://podnews.net/event/austin-podcast-social-hour" target="_blank" rel="ugc noopener noreferrer"> <strong>Austin Podcast Social Hour</strong></a>: Apr 16 ¡ Austin, Texas, USA</p><p><a href="https://podnews.net/event/riverside-and-bh-present-master-your-setup-insider-tips-for-pro-level-video-production" target="_blank" rel="ugc noopener noreferrer"><strong>Riverside and B&H present: Master Your Setup - Insider Tips for Pro-Level Video Production</strong></a>: May 6 ¡ Virtual ¡ free</p><p><a href="https://podnews.net/event/podcasters-meet-up-atlanta" target="_blank" rel="ugc noopener noreferrer"> <strong>Podcasters Meet Up: Atlanta</strong></a>: May 7 ¡ Atlanta, Georgia, USA</p><p><a href="https://podnews.net/event/free-podcaster-happy-hour-london" target="_blank" rel="ugc noopener noreferrer"><strong>Free Podcaster Happy Hour: London</strong></a>: May 21 ¡ London, England, UK</p><p><a href="https://empoweredpodcasting.com/" target="_blank" rel="ugc noopener noreferrer"><strong>Empowered Podcasting</strong></a>: Sept 26-28 ¡ Charlotte, NC <em>(Listen to the episode for a coupon code!)</em></p><p><strong>Podcast Awards:</strong></p><p>Publisher Podcast Awards</p><p>Para Pod Podcast Awards</p><p>Independent Podcast Awards</p><p>W3 Awards</p><p>Signals Awards</p><p>Anthem Awards</p><p>Remember to rate, follow, share, and review our podcast. Your support helps us grow and bring valuable content to our community.</p><p>Join us LIVE every weekday morning at 7am ET (US) on â Clubhouseâ : â <a href="https://www.clubhouse.com/house/empowered-podcasting-e6nlrk0w" target="_blank" rel="ugc noopener noreferrer">â https://www.clubhouse.com/house/empowered-podcasting-e6nlrk0wâ </a></p><p>Brought to you by<a href="http://ironickmedia.com/" target="_blank" rel="ugc noopener noreferrer">â â iRonickMedia.comâ </a>â and â <a href="http://nextgenpodcaster.com/" target="_blank" rel="ugc noopener noreferrer">â NextGenPodcaster.comâ </a>â </p><p>Please note that some links may be affiliate links, which support the hosts of the PMC. Thank you!</p><p>--- Send in your mailbag question at:<a href="https://www.podpage.com/pmc/contact/" target="_blank" rel="ugc noopener noreferrer">â https://www.podpage.com/pmc/contact/â </a> or â [email protected]â </p><p>Want to be a guest on The Podcasting Morning Chat? Send me a message on PodMatch, here: </p><p><a href="https://www.podmatch.com/hostdetailpreview/1729879899384520035bad21b" target="_blank" rel="ugc noopener noreferrer">â https://www.podmatch.com/hostdetailpreview/1729879899384520035bad21bâ </a><br></p>
![<p>In this <strong>News & Comment</strong> episode, we kick things off with the latest chart data (hello again, Mel Robbins đ), then unpack whatâs fueling the continued rise of true crime shows and why certain podcast genres dominate the charts but not the conversation. Plus, we hear firsthand from cohost, Dominic Lawson about what itâs really like to be nominated for a major award â and not take it home.</p><p>Also on deck: the rise of book-style audio content and why not all âread aloudâ shows are eligible for monetization. Spoiler: some platforms want more than just your voice reading public domain texts. And speaking of platforms, we dive into advertising â from banner ads to animated video experiments to what weâd all do with $500 in podcast promo cash.</p><p><strong>Episode Highlights: </strong></p><p>[02:50] Chart Toppers & the Mel Robbins Takeover</p><p>[06:29] Why Her Podcast Resonatesâand What We Can Learn</p><p>[13:27] Genre Deep Dive: True Crimeâs Long Reign</p><p>[16:49] Virtual Podcast Stores? A Discovery Idea We Loved</p><p>[20:24] Dominic Lawson on the Ambies & Launching Something New</p><p>[25:36] Awards Watch: Whatâs Open for Submissions Now</p><p>[27:28] PMCâs New Ad Campaign (and Lessons from It)</p><p>[40:23] Upcoming Events: In-Person & Online</p><p>[41:02] Audiobook Podcasts: Legal Loopholes & Monetization Limits</p><p>[44:00] TikTok Reading Trends & a Surprise Influencer Reveal</p><p>[47:33] Letâs Share Your Show! Community Threads & Support</p><p>[48:29] If You Had $500⌠Where Would You Spend It on Promotion?</p><p>[52:01] Shameless Plug: Meta Ads, SEO, and Making It Work for You</p><p>ââ<strong>Links & Resources: </strong></p><p>The Podcasting Morning Chat: </p><p><a href="https://www.podpage.com/pmc/?utm_source=clubhouse" target="_blank" rel="ugc noopener noreferrer">www.podpage.com/pmc</a></p><p>Join The Empowered Podcasting Facebook Group:</p><p><a href="https://www.facebook.com/groups/empoweredpodcasting" target="_blank" rel="ugc noopener noreferrer">www.facebook.com/groups/empoweredpodcastingâ </a></p><p>Podcasting Morning Chat's New Video Ad:</p><p><a href="https://www.instagram.com/p/DIhX5vNA82M/?igsh=ZXJpZWR4OG1jM3g5" target="_blank" rel="noopener noreferer">https://www.instagram.com/p/DIhX5vNA82M/?igsh=ZXJpZWR4OG1jM3g5</a></p><p><strong>Upcoming Events (thanks to Podnews.net for providing most these):</strong></p><p><a href="https://podnews.net/event/austin-podcast-social-hour" target="_blank" rel="ugc noopener noreferrer"> <strong>Austin Podcast Social Hour</strong></a>: Apr 16 ¡ Austin, Texas, USA</p><p><a href="https://podnews.net/event/riverside-and-bh-present-master-your-setup-insider-tips-for-pro-level-video-production" target="_blank" rel="ugc noopener noreferrer"><strong>Riverside and B&H present: Master Your Setup - Insider Tips for Pro-Level Video Production</strong></a>: May 6 ¡ Virtual ¡ free</p><p><a href="https://podnews.net/event/podcasters-meet-up-atlanta" target="_blank" rel="ugc noopener noreferrer"> <strong>Podcasters Meet Up: Atlanta</strong></a>: May 7 ¡ Atlanta, Georgia, USA</p><p><a href="https://podnews.net/event/free-podcaster-happy-hour-london" target="_blank" rel="ugc noopener noreferrer"><strong>Free Podcaster Happy Hour: London</strong></a>: May 21 ¡ London, England, UK</p><p><a href="https://empoweredpodcasting.com/" target="_blank" rel="ugc noopener noreferrer"><strong>Empowered Podcasting</strong></a>: Sept 26-28 ¡ Charlotte, NC <em>(Listen to the episode for a coupon code!)</em></p><p><strong>Podcast Awards:</strong></p><p>Publisher Podcast Awards</p><p>Para Pod Podcast Awards</p><p>Independent Podcast Awards</p><p>W3 Awards</p><p>Signals Awards</p><p>Anthem Awards</p><p>Remember to rate, follow, share, and review our podcast. Your support helps us grow and bring valuable content to our community.</p><p>Join us LIVE every weekday morning at 7am ET (US) on â Clubhouseâ : â <a href="https://www.clubhouse.com/house/empowered-podcasting-e6nlrk0w" target="_blank" rel="ugc noopener noreferrer">â https://www.clubhouse.com/house/empowered-podcasting-e6nlrk0wâ </a></p><p>Brought to you by<a href="http://ironickmedia.com/" target="_blank" rel="ugc noopener noreferrer">â â iRonickMedia.comâ </a>â and â <a href="http://nextgenpodcaster.com/" target="_blank" rel="ugc noopener noreferrer">â NextGenPodcaster.comâ </a>â </p><p>Please note that some links may be affiliate links, which support the hosts of the PMC. Thank you!</p><p>--- Send in your mailbag question at:<a href="https://www.podpage.com/pmc/contact/" target="_blank" rel="ugc noopener noreferrer">â https://www.podpage.com/pmc/contact/â </a> or â marc@ironickmedia.comâ </p><p>Want to be a guest on The Podcasting Morning Chat? Send me a message on PodMatch, here: </p><p><a href="https://www.podmatch.com/hostdetailpreview/1729879899384520035bad21b" target="_blank" rel="ugc noopener noreferrer">â https://www.podmatch.com/hostdetailpreview/1729879899384520035bad21bâ </a><br></p>](https://us-central1-podcastguru-217d6.cloudfunctions.net/gcf_get_image?image_url=https://is1-ssl.mzstatic.com/image/thumb/Podcasts211/v4/ec/14/c1/ec14c119-bc16-cb92-901f-009d72d7eaa8/mza_1041736305117376633.jpg/600x600bb.jpg&width=300&height=300&api_key=xqFmUFX5BHLBTA)
