The world of educational test development is intricate and collaborative - full of rigorous steps in the crafting and revising process.

And the key to successful test development lies in customer feedback and engagement.

From focus groups that inform item selection to the careful consideration of demographic diversity to combat bias, Dr. Eric Snader, Director of Clinical Content Development at Riverside Insights, reveals how tests are revised every ten years to reflect societal changes and evolving educational standards.

Tune in to hear:

1. Why customer engagement is the cornerstone of test creation, shaping everything from item formulation to pricing strategies
2. Why diversity and fairness in test items are non-negotiable in our quest to serve all demographics equitably.
3. Valuable insights on how educators can contribute to the evolution of test content by pitching their ideas to product managers.

Timestamped overview:

[06:15] Old and new research impacts test content

[09:41] Reviewing literature and engaging experts in various fields

[15:23] Collect cases to build normative data tables

[19:30] Review content with diverse experts for fairness

[23:11] Adapting test development due to supply chain disruption

[29:51] Gathering feedback to improve the examiner's manual

[30:52] Product managers make decisions on new ideas

Resources:

Dr. Tammy Stephens’ LinkedIn: https://www.linkedin.com/in/tammy-l-stephens-ph-d-406366b0/

Dr. Eric Snader’s LinkedIn: https://www.linkedin.com/in/eric-snader-psy-d-5187335a/

Riverside Insights website: https://www.riversideinsights.com/