<description>&lt;p&gt;In this week's Better Offline monologue, Ed Zitron runs you through how AI&amp;rsquo;s move to token-based billing has revealed that absolutely nobody has a way of measuring AI&amp;rsquo;s ROI - and how these massive costs might finally burst the bubble.&lt;br&gt;&lt;br&gt;Companion newsletter: &lt;br&gt;&lt;a href="https://www.wheresyoured.at/the-revenge-of-the-business-idiot/"&gt;https://www.wheresyoured.at/the-revenge-of-the-business-idiot/&lt;/a&gt;&lt;/p&gt; &lt;p&gt;Axios: AI sticker shock hits corporate America&amp;nbsp;&lt;a href="https://www.axios.com/2026/05/28/ai-spending-roi-enterprise-costs"&gt;https://www.axios.com/2026/05/28/ai-spending-roi-enterprise-costs&lt;/a&gt;&amp;nbsp;&lt;/p&gt; &lt;p&gt;Uber COO story:&amp;nbsp;&lt;a href="https://www.businessinsider.com/uber-coo-andrew-macdonald-ai-token-spending-harder-justify-2026-5"&gt;https://www.businessinsider.com/uber-coo-andrew-macdonald-ai-token-spending-harder-justify-2026-5&lt;/a&gt;&lt;/p&gt; &lt;p&gt;Please subscribe to my premium newsletter - save $10 off a year of my premium newsletter:&amp;nbsp;&lt;a href="https://edzitronswheresyouredatghostio.outpost.pub/public/promo-subscription/gzqwkv54e1"&gt;https://edzitronswheresyouredatghostio.outpost.pub/public/promo-subscription/gzqwkv54e1&lt;/a&gt;&lt;/p&gt; &lt;p&gt;YOU CAN NOW BUY BETTER OFFLINE MERCH! Go to &lt;a href="https://cottonbureau.com/people/better-offline"&gt;https://cottonbureau.com/people/better-offline&lt;/a&gt; and use code&amp;nbsp;&lt;strong&gt;FREE99&lt;/strong&gt; for free shipping on orders of $99 or more.&lt;/p&gt; &lt;p&gt;---&lt;/p&gt; &lt;p&gt;LINKS: &lt;a href="https://www.tinyurl.com/betterofflinelinks"&gt;https://www.tinyurl.com/betterofflinelinks&lt;/a&gt;&lt;/p&gt; &lt;p&gt;Newsletter: &lt;a href="https://www.wheresyoured.at/"&gt;https://www.wheresyoured.at/&lt;/a&gt;&lt;/p&gt; &lt;p&gt;Reddit: &lt;a href="https://www.reddit.com/r/BetterOffline/"&gt;https://www.reddit.com/r/BetterOffline/&lt;/a&gt;&amp;nbsp;&lt;/p&gt; &lt;p&gt;Discord: &lt;a href="https://discord.com/invite/QUUQUP9szv"&gt;chat.wheresyoured.at&lt;/a&gt;&lt;/p&gt; &lt;p&gt;Ed's Socials:&lt;/p&gt; &lt;p&gt;&lt;a href="https://twitter.com/edzitron"&gt;https://twitter.com/edzitron&lt;/a&gt;&lt;/p&gt; &lt;p&gt;&lt;a href="https://www.instagram.com/edzitron"&gt;https://www.instagram.com/edzitron&lt;/a&gt;&lt;/p&gt; &lt;p&gt;&lt;a href="https://bsky.app/profile/edzitron.com"&gt;https://bsky.app/profile/edzitron.com&lt;/a&gt;&lt;/p&gt; &lt;p&gt;&lt;a href="https://www.threads.net/@edzitron"&gt;https://www.threads.net/@edzitron&lt;/a&gt;&lt;/p&gt; &lt;p&gt;Email Me: &lt;a href="mailto:ez@betteroffline.com"&gt;ez@betteroffline.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;See &lt;a href="https://omnystudio.com/listener"&gt;omnystudio.com/listener&lt;/a&gt; for privacy information.&lt;/p&gt;</description>

Better Offline

Cool Zone Media and iHeartPodcasts

Monologue: Everyone Suddenly Cares About AI ROI

MAY 29, 202611 MIN
Better Offline

Monologue: Everyone Suddenly Cares About AI ROI

MAY 29, 202611 MIN

Description

In this week's Better Offline monologue, Ed Zitron runs you through how AI’s move to token-based billing has revealed that absolutely nobody has a way of measuring AI’s ROI - and how these massive costs might finally burst the bubble.Companion newsletter: https://www.wheresyoured.at/the-revenge-of-the-business-idiot/ Axios: AI sticker shock hits corporate America https://www.axios.com/2026/05/28/ai-spending-roi-enterprise-costs  Uber COO story: https://www.businessinsider.com/uber-coo-andrew-macdonald-ai-token-spending-harder-justify-2026-5 Please subscribe to my premium newsletter - save $10 off a year of my premium newsletter: https://edzitronswheresyouredatghostio.outpost.pub/public/promo-subscription/gzqwkv54e1 YOU CAN NOW BUY BETTER OFFLINE MERCH! Go to https://cottonbureau.com/people/better-offline and use code FREE99 for free shipping on orders of $99 or more. --- LINKS: https://www.tinyurl.com/betterofflinelinks Newsletter: https://www.wheresyoured.at/ Reddit: https://www.reddit.com/r/BetterOffline/  Discord: chat.wheresyoured.at Ed's Socials: https://twitter.com/edzitron https://www.instagram.com/edzitron https://bsky.app/profile/edzitron.com https://www.threads.net/@edzitron Email Me: [email protected] omnystudio.com/listener for privacy information.