<br /><b>In this episode of West Michigan Weekend, host Phil Tower sits down with Rich MacKeigan, one of the key figures helping shape the future of entertainment, sports, and live events in downtown Grand Rapids. </b><br /><b></b><br /><b>As General Manager overseeing Van Andel Arena, DeVos Place, DeVos Performance Hall, the brand-new <a href="https://www.acrisureamphitheater.com/" target="_blank" rel="noreferrer noopener">Acrisure Amphitheater, </a>and the future Amway Stadium, MacKeigan offers a behind-the-scenes look at one of the most transformational moments in West Michigan’s entertainment landscape.</b><br /><b> </b><br /><b>The conversation happens just days after the official opening of the Acrisure Amphitheater on May 15—a milestone, years in the making.</b><br /><b> </b><br /><b>Rich reflects on what the opening means personally and professionally, why the venue is already drawing national attention for its design and riverfront setting, and how the project fits into the evolving identity of downtown Grand Rapids.</b><br /><b> </b><br /><b>Phil and Rich also explore the changing realities of the live entertainment business, including rising ticket prices, shifting concert tour economics, and what venues must do to keep audiences engaged in an increasingly competitive market. </b><br /><b></b><br /><b>The discussion also looks ahead to the arrival of professional soccer in Grand Rapids with the construction of Amway Stadium and the launch of AC Grand Rapids in 2027.</b><br /><b> </b><br /><b>Plus, Rich shares what artists and promoters from around the world are saying about Grand Rapids, why live events still create powerful emotional connections for audiences, and what continues to excite him after nearly three decades in the industry.</b><br /><b> </b><br /><b>As a bonus, Rich shares one of his all-time favorite concert memories and common misconceptions about managing major entertainment venues.</b><br /><b> </b><br /><a href="https://www.acrisureamphitheater.com/" target="_blank" rel="noreferrer noopener"><b>Learn more about the new Acrisure Amphitheater</b></a><br /><br /><b>Topics discussed</b>: Live music venues, the economic impact of music and entertainment, downtown Grand Rapids Development, the impact of art and culture on economic development.<br /><b>  </b>