<p>In this riveting installment of <b>Life-Changing Challengers</b>, host Brad Minus interviews growth-minded leader, coach, and soon-to-be author <b>Sig Muller</b>. A lifelong swimmer and former business-builder at companies like Accenture, Mayo Clinic, and AED pioneer Survival Link, Sig recounts the August 2024 backyard barbecue where he flat-lined for eight minutes—surviving thanks to friends who delivered CPR and a fast-acting defibrillator.</p><p>Listeners learn how that near-death experience sparked Sig’s “<b>1,000 weeks</b>” outlook, his <b>5 Percent Rule</b> for spending time on what matters, and his mission to help others become “the world’s best” versions of themselves through gratitude, mindset, and purposeful action.</p><p>Timeline Highlights</p><ul><li><b>[00:45]</b> Brad introduces guest Sig Muller—speaker, coach and former Division I swimmer.</li><li><b>[03:15]</b> Growing up in Rochester, MN: early-morning bike rides to double swim practices.</li><li><b>[10:50]</b> Consulting with Arthur Andersen, living abroad and joining General Mills.</li><li><b>[18:30]</b> Helping launch Survival Link and the first public-access AEDs.</li><li><b>[24:15]</b> Sudden cardiac arrest at a friends’ barbecue—and the 1 % odds he beat.</li><li><b>[32:00]</b> The “You Are the World’s Best” mantra, post-ICU amnesia and rediscovering purpose.</li><li><b>[40:40]</b> The 1,000-week mindset, 5 Percent Rule and launch of BeTheWorldsBest.com.</li></ul><p>Key Takeaways</p><ol><li><b>CPR + AED access saves lives</b>—Sig’s odds of survival were <1 %.</li><li><b>Mindset matters:</b> adopting a “world’s best” attitude lifts both performance and morale.</li><li><b>The 1,000-Week Lens:</b> treating every year as 5 % of life sharpens priorities.</li><li><b>Gratitude fuels growth</b>—daily appreciation shifts brain chemistry toward resilience.</li><li><b>Inflammation control is critical:</b> diet, sleep, and stress management reduce cardiac risk.</li></ol><p>Links & Resources</p><ul><li><a href='https://betheworldsbest.com'><b>BeTheWorldsBest.com</b></a> – coaching, worksheets, & speaking inquiries</li><li><b>LinkedIn:</b> <a href='https://www.linkedin.com/'>Sig Muller</a></li><li><b>Upcoming book:</b> <em>Dying to Be the World’s Best</em> (working title)</li><li><b>Book mentioned:</b> <a href='https://amzn.to/4lY2NHz'><em>Four Thousand Weeks</em></a> by Oliver Burkeman</li></ul><p>If this episode inspired you, don’t forget to rate, follow, and share <b>Life-Changing Challengers</b> so more listeners can turn adversity into advantage.</p><p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2316821/open_sms">Have an idea or feedback? Click here to share.</a></p> <p><b>Contact Brad @ Life Changing Challengers<br/>Instagram: </b><a href='https://www.instagram.com/bradaminus'>@bradaminus</a><br/><b>Facebook: </b><a href='https://www.facebook.com/BradAMinus/'>@bradaminus</a><br/><b>X(Twitter): </b><a href='https://twitter.com/BradAMinus'>@bradaminus</a><br/><b>YouTube: </b><a href='https://youtube.com/@lifechangingchallengers'>@lifechangingchallengers</a><br/><a href='https://LifeChangingChallengers.com'>LifeChangingChallengers.com</a><br/><br/>Want to be a guest on Life-Changing Challengers? Send Brad Minus a message on PodMatch,<a href='https://www.podmatch.com/hostdetailpreview/17085271262845712b484866e'><b> here</b></a><b>.</b></p>