The Growth Show with Whitney Bateson

I'm hosting a free training on March 3rd & 4th, called "The 3 Website Upgrades That Fill Your Calendar Without More Marketing.” And in this episode, I'm giving you a preview of what we'll cover.https://whitneybateson.com/upgradeI walk through a simple marketing framework that keeps the focus where it belongs: getting the right people to book a call. Your website is the foundation. From there, I break down four traffic lanes — content, email, visibility, and referrals — and help you figure out which two or three to prioritize for the next 90 days.Then I open it up for live coaching. We talk through marketing while working full-time, building income beyond 1:1, choosing a niche, when to hire support, what to track when your funnel goes live, and how to repurpose content without burning out.If you're tired of doing all the things and still not seeing results, this one's for you.Takeaways:Your website is the conversion foundation.Pick 2–3 marketing lanes and commit for 90 days. Referrals are often the most efficient path to clients. Get clear on strategy before you hire. Repurpose instead of recreating. Connect with Whitney:Follow Whitney on Instagram @whitneybateson Hosted on Acast. See acast.com/privacy for more information.

🎉 Free Training Alert! Tired of wondering where your next client is coming from? Join Whitney for her free training, The 3 Website Upgrades That Fill Your Calendar (Without More Marketing), where she teaches the simple shifts you can make yourself to double your visitor-to-client conversion rate. Save your seat here: https://whitneybateson.com/upgrade What does it actually look like to grow a nutrition practice from a one-woman show to a thriving team, all while raising a family?In this episode, Whitney sits down with Julia Werth, founder of Werth Your While Nutrition, to talk about her journey from launching in 2019 to now leading a team of four (soon to be five!) dietitians. Julia gets real about what worked, what surprised her, and how she's built something sustainable without sacrificing her time with her kids.They dig into the practical stuff: how Julia built a referral network that actually sends clients her way, what made her finally invest in a website that works, how she navigates insurance and self-pay, and the mindset shifts that come with stepping into a CEO role.If you've ever wondered whether scaling is possible for you, or you're just tired of the feast-or-famine client cycle, this conversation is for you.Takeaways:A strategic website is foundational, not optional.Referral relationships are built, not stumbled into.Scaling doesn't mean sacrificing your life.Hiring requires a mindset shift.Growth takes time, and that's okay.Resources MentionedRegister for the upcoming training: https://whitneybateson.com/upgradeGo Deeper with Julia Werthwww.werthyourwhile.com Book an intro call: https://werthyourwhile.com/booking/Connect with Whitney:Follow Whitney on Instagram @whitneybateson Hosted on Acast. See acast.com/privacy for more information.

In this episode, host Whitney discusses the importance of refreshing your website and addresses three common myths that prevent people from doing so. Whitney emphasizes that a bad website can hinder your business growth and shares how a makeover can bring more clients and stabilize your practice. She also invites listeners to a free training that offers actionable steps to upgrade your website without more marketing. Whitney then goes into detail about each myth, explaining that a website makeover is crucial for ROI, not as time-consuming as it seems, and doesn't require your current site to go offline. Practical advice and testimonials illustrate how a revamped website can significantly benefit your business.Join the upcoming free training: https://whitneybateson.com/upgradeTakeaways:A weak website is already costing you clients (even if you can’t see it).A website upgrade isn’t about aesthetics; it’s about infrastructure.Redesigning your site does not have to take forever.Your website does NOT need to go offline (and your SEO won’t be hurt).Your website is either working for you or against you. There is no middle ground.Connect with Whitney:Follow Whitney on Instagram @whitneybateson Hosted on Acast. See acast.com/privacy for more information.

Sign up for the upcoming training: https://whitneybateson.com/upgradeIn this episode of the Growth Show, host Whitney delves into why your website from 2022 might not serve you well in 2026, especially if you're in the nutrition services industry. Whitney discusses the need for an evolved online presence due to shifts in competition, the rise of AI-generated content, the demand for personalized solutions, and the increasing scarcity of user attention. Learn how to make your website stand out in a crowded digital space by focusing on transformation rather than just information. Whitney also announces a free upcoming training session and shares tips on how to adapt your website to meet the needs of today's clientele.Takeaways:A “good enough” website from 2022 is actively costing you clients in 2026.Information is no longer your value; transformation is.Personalization and specificity matter more than ever.Attention is scarce, and friction kills conversions.Trust is harder to earn and easier to lose.Connect with Whitney:Follow Whitney on Instagram @whitneybateson Hosted on Acast. See acast.com/privacy for more information.

In the final episode of our three-part marketing series on the Growth Show, we discuss the critical question, 'Where should I actually be marketing?' Learn why trying to be everywhere can lead to burnout and ineffectiveness. Discover how to audit what's working, identify draining activities, explore new marketing opportunities, and ultimately choose two to three key areas to focus on for 90 days. This episode also covers the importance of content creation, email marketing, strategic visibility, and referral partnerships. Tune in for practical advice on how to be smart and strategic in your marketing efforts.Join the new Facebook group here: https://www.facebook.com/groups/websitesmarketingfordietitianshealthprofessionalsTakeaways:You don’t need to be everywhere to grow.Pick one core content channel and repurpose it hard.Email marketing is non-negotiable for conversions.High-impact visibility and referrals often outperform social media.Commit to 2-3 marketing priorities for 90 days.Connect with Whitney:Follow Whitney on Instagram @whitneybateson Hosted on Acast. See acast.com/privacy for more information.