<p>Bienvenidos, familia! In this episode of <strong>Tech &amp; Tequila</strong>, your host <strong>Kat Lopez Shelby (Shelby Technology Solutions)</strong> breaks down the <strong>GenAI divide</strong>, the gap between companies “using AI” and companies actually getting <strong>measurable ROI from generative AI</strong>. We unpack why most organizations stay stuck in <strong>innovation theater</strong> (lots of pilots, not a lot of outcomes), how <strong>shadow AI</strong> shows up when official tools don’t fit real workflows, and the three biggest blockers: <strong>misaligned strategy, poor adoption, and fragmented platforms</strong>. Then we flip it and talk about what the winning 5% do differently: start with business outcomes, focus on overlooked operational use cases, strengthen cloud + network foundations, and build scalable AI platforms that integrate into everyday tools like <strong>CRM, UCaaS, and CCaaS</strong>.</p><p><br></p><p><br></p><p>Plus, in our <strong>Tequila &amp; Tastings</strong> moment, Kat highlights <strong>Free AF</strong>, a festive <strong>non-alcoholic</strong> option for the sober-curious crew, perfect for holiday events when you want the vibe without the hangover.</p><p><br></p><p><br></p><p> Ready to stop dabbling and start designing AI that actually drives results? <strong>Book an AI Agent Matchmaking Session</strong> with Shelby Technology Solutions. We’ll map your customer journey, identify bottlenecks, and match you with the right always-on AI agent (chat, voice, SMS, helpdesk, or internal ops) so you can capture leads, improve customer experience, and reclaim time—without losing your brand voice. <strong>Subscribe, rate, and review Tech &amp; Tequila</strong>, and share this episode with a friend who needs real AI strategy (not more tools). Salud! </p><p><br></p><p><br></p><p>Here is the link for the matchmaking session: <a href="https://www.canva.com/design/DAG58N5MTTQ/3t9qbLWqFU1gujpj0eHq1g/view?utm_content=DAG58N5MTTQ&utm_campaign=designshare&utm_medium=link2&utm_source=uniquelinks&utlId=hdc2b28f0d2" target="_blank" rel="ugc noopener noreferrer">https://www.canva.com/design/DAG58N5MTTQ/3t9qbLWqFU1gujpj0eHq1g/view?utm_content=DAG58N5MTTQ&amp;utm_campaign=designshare&amp;utm_medium=link2&amp;utm_source=uniquelinks&amp;utlId=hdc2b28f0d2</a></p><p><br></p><p><br></p><p>Music credits to: ROYALTY FREE BACKGROUND MUSIC⁠</p><p><br></p>