<p>In this episode, Scrappy ABM founder Mason Cosby talks about his unexpected journey from side hustle to multi-million-dollar business owner—all sparked by a desire to help his wife stay home with their newborn. Mason shares how an early $25K win in March 2023 snowballed—leading to $2.5M+ in revenue within just two and a half years—and how he’s scaling Scrappy ABM without debt, cold outreach, or compromising on his values.</p><p>Mason reflects on the chaos of working 120-hour weeks with a postpartum partner, the painful lessons from firing seven contractors, and the shift from being the brand to building a team that can thrive without him. He also opens up about turning down a $6–7 million acquisition offer in pursuit of a bigger mission: equipping a million marketers with repeatable ABM playbooks by 2035.<br></p><p>(00:00) Intro</p><p>(00:29) Starting the solopreneur journey</p><p>(00:53) Early successes and challenges</p><p>(02:32) Transitioning to a real business</p><p>(05:27) Scaling with contractors and employees</p><p>(09:43) Lessons in hiring and growth</p><p>(23:31) Scaling out for paternity leave</p><p>(24:41) Hiring the right people</p><p>(28:20) The role of a coach</p><p>(31:11) Building a support network</p><p>(35:23) Mason’s future goals and vision</p><p><br></p><p>Follow Mason on LinkedIn: <a href="https://www.linkedin.com/in/masoncosby/"><u>https://www.linkedin.com/in/masoncosby/</u></a> </p><p>Check out Scrappy ABM: <a href="https://scrappyabm.com"><u>https://scrappyabm.com</u></a> </p><p>—</p><p><br></p><p>Create your next digital offer: <a href="https://harnessandhone.com/"><u>https://harnessandhone.com/</u></a> </p><p>Join How Solos Scale: <a href="https://www.howsolosscale.com/"><u>https://www.howsolosscale.com/</u></a> </p><p>Download the free roadmap: <a href="https://fullstacksoloroadmap.com/"><u>https://fullstacksoloroadmap.com/</u></a> </p>
