Gregory Aguirre: Building Capital Rivers from the Ground Up
JAN 15, 202620 MIN
Gregory Aguirre: Building Capital Rivers from the Ground Up
JAN 15, 202620 MIN
Description
Greg’s story is a masterclass in entrepreneurial grit, strategic development, and what it takes to grow a commercial real estate business in today’s market. From humble beginnings selling homes in college to leading complex retail and mixed-use projects, he shares a candid look at lessons learned, risks taken, and how he’s shaping Sacramento’s commercial property landscape.
What you'll hear:
How a summer job in Oregon led Greg into real estate
The early deals and stumbles that set the foundation for Capital Rivers
How he transitioned from corporate roles at JPMorgan Chase and Sleep Train into launching his own firm
What "merchant building" means and why it's been key to scaling his business
The story behind building hangars on airport land
How Capital Rivers is blending economic development, brokerage, and property management
Why collaboration and creativity are core to his client relationships
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