In this episode of Marketing Misfits, Norm Farrar and Kevin King dive into the importance of customer service and how going the extra mile can make all the difference in building brand loyalty. They share personal stories about exceptional (and not-so-exceptional) customer service experiences, from companies that go above and beyond to those that cut corners. The conversation covers how small gestures—like a bonus item or a fast response—can turn one-time buyers into repeat customers. Norm and Kevin also debate when it’s worth firing a client or letting a customer go, underscoring the value of focusing on those who align with your brand’s vision. Tune in for a candid discussion packed with insights on what really matters in building lasting customer relationships. This episode is brought to you by: Stack Influence: Use code MISFITS for 10% off at <a href="https://stackinfluence.com/">https://stackinfluence.com/</a> Levanta: Get 20% off Levanta's gold plan and book your call today - <a href="https://get.levanta.io/misfits">https://get.levanta.io/misfits</a> Timestamps 00:00 Introduction to Marketing Misfits 00:31 Weather Talk and Metric System Confusion 01:49 Customer Service Anecdotes 05:36 Birthday Celebrations and Gifts 11:28 The Importance of Exceptional Customer Service 24:59 Exclusive Offer from StackInfluence 25:19 The Bluebell Ice Cream Story 26:33 The Psychology of Settling for Less 30:10 Amazon's Customer Service Excellence 38:59 The Importance of Customer Retention Check out <a href="http://collectivemindsociety.com">collectivemindsociety.com</a> for networking events with Norm and Kevin. Follow @marketingmisfitspodcast on Instagram and YouTube for updates! Welcome to the Marketing Misfits Podcast YouTube Channel! Hosted by Norm Farrar and Kevin King, two entrepreneurs who've carved paths of success by thinking outside the traditional business box. Here, we're all about celebrating the unconventional, the trailblazers, and the rebels of ecommerce. Norm and Kevin have spent years navigating the choppy waters of the business world, turning left when everyone else turned right, and they’ve got the success stories to prove it. Now, they're on a mission to uncover other Marketing Misfits just like them. From genius marketing hacks to the most unexpected growth strategies, our guests share it all. This is not your standard, by-the-book marketing talk; it's a peek into the minds of those who dare to do things differently. Whether you're a seasoned entrepreneur, or a newbie in the digital marketplace, Subscribe to join Norm, Kevin. Welcome to the Marketing Misfits family! Hosted by Ausha. See <a href="https://ausha.co/privacy-policy">ausha.co/privacy-policy</a> for more information.

<description>&lt;p&gt;In this episode of Marketing Misfits, Norm Farrar and Kevin King dive into the importance of customer service and how going the extra mile can make all the difference in building brand loyalty. They share personal stories about exceptional (and not-so-exceptional) customer service experiences, from companies that go above and beyond to those that cut corners. The conversation covers how small gestures—like a bonus item or a fast response—can turn one-time buyers into repeat customers. Norm and Kevin also debate when it’s worth firing a client or letting a customer go, underscoring the value of focusing on those who align with your brand’s vision. Tune in for a candid discussion packed with insights on what really matters in building lasting customer relationships. &lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;This episode is brought to you by: &lt;/p&gt;&lt;p&gt;Stack Influence: Use code MISFITS for 10% off at &lt;a href="https://stackinfluence.com/"&gt;https://stackinfluence.com/&lt;/a&gt; &lt;/p&gt;&lt;p&gt;Levanta: Get 20% off Levanta's gold plan and book your call today - &lt;a href="https://get.levanta.io/misfits"&gt;https://get.levanta.io/misfits&lt;/a&gt; &lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Timestamps &lt;/p&gt;&lt;p&gt;00:00 Introduction to Marketing Misfits &lt;/p&gt;&lt;p&gt;00:31 Weather Talk and Metric System Confusion &lt;/p&gt;&lt;p&gt;01:49 Customer Service Anecdotes &lt;/p&gt;&lt;p&gt;05:36 Birthday Celebrations and Gifts &lt;/p&gt;&lt;p&gt;11:28 The Importance of Exceptional Customer Service &lt;/p&gt;&lt;p&gt;24:59 Exclusive Offer from StackInfluence &lt;/p&gt;&lt;p&gt;25:19 The Bluebell Ice Cream Story &lt;/p&gt;&lt;p&gt;26:33 The Psychology of Settling for Less &lt;/p&gt;&lt;p&gt;30:10 Amazon's Customer Service Excellence &lt;/p&gt;&lt;p&gt;38:59 The Importance of Customer Retention &lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Check out &lt;a href="http://collectivemindsociety.com"&gt;collectivemindsociety.com&lt;/a&gt; for networking events with Norm and Kevin. Follow @marketingmisfitspodcast on Instagram and YouTube for updates! Welcome to the Marketing Misfits Podcast YouTube Channel! Hosted by Norm Farrar and Kevin King, two entrepreneurs who've carved paths of success by thinking outside the traditional business box. Here, we're all about celebrating the unconventional, the trailblazers, and the rebels of ecommerce. &lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Norm and Kevin have spent years navigating the choppy waters of the business world, turning left when everyone else turned right, and they’ve got the success stories to prove it. Now, they're on a mission to uncover other Marketing Misfits just like them. From genius marketing hacks to the most unexpected growth strategies, our guests share it all. This is not your standard, by-the-book marketing talk; it's a peek into the minds of those who dare to do things differently. Whether you're a seasoned entrepreneur, or a newbie in the digital marketplace, Subscribe to join Norm, Kevin. Welcome to the Marketing Misfits family!&lt;/p&gt;&lt;br/&gt;&lt;p&gt;Hosted by Ausha. See &lt;a href="https://ausha.co/privacy-policy"&gt;ausha.co/privacy-policy&lt;/a&gt; for more information.&lt;/p&gt;</description>


In this episode of Marketing Misfits, Norm Farrar and Kevin King dive into the importance of customer service and how going the extra mile can make all the difference in building brand loyalty. They share personal stories about exceptional (and not-so...

Customer Service That Sells - Turning Customers into Raging Fans | MMP #026

In this episode of The Marketing Misfits, hosts Norm Farrar and Kevin Kane dive deep into the evolving landscape of consumerism and logistics with the insightful Mike Robinson. As the world shifts towards conscious consumerism, this episode sheds light on how sustainability and environmental responsibility are becoming paramount in the purchasing decisions of today’s consumers. The discussion opens with a compelling overview of the current retail environment, where consumers are not just looking for products but are increasingly aware of the impact their choices have on the planet. This episode is brought to you by:Stack Influence: Use code MISFITS for 10% off at <a href="https://stackinfluence.com/">https://stackinfluence.com/</a> Levanta: Get 20% off Levanta's gold plan and book your call today - <a href="https://get.levanta.io/misfits">https://get.levanta.io/misfits</a> Timestamps00:00 Fast-Paced Consumer Culture 00:56 Cigar Conversations and Austin Nights 03:17 Introducing Mike Robinson 04:01 The Vintage Cigar Experience 05:28 Cigar Events and Traditions 06:39 Marketing and Perceived Value 09:34 Conscious Consumerism and Delivery Logistics 11:42 Sustainable Delivery Practices 16:32 The Future of Retail Delivery 30:43 The Carbon Savings Opportunity 31:35 Retailer and Carrier Collaboration 32:41 Consumer Experience and Logistics 33:29 Financial and Environmental Impact 35:42 Marketing Strategies for Sustainability 38:29 Challenges and Opportunities in Logistics 40:46 Expanding Beyond the U.S. Market 46:55 Gamifying Sustainability Efforts 52:08 Conclusion and Final Thoughts Mike shares his extensive experience in the retail sector, introducing his innovative company that is dedicated to optimizing the delivery process. This optimization is crucial in reducing carbon footprints, a topic that resonates deeply with environmentally conscious consumers. The hosts and Mike explore the importance of synchronizing deliveries to minimize the number of trucks on the road, illustrating how this approach not only benefits retailers but significantly contributes to environmental sustainability. As the conversation unfolds, Norm and Kevin delve into the psychological aspects of marketing, emphasizing how retailers can foster a sense of responsibility and pride among consumers regarding their purchasing decisions. They discuss the challenge of changing consumer expectations around delivery speed. While some consumers will always demand immediate gratification, a growing segment is emerging that is willing to wait for more sustainable options. This shift presents a unique opportunity for brands to align their marketing strategies with the values of their customers. The episode also tackles the pressing question of how marketing can evolve to effectively communicate these values to consumers. Norm and Kevin highlight the need for brands to make sustainability a core aspect of their messaging, ensuring that consumers feel a connection not only to the products they purchase but also to the positive impact those products can have on the environment. By integrating sustainability into their marketing strategies, retailers can cultivate loyalty and trust among consumers who are eager to support brands that prioritize the planet. Hosted by Ausha. See <a href="https://ausha.co/privacy-policy">ausha.co/privacy-policy</a> for more information.

<description>&lt;p&gt;In this episode of The Marketing Misfits, hosts Norm Farrar and Kevin Kane dive deep into the evolving landscape of consumerism and logistics with the insightful Mike Robinson. As the world shifts towards conscious consumerism, this episode sheds light on how sustainability and environmental responsibility are becoming paramount in the purchasing decisions of today’s consumers. The discussion opens with a compelling overview of the current retail environment, where consumers are not just looking for products but are increasingly aware of the impact their choices have on the planet.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;This episode is brought to you by:&lt;/p&gt;&lt;p&gt;Stack Influence: Use code MISFITS for 10% off at &lt;a href="https://stackinfluence.com/"&gt;https://stackinfluence.com/&lt;/a&gt;&lt;/p&gt;&lt;p&gt; &lt;/p&gt;&lt;p&gt;Levanta: Get 20% off Levanta's gold plan and book your call today - &lt;a href="https://get.levanta.io/misfits"&gt;https://get.levanta.io/misfits&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Timestamps&lt;/p&gt;&lt;p&gt;00:00 Fast-Paced Consumer Culture &lt;/p&gt;&lt;p&gt;00:56 Cigar Conversations and Austin Nights &lt;/p&gt;&lt;p&gt;03:17 Introducing Mike Robinson &lt;/p&gt;&lt;p&gt;04:01 The Vintage Cigar Experience &lt;/p&gt;&lt;p&gt;05:28 Cigar Events and Traditions &lt;/p&gt;&lt;p&gt;06:39 Marketing and Perceived Value &lt;/p&gt;&lt;p&gt;09:34 Conscious Consumerism and Delivery Logistics &lt;/p&gt;&lt;p&gt;11:42 Sustainable Delivery Practices &lt;/p&gt;&lt;p&gt;16:32 The Future of Retail Delivery &lt;/p&gt;&lt;p&gt;30:43 The Carbon Savings Opportunity &lt;/p&gt;&lt;p&gt;31:35 Retailer and Carrier Collaboration &lt;/p&gt;&lt;p&gt;32:41 Consumer Experience and Logistics &lt;/p&gt;&lt;p&gt;33:29 Financial and Environmental Impact &lt;/p&gt;&lt;p&gt;35:42 Marketing Strategies for Sustainability &lt;/p&gt;&lt;p&gt;38:29 Challenges and Opportunities in Logistics &lt;/p&gt;&lt;p&gt;40:46 Expanding Beyond the U.S. Market &lt;/p&gt;&lt;p&gt;46:55 Gamifying Sustainability Efforts &lt;/p&gt;&lt;p&gt;52:08 Conclusion and Final Thoughts&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Mike shares his extensive experience in the retail sector, introducing his innovative company that is dedicated to optimizing the delivery process. This optimization is crucial in reducing carbon footprints, a topic that resonates deeply with environmentally conscious consumers. The hosts and Mike explore the importance of synchronizing deliveries to minimize the number of trucks on the road, illustrating how this approach not only benefits retailers but significantly contributes to environmental sustainability.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;As the conversation unfolds, Norm and Kevin delve into the psychological aspects of marketing, emphasizing how retailers can foster a sense of responsibility and pride among consumers regarding their purchasing decisions. They discuss the challenge of changing consumer expectations around delivery speed. While some consumers will always demand immediate gratification, a growing segment is emerging that is willing to wait for more sustainable options. This shift presents a unique opportunity for brands to align their marketing strategies with the values of their customers.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;The episode also tackles the pressing question of how marketing can evolve to effectively communicate these values to consumers. Norm and Kevin highlight the need for brands to make sustainability a core aspect of their messaging, ensuring that consumers feel a connection not only to the products they purchase but also to the positive impact those products can have on the environment. By integrating sustainability into their marketing strategies, retailers can cultivate loyalty and trust among consumers who are eager to support brands that prioritize the planet.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;br/&gt;&lt;p&gt;Hosted by Ausha. See &lt;a href="https://ausha.co/privacy-policy"&gt;ausha.co/privacy-policy&lt;/a&gt; for more information.&lt;/p&gt;</description>


In this episode of The Marketing Misfits, hosts Norm Farrar and Kevin Kane dive deep into the evolving landscape of consumerism and logistics with the insightful Mike Robinson. As the world shifts towards conscious consumerism, this episode sheds ligh...

Navigating Conscious Consumerism: How Marketing Can Drive Sustainable Choices in Retail and Delivery Practices

In this episode of Marketing Misfits, Norm Farrar and Kevin King chat with Rachel Miller, a social media and traffic expert who built massive online communities from scratch. Rachel shares the unconventional strategies she used to turn a personal struggle into a thriving business, growing her first online community to over a million followers. She dives into the key lessons behind creating engaging content that resonates with your audience and explains why understanding the identity of your customers is more important than just promoting features and benefits. Tune in to hear Rachel's practical tips for driving social traffic, making your content go viral, and navigating the ever-changing world of online marketing.
 
This episode is brought to you by:
 
Stack Influence: Use code MISFITS for 10% off at <a href="https://stackinfluence.com/">https://stackinfluence.com/</a>
 
Levanta: Get 20% off Levanta's gold plan and book your call today - <a href="https://get.levanta.io/misfits">https://get.levanta.io/misfits </a>
 
Timestamps
0:00 Intro
6:07 Skip the Banter
7:35 Building Giant Audiences
9:55 Being the Face
18:10 AI Faces
25:21 Virality Stars
35:50 Rachel's Growth
44:20 Action Steps for Growth
54:04 Geo Location
1:01:35 Profile and Business Pages
 
Check out collectivemindsociety.com for networking events with Norm and Kevin. Follow @marketingmisfitspodcast on Instagram and YouTube for updates! Welcome to the Marketing Misfits Podcast YouTube Channel! Hosted by Norm Farrar and Kevin King, two entrepreneurs who've carved paths of success by thinking outside the traditional business box. Here, we're all about celebrating the unconventional, the trailblazers, and the rebels of ecommerce.
 
Norm and Kevin have spent years navigating the choppy waters of the business world, turning left when everyone else turned right, and they’ve got the success stories to prove it. Now, they're on a mission to uncover other Marketing Misfits just like them.
 
From genius marketing hacks to the most unexpected growth strategies, our guests share it all. This is not your standard, by-the-book marketing talk; it's a peek into the minds of those who dare to do things differently. Whether you're a seasoned entrepreneur, or a newbie in the digital marketplace, Subscribe to join Norm, Kevin. Welcome to the Marketing Misfits family! Hosted by Ausha. See <a href="https://ausha.co/privacy-policy">ausha.co/privacy-policy</a> for more information.

<description>&lt;p&gt;In this episode of Marketing Misfits, Norm Farrar and Kevin King chat with Rachel Miller, a social media and traffic expert who built massive online communities from scratch. Rachel shares the unconventional strategies she used to turn a personal struggle into a thriving business, growing her first online community to over a million followers. She dives into the key lessons behind creating engaging content that resonates with your audience and explains why understanding the identity of your customers is more important than just promoting features and benefits. Tune in to hear Rachel's practical tips for driving social traffic, making your content go viral, and navigating the ever-changing world of online marketing.&lt;/p&gt;
&lt;p&gt; &lt;/p&gt;
&lt;p&gt;This episode is brought to you by:&lt;/p&gt;
&lt;p&gt; &lt;/p&gt;
&lt;p&gt;Stack Influence: Use code MISFITS for 10% off at &lt;a href="https://stackinfluence.com/"&gt;https://stackinfluence.com/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt; &lt;/p&gt;
&lt;p&gt;Levanta: Get 20% off Levanta's gold plan and book your call today - &lt;a href="https://get.levanta.io/misfits"&gt;https://get.levanta.io/misfits &lt;/a&gt;&lt;/p&gt;
&lt;p&gt; &lt;/p&gt;
&lt;p&gt;Timestamps&lt;/p&gt;
&lt;p&gt;0:00 Intro&lt;/p&gt;
&lt;p&gt;6:07 Skip the Banter&lt;/p&gt;
&lt;p&gt;7:35 Building Giant Audiences&lt;/p&gt;
&lt;p&gt;9:55 Being the Face&lt;/p&gt;
&lt;p&gt;18:10 AI Faces&lt;/p&gt;
&lt;p&gt;25:21 Virality Stars&lt;/p&gt;
&lt;p&gt;35:50 Rachel's Growth&lt;/p&gt;
&lt;p&gt;44:20 Action Steps for Growth&lt;/p&gt;
&lt;p&gt;54:04 Geo Location&lt;/p&gt;
&lt;p&gt;1:01:35 Profile and Business Pages&lt;/p&gt;
&lt;p&gt; &lt;/p&gt;
&lt;p&gt;Check out collectivemindsociety.com for networking events with Norm and Kevin. Follow @marketingmisfitspodcast on Instagram and YouTube for updates! Welcome to the Marketing Misfits Podcast YouTube Channel! Hosted by Norm Farrar and Kevin King, two entrepreneurs who've carved paths of success by thinking outside the traditional business box. Here, we're all about celebrating the unconventional, the trailblazers, and the rebels of ecommerce.&lt;/p&gt;
&lt;p&gt; &lt;/p&gt;
&lt;p&gt;Norm and Kevin have spent years navigating the choppy waters of the business world, turning left when everyone else turned right, and they’ve got the success stories to prove it. Now, they're on a mission to uncover other Marketing Misfits just like them.&lt;/p&gt;
&lt;p&gt; &lt;/p&gt;
&lt;p&gt;From genius marketing hacks to the most unexpected growth strategies, our guests share it all. This is not your standard, by-the-book marketing talk; it's a peek into the minds of those who dare to do things differently. Whether you're a seasoned entrepreneur, or a newbie in the digital marketplace, Subscribe to join Norm, Kevin. Welcome to the Marketing Misfits family!&lt;/p&gt;&lt;br/&gt;&lt;p&gt;Hosted by Ausha. See &lt;a href="https://ausha.co/privacy-policy"&gt;ausha.co/privacy-policy&lt;/a&gt; for more information.&lt;/p&gt;</description>


In this episode of Marketing Misfits, Norm Farrar and Kevin King chat with Rachel Miller, a social media and traffic expert who built massive online communities from scratch. Rachel shares the unconventional strategies she used to turn a personal stru...

The Viral Strategy No One Talks About (Rachel’s Secret) |  Rachel Miller | MMP #024

In this episode of Marketing Misfits, Norm Farrar and Kevin King welcome Vandana Puranik, a seasoned marketer and strategist who has built brands for some of the biggest companies in the world. Vandana shares her inspiring journey, from overcoming personal challenges like breast cancer to using creative problem-solving to help entrepreneurs and businesses thrive. She dives into her unique approach to brand building, emphasizing the importance of curiosity, strategic thinking, and surrounding yourself with the right people. Vandana also introduces her new initiative, "What She Said," aimed at empowering women to achieve success in their businesses through a supportive community and results-driven collaboration. This episode is packed with real-world insights and inspiring lessons on resilience, business growth, and creative strategy.
 
This episode is brought to you by:
Stack Influence: Use code MISFITS for 10% off at <a href="https://stackinfluence.com/">https://stackinfluence.com/ </a>
Levanta: Get 20% off Levanta's gold plan and book your call today - <a href="https://get.levanta.io/misfits">https://get.levanta.io/misfits</a>
 
Timestamps
0:00 Intro
3:20 Skip the Banter
5:45 Vandana's Story
9:26 Anniversary in the ER
17:26 Age of Aquarius
18:25 Lifting Women Up
22:24 Inventory of Skills
24:15 Women Groups for Results
36:21 The Outcome Approach
45:02 Different IQs
49:00 Fostering Curiosity
1:06:43 Vandana's Misfit
 
Check out collectivemindsociety.com for networking events with Norm and Kevin. Follow @marketingmisfitspodcast on Instagram and YouTube for updates!
 
Welcome to the Marketing Misfits Podcast YouTube Channel! Hosted by Norm Farrar and Kevin King, two entrepreneurs who've carved paths of success by thinking outside the traditional business box. Here, we're all about celebrating the unconventional, the trailblazers, and the rebels of ecommerce. Norm and Kevin have spent years navigating the choppy waters of the business world, turning left when everyone else turned right, and they’ve got the success stories to prove it. Now, they're on a mission to uncover other Marketing Misfits just like them.
 
From genius marketing hacks to the most unexpected growth strategies, our guests share it all. This is not your standard, by-the-book marketing talk; it's a peek into the minds of those who dare to do things differently. Whether you're a seasoned entrepreneur, or a newbie in the digital marketplace, Subscribe to join Norm, Kevin. Welcome to the Marketing Misfits family! Hosted by Ausha. See <a href="https://ausha.co/privacy-policy">ausha.co/privacy-policy</a> for more information.

<description>&lt;p&gt;In this episode of Marketing Misfits, Norm Farrar and Kevin King welcome Vandana Puranik, a seasoned marketer and strategist who has built brands for some of the biggest companies in the world. Vandana shares her inspiring journey, from overcoming personal challenges like breast cancer to using creative problem-solving to help entrepreneurs and businesses thrive. She dives into her unique approach to brand building, emphasizing the importance of curiosity, strategic thinking, and surrounding yourself with the right people. Vandana also introduces her new initiative, "What She Said," aimed at empowering women to achieve success in their businesses through a supportive community and results-driven collaboration. This episode is packed with real-world insights and inspiring lessons on resilience, business growth, and creative strategy.&lt;/p&gt;
&lt;p&gt; &lt;/p&gt;
&lt;p&gt;This episode is brought to you by:&lt;/p&gt;
&lt;p&gt;Stack Influence: Use code MISFITS for 10% off at &lt;a href="https://stackinfluence.com/"&gt;https://stackinfluence.com/ &lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Levanta: Get 20% off Levanta's gold plan and book your call today - &lt;a href="https://get.levanta.io/misfits"&gt;https://get.levanta.io/misfits&lt;/a&gt;&lt;/p&gt;
&lt;p&gt; &lt;/p&gt;
&lt;p&gt;Timestamps&lt;/p&gt;
&lt;p&gt;0:00 Intro&lt;/p&gt;
&lt;p&gt;3:20 Skip the Banter&lt;/p&gt;
&lt;p&gt;5:45 Vandana's Story&lt;/p&gt;
&lt;p&gt;9:26 Anniversary in the ER&lt;/p&gt;
&lt;p&gt;17:26 Age of Aquarius&lt;/p&gt;
&lt;p&gt;18:25 Lifting Women Up&lt;/p&gt;
&lt;p&gt;22:24 Inventory of Skills&lt;/p&gt;
&lt;p&gt;24:15 Women Groups for Results&lt;/p&gt;
&lt;p&gt;36:21 The Outcome Approach&lt;/p&gt;
&lt;p&gt;45:02 Different IQs&lt;/p&gt;
&lt;p&gt;49:00 Fostering Curiosity&lt;/p&gt;
&lt;p&gt;1:06:43 Vandana's Misfit&lt;/p&gt;
&lt;p&gt; &lt;/p&gt;
&lt;p&gt;Check out collectivemindsociety.com for networking events with Norm and Kevin. Follow @marketingmisfitspodcast on Instagram and YouTube for updates!&lt;/p&gt;
&lt;p&gt; &lt;/p&gt;
&lt;p&gt;Welcome to the Marketing Misfits Podcast YouTube Channel! Hosted by Norm Farrar and Kevin King, two entrepreneurs who've carved paths of success by thinking outside the traditional business box. Here, we're all about celebrating the unconventional, the trailblazers, and the rebels of ecommerce. Norm and Kevin have spent years navigating the choppy waters of the business world, turning left when everyone else turned right, and they’ve got the success stories to prove it. Now, they're on a mission to uncover other Marketing Misfits just like them.&lt;/p&gt;
&lt;p&gt; &lt;/p&gt;
&lt;p&gt;From genius marketing hacks to the most unexpected growth strategies, our guests share it all. This is not your standard, by-the-book marketing talk; it's a peek into the minds of those who dare to do things differently. Whether you're a seasoned entrepreneur, or a newbie in the digital marketplace, Subscribe to join Norm, Kevin. Welcome to the Marketing Misfits family!&lt;/p&gt;&lt;br/&gt;&lt;p&gt;Hosted by Ausha. See &lt;a href="https://ausha.co/privacy-policy"&gt;ausha.co/privacy-policy&lt;/a&gt; for more information.&lt;/p&gt;</description>


In this episode of Marketing Misfits, Norm Farrar and Kevin King welcome Vandana Puranik, a seasoned marketer and strategist who has built brands for some of the biggest companies in the world. Vandana shares her inspiring journey, from overcoming per...

I Was In a Coma For 2 Weeks - How Curiosity Built Million-Dollar Brands | Vandana Puranik | MMP #023

In this episode of Marketing Misfits, Norm Farrar and Kevin King sit down with Elaine Pofeldt, author of The Million Dollar, One-Person Business. Elaine dives into the rise of million-dollar businesses run by solo entrepreneurs and explores how technology and AI are helping individuals scale up to six and seven figures without a team.
They discuss what it really takes to be a successful entrepreneur, the challenges of growing a business without a traditional workforce, and how to balance innovation with practical execution. Elaine shares some surprising industry insights, her thoughts on navigating the new wave of AI tools, and why being a small business can sometimes be a big advantage. Tune in for an inspiring conversation on how solo entrepreneurs are shaking up the business world!
This episode is brought to you by:
Stack Influence: Use code MISFITS for 10% off at <a href="https://stackinfluence.com/">https://stackinfluence.com/ </a>
Levanta: Get 20% off Levanta's gold plan and book your call today - <a href="https://get.levanta.io/misfits">https://get.levanta.io/misfits </a>
Timestamps
0:00 Welcome
6:08 Skip the Banter
6:33 Elaine's Background
9:08 Entrepreneurship Groups
11:08 In Person or Online Groups
17:00 Characteristics of Entrepreneur
19:34 What Investors Are Looking For
28:00 Non Employer Businesses
37:30 No More College?
51:20 Hiring Around The World
52:50 Success Without Failure is Luck
59:35 When Your Business Needs Money
1:08:51 Elaine's Misfit
 
Check out collectivemindsociety.com for networking events with Norm and Kevin. Follow @marketingmisfitspodcast on Instagram and YouTube for updates! Welcome to the Marketing Misfits Podcast YouTube Channel! Hosted by Norm Farrar and Kevin King, two entrepreneurs who've carved paths of success by thinking outside the traditional business box. Here, we're all about celebrating the unconventional, the trailblazers, and the rebels of ecommerce.
 
Norm and Kevin have spent years navigating the choppy waters of the business world, turning left when everyone else turned right, and they’ve got the success stories to prove it. Now, they're on a mission to uncover other Marketing Misfits just like them. From genius marketing hacks to the most unexpected growth strategies, our guests share it all. This is not your standard, by-the-book marketing talk; it's a peek into the minds of those who dare to do things differently.
 
Whether you're a seasoned entrepreneur, or a newbie in the digital marketplace, Subscribe to join Norm, Kevin. Welcome to the Marketing Misfits family! Hosted by Ausha. See <a href="https://ausha.co/privacy-policy">ausha.co/privacy-policy</a> for more information.

<description>&lt;p&gt;In this episode of Marketing Misfits, Norm Farrar and Kevin King sit down with Elaine Pofeldt, author of The Million Dollar, One-Person Business. Elaine dives into the rise of million-dollar businesses run by solo entrepreneurs and explores how technology and AI are helping individuals scale up to six and seven figures without a team.&lt;/p&gt;
&lt;p&gt;They discuss what it really takes to be a successful entrepreneur, the challenges of growing a business without a traditional workforce, and how to balance innovation with practical execution. Elaine shares some surprising industry insights, her thoughts on navigating the new wave of AI tools, and why being a small business can sometimes be a big advantage. Tune in for an inspiring conversation on how solo entrepreneurs are shaking up the business world!&lt;/p&gt;
&lt;p&gt;This episode is brought to you by:&lt;/p&gt;
&lt;p&gt;Stack Influence: Use code MISFITS for 10% off at &lt;a href="https://stackinfluence.com/"&gt;https://stackinfluence.com/ &lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Levanta: Get 20% off Levanta's gold plan and book your call today - &lt;a href="https://get.levanta.io/misfits"&gt;https://get.levanta.io/misfits &lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Timestamps&lt;/p&gt;
&lt;p&gt;0:00 Welcome&lt;/p&gt;
&lt;p&gt;6:08 Skip the Banter&lt;/p&gt;
&lt;p&gt;6:33 Elaine's Background&lt;/p&gt;
&lt;p&gt;9:08 Entrepreneurship Groups&lt;/p&gt;
&lt;p&gt;11:08 In Person or Online Groups&lt;/p&gt;
&lt;p&gt;17:00 Characteristics of Entrepreneur&lt;/p&gt;
&lt;p&gt;19:34 What Investors Are Looking For&lt;/p&gt;
&lt;p&gt;28:00 Non Employer Businesses&lt;/p&gt;
&lt;p&gt;37:30 No More College?&lt;/p&gt;
&lt;p&gt;51:20 Hiring Around The World&lt;/p&gt;
&lt;p&gt;52:50 Success Without Failure is Luck&lt;/p&gt;
&lt;p&gt;59:35 When Your Business Needs Money&lt;/p&gt;
&lt;p&gt;1:08:51 Elaine's Misfit&lt;/p&gt;
&lt;p&gt; &lt;/p&gt;
&lt;p&gt;Check out collectivemindsociety.com for networking events with Norm and Kevin. Follow @marketingmisfitspodcast on Instagram and YouTube for updates! Welcome to the Marketing Misfits Podcast YouTube Channel! Hosted by Norm Farrar and Kevin King, two entrepreneurs who've carved paths of success by thinking outside the traditional business box. Here, we're all about celebrating the unconventional, the trailblazers, and the rebels of ecommerce.&lt;/p&gt;
&lt;p&gt; &lt;/p&gt;
&lt;p&gt;Norm and Kevin have spent years navigating the choppy waters of the business world, turning left when everyone else turned right, and they’ve got the success stories to prove it. Now, they're on a mission to uncover other Marketing Misfits just like them. From genius marketing hacks to the most unexpected growth strategies, our guests share it all. This is not your standard, by-the-book marketing talk; it's a peek into the minds of those who dare to do things differently.&lt;/p&gt;
&lt;p&gt; &lt;/p&gt;
&lt;p&gt;Whether you're a seasoned entrepreneur, or a newbie in the digital marketplace, Subscribe to join Norm, Kevin. Welcome to the Marketing Misfits family!&lt;/p&gt;&lt;br/&gt;&lt;p&gt;Hosted by Ausha. See &lt;a href="https://ausha.co/privacy-policy"&gt;ausha.co/privacy-policy&lt;/a&gt; for more information.&lt;/p&gt;</description>


In this episode of Marketing Misfits, Norm Farrar and Kevin King sit down with Elaine Pofeldt, author of The Million Dollar, One-Person Business. Elaine dives into the rise of million-dollar businesses run by solo entrepreneurs and explores how techno...

Million Dollar Solo Businesses: How to Thrive Without a Team? | Elaine Pofeldt | MMP #022

Discussion with the greatest minds in business today in a casual format. Kevin King and Norman Farrar dig into the stories that make up some of the most forward thinking entrepreneurial minds and the pivotal moments along their roads to success.

Hosted by Ausha. See ausha.co/privacy-policy for more information.

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