<description>&lt;p&gt;Acquiring a customer is the expensive part. Keeping them is where brands actually build a business. Recorded live on the floor of Shoptalk Spring 2026, Dave talks with five founders and operators about everything that happens after a customer hits &amp;amp; 'buy' and why that's where most brands leavemoney on the table. Lifecycle marketing, returns operations, conversion analytics, fraud prevention, and retargeting all in one episode.&lt;/p&gt;&lt;p&gt;Guests: &lt;/p&gt;&lt;p&gt;Danielle Satterwhite (The Lifecycle Lab) - https://www.linkedin.com/in/daniellesatterwhite/&lt;/p&gt;&lt;p&gt;Marco De Paulis (Loop Returns) - https://www.linkedin.com/in/mdepaulis/&lt;/p&gt;&lt;p&gt;Harry Webster (LogRocket) - https://www.linkedin.com/in/harrisonwebster/&lt;/p&gt;&lt;p&gt;Jack Niesz (Riskified) - https://www.linkedin.com/in/jack-niesz-942a2a1a2/&lt;/p&gt;&lt;p&gt;Georgia Carlson (AdRoll) - https://www.linkedin.com/in/georgiacarlson/&lt;/p&gt;&lt;p&gt;#shoptalk2026 #logistics #ecommerce #startups &lt;/p&gt;</description>

Beyond Fulfillment Podcast

Dave Gulas

Your Post-Purchase Experience Is Leaking Revenue, Here's How to Fix It

APR 15, 202618 MIN
Beyond Fulfillment Podcast

Your Post-Purchase Experience Is Leaking Revenue, Here's How to Fix It

APR 15, 202618 MIN

Description

Acquiring a customer is the expensive part. Keeping them is where brands actually build a business. Recorded live on the floor of Shoptalk Spring 2026, Dave talks with five founders and operators about everything that happens after a customer hits & 'buy' and why that's where most brands leavemoney on the table. Lifecycle marketing, returns operations, conversion analytics, fraud prevention, and retargeting all in one episode.Guests: Danielle Satterwhite (The Lifecycle Lab) - https://www.linkedin.com/in/daniellesatterwhite/Marco De Paulis (Loop Returns) - https://www.linkedin.com/in/mdepaulis/Harry Webster (LogRocket) - https://www.linkedin.com/in/harrisonwebster/Jack Niesz (Riskified) - https://www.linkedin.com/in/jack-niesz-942a2a1a2/Georgia Carlson (AdRoll) - https://www.linkedin.com/in/georgiacarlson/#shoptalk2026 #logistics #ecommerce #startups