Today, we’ll be interviewing Mark Jordan (Founder) at True Forces, Former President at Optistar Technology Consultants who went from ~$1M to a $7M ARR Exit in 6 years! Overview [0:44] Scaling Through Organic Growth [19:39] Defining Your MSPs Unique Value Proposition [23:08 Why Building Your “All-Star” Team Is So Crucial [30:15] Key Business Shifts from “Lifestyle” to a “Growth” Business [34:23] Mark’s MSP Origin Story [38:08] Rapid Fire Round → Let’s Connect On LinkedIn: https://www.linkedin.com/in/rhondreogiscombe1/ → Subscribe To Our Newsletter: https://msprevenuesecrets.substack.com/ → Watch Video Interview On YouTube: https://www.youtube.com/@rhondregiscombe → Mark Jordan (Founder) at True Forces LinkedIn URL: https://www.linkedin.com/in/mark-jordan-fractionalcoo/