In this episode of Manager Lab we explore why many big change efforts stall after an energetic launch and how leaders can prevent a false start. Drawing on Harvard Business Review insights, the host outlines practical steps to create lasting momentum by building alignment, clarifying the problem, involving key stakeholders, and preparing managers for the emotional curve of change. Listen for six actionable takeaways—slow down before you speed up, define the problem clearly, build ownership, state what won’t change, equip managers, and track early adoption indicators—to move from announcement to sustained adoption.