TARGETED Podcast

Welcome back to Targeted Podcast, one of the fastest-growing Men’s Mindset Podcasts, hosted by Atlas Aultman. After spending three decades leading no-fail missions, serving as a military commander, working as a presidential communications aide, and learning directly from some of the world’s most successful leaders, Atlas distilled everything into one simple framework: The Rule of Three. Originally written for his kids, these lessons became the foundation for a leadership book that eventually became a top book in 12 bestselling categories, earned 3 International Impact Awards, and has attributed to Atlas Aultman being named Author of the Year https://eyesonhollywood.com/international-impact-book-awards-hollywood/ In this episode you’ll learn: Why people always come before time and money The Rule of Three for building a successful life Why finding the right mentor saves years of frustration Leadership lessons from high-pressure military missions How successful men make difficult decisions Why discomfort is often the doorway to opportunity The hidden influence of your social media feed How your environment shapes your mindset The four ways people earn money—and why most never escape the first two Building businesses that create freedom instead of another job Investing in yourself before investing elsewhere. Targeted Podcast features conversations with world champions, business executives, bestselling authors, professional athletes, winning entrepreneurs, and world record holders to help you build discipline, confidence, resilience, leadership, and a championship mindset. If you’re searching for a Men’s Mindset Podcast focused on leadership, personal development, success habits, mental toughness, and becoming the best version of yourself, welcome to the community. Subscribe for new episodes every week. LINKS FOR THIS EPISODE: Atlas Aultman books on Amazon: https://www.amazon.com/stores/ATLAS-Aultman/author/ Robert T. Kiyosaki, Rich Dad Poor Dad: https://a.co/d/0ctwNVux Atlas Aultman’s TEDx SouthLakeTahoe talk: https://youtu.be/IuJQAPUTf4g?si=Vn9kiXne_MuiYrkX CHAPTERS: 00:00 - Show teaser 00:08 - Targeted Podcast opener 00:17 - Intro to 3 Focus Areas of champions 00:58 - The System of success, People, Time, Money. The RULE of 3 applied to leadership of your life. 01:55 - The answer to most of your problems is to find an expert 02:23 - Story of Aultman stealing a secret service vehicle, well - not really (clip from Terminally Curious Podcast) 03:48 - The number 1 influence action you need to do today in 2026 that will impact the rest of your life 04:49 - Quote ”Be careful who you let into your life, because they will change it” - Atlas Aultman 05:15 - Money. Rich Dad, Poor Dad and the follow up lesson that people don’t know as well. 05:53 - Money Quadrants, what I hear in 2026 that can be useful from Kyosaki’s idea today 06:04 - #1 - Get a Job - someone will give you hours that they need you to work 06:23 - #2 Start a Business - you give all of your hours to this effort) 06:42 - #3 and #4 intro, where Elite people live 06:50 - #3 be a business owner, let others run it - you become an employer 07:35 - #4 Investing, but differently - using flexible money and doing the research to see that your money makes more money 08:40 - Assessment for your people + money 09:19 - Show close and special offers SPECIAL OFFERS & SPONSORS: - Targeted MERCH: https://blackeaglecustoms.us/collections/targeted-podcast - FIGHT SCRUB: 10% off with code FIGHTSCRUBATLAS at getfightscrub.com - BUCKED UP Supplements: 20% off with code ATLAS25 at buckedup.com - LEADERS-KIT.com: Leadership training and seminars - SPONSOR THIS SHOW/GUEST APPLICATIONS: [email protected] Thank you for supporting TARGETED Podcast. Aim for excellence and STAY ON TARGET.

Welcome back to the Targeted Podcast, a top 1% Men’s Mindset Podcast hosted by Atlas Aultman and fueled by champions. In this episode, Atlas sits down with respected MMA and Brazilian Jiu-Jitsu world champion coach Jay Pages to discuss the mindset, leadership, discipline, and communication skills required to build champions. Jay shares how his coaching philosophy evolved from traditional instruction to a more individualized approach focused on developing athletes through understanding, adaptability, and personal growth. Together, they explore what separates average performers from elite competitors and why mindset is often the deciding factor between success and failure. Find Jay Pages on IG https://www.instagram.com/jayjpages or at his website here HOME - JPJJ|MMA Find Atlas Aultman here: https://www.instagram.com/atlasaultman or on LinkedIN here: https://www.linkedin.com/in/atlasaultman Topics include: ✅ Men’s mindset and personal growth ✅ Leadership lessons from elite coaches ✅ Building confidence and resilience ✅ The psychology of winning ✅ Communication between coaches and athletes ✅ Learning from failure and adversity ✅ Mental toughness in competition and life ✅ Entrepreneurship and building a lasting legacy ✅ Self-improvement through continuous education ✅ The champion mindset Whether you’re an athlete, entrepreneur, coach, leader, father, or someone striving to become the best version of yourself, this conversation offers practical insights into developing a stronger mindset and achieving long-term success. This is a fresh spin on ”if you want the same result, do what everyone else does” If you want a different result, do better. Subscribe to Targeted Podcast for weekly conversations on: Men’s Mindset Leadership Personal Development Mental Toughness Discipline Entrepreneurship Fitness Mixed Martial Arts (MMA) Brazilian Jiu-Jitsu Success Habits Masculinity Resilience CHAPTERS 00:00 Introduction teaser 00:50 Why Great Coaches Think Differently 01:50 The Problem with Traditional Coaching 02:28 Building Better Athletes Through Mindset 03:35 Coaching BJJ to the lowest common denominator and create the practice environment that works to build the athlete (Entrepreneurship and Leadership Lessons 04:28 social media and Personal Growth 06:27 Has technology made MMA coaching easier? 07:26 The Moneyberg question 08:38 Who influences Jay Pages as a world champion coach, names get named and How Jay Pages Defines Success 11:36 Dispelling myths in what is right and wrong in MMA - The Biggest Myth in Martial Arts 12:56 The difference between Stupid and Brave is the outcome 13:35 The Importance of Continuous Learning and looking differently at ”the basics” 16:41 Why Mindset Wins Fights 18:55 Communication Between Coaches and Athletes is vital to success 19:38 Learning Through Failure 20:38 Teaching others using personal failures and why it’s a catch 22 21:37 Where to Follow Jay Pages 22:55 Show closing 23:26 Special offers (links below) SPECIAL OFFERS & SPONSORS: - FIGHT SCRUB: All-natural disinfectant & soap – 10% off with code FIGHTSCRUBATLAS at getfightscrub.com - BUCKED UP Supplements: 20% off with code ATLAS25 at buckedup.com - LEADERS-KIT.com: Leadership training, coaching, and seminars to elevate your team or business - VIRTUAL STORE for Targeted MERCH: https://blackeaglecustoms.us/collections/targeted-podcast - Atlas Aultman’s latest Book: atlasaultman.com - SPONSOR THIS SHOW/GUEST APPLICATIONS: [email protected] Thank you for supporting TARGETED Podcast. Every watch/listen helps us grow, reach more champions, and bring you powerful life and mindset lessons from men who’ve won already. This isn’t just another podcast, it’s REAL-LIFE lessons for our growing community. Join us, or be left out. No matter what your choices - aim for excellence and STAY ON TARGET.

What does it take to become a champion in martial arts, business, and life? In this episode of Targeted Podcast, host Atlas Aultman sits down with Arizona martial arts legend Jay Pages to discuss MMA, Brazilian Jiu-Jitsu, wrestling, coaching, self-defense, entrepreneurship, and the mindset required to succeed under pressure. Jay shares his journey from early martial arts training and the rise of the UFC to becoming a respected coach who has developed elite competitors and champions. He explains why wrestling is the best foundation for MMA, how athletes overcome fear, the realities of self-defense, and why experience is the ultimate teacher. Topics include: MMA fundamentals Wrestling vs Jiu-Jitsu Self-defense strategies Competition mindset Fear and confidence Coaching elite athletes Building successful martial arts academies UFC evolution Leadership through sports Arizona martial arts scene If you’re interested in MMA, Brazilian Jiu-Jitsu, wrestling, self-improvement, leadership, or becoming mentally tougher, this episode is packed with practical lessons. Subscribe to Targeted Podcast for conversations with champions, entrepreneurs, military leaders, athletes, and high performers. SPECIAL DISCOUNTS: * FIGHT SCRUB: All-natural disinfectant & soap – 10% off with code FIGHTSCRUBATLAS at getfightscrub.com * BUCKED UP Supplements: 20% off with code ATLAS25 at buckedup.com * Targeted MERCH through the channel: https://blackeaglecustoms.us/collections/targeted-podcast SPONSOR THIS SHOW/GUEST APPLICATIONS: * [email protected] THANKS: Every watch/listen helps us grow, reach more champions, and bring you powerful life and mindset lessons from men who’ve won already. This isn’t just another podcast, it’s REAL-LIFE lessons for our growing community. Join us, or be left out of what gets uncovered next. No matter what your choices- aim for excellence and STAY ON TARGET. Chapters 00:00 Show teaser 00:36 Introduction and overview of guest, Jay Pages 01:15 How Martial Arts Started 02:40 The Early UFC Era 03:30 First MMA Fight Experience 04:10 Why Wrestling Wins in MMA 05:45 How to Prepare for Competition 06:20 Managing Fear and Pressure 07:50 Self-Defense That Actually Works 08:10 Why Choking Is More Effective Than Striking 09:40 From Fighter to Coach 13:30 Building Champions 17:30 Developing Elite Competitors 20:00 Final Lessons on Success and Growth 21:03 Outro Part 1 of Jay Pages / Advertisements #JayPages #MMA #JiuJitsu #BJJ #Wrestling #SelfDefense #MartialArts #TargetedPodcast #AtlasAultman #Grappling #ADCC #UFC #Leadership #MentalToughness #PhoenixArizona

What separates champions from everyone else? After decades of leadership experience in 30 countries, 3 decades of military service, working in the White House, and interviewing world champions, bestselling authors, elite athletes, military leaders, entrepreneurs, and high performers on the Targeted Podcast, Atlas Aultman shares three of the most common success principles found in nearly every champion. In this episode you’ll learn: ✅ Why most people quit right before success ✅ The power of self-belief and authentic confidence ✅ Why discipline beats talent over time ✅ How to find your personal ”ground truth” ✅ Lessons from elite performers, entrepreneurs, athletes, and military leaders ✅ How resilience creates long-term success Success leaves clues. Whether you’re building a business, pursuing a goal, improving your leadership, or rebuilding after setbacks, these champion lessons can help you move forward. Quotes for this episode include Michael Jordan, Atlas Aultman, Don Frye, Warren Buffett, Mark King, Badger Asher, Bruce Lee, Michael Brooks, Jay Z, Morgan Lerrette, General Patton, David Chocachi, and Sean Kanan. Subscribe for more conversations with world-class performers, bestselling authors, military leaders, entrepreneurs, athletes, and experts dedicated to helping you become the best version of yourself. 🎙 Host: Atlas Aultman / STUDIO: S. Studio in Hollywood, California #TargetedPodcast #SuccessMindset #Leadership #Discipline #Motivation #PersonalDevelopment #championmindset Keywords: champion mindset success habits leadership lessons Atlas Aultman targeted podcast motivation discipline self belief resilience personal development mental toughness high performance habits motivation success principles winning mindset entrepreneur mindset leadership development mindset coaching goal setting elite performers champion habits business success military leadership self-improvement success motivation mindset shift confidence building overcoming adversity never quit growth mindset achievement SPECIAL OFFERS & SPONSORS: - Atlas Aultman’s FREE Book: atlasaultman.com - FIGHT SCRUB: All-natural disinfectant & soap – 10% off with code FIGHTSCRUBATLAS at getfightscrub.com - BUCKED UP Supplements: 20% off with code ATLAS25 at buckedup.com - LEADERS-KIT.com: Leadership training, coaching, and seminars to elevate your team or business - Targeted MERCH: https://blackeaglecustoms.us/collections/targeted-podcast - SPONSOR THIS SHOW/GUEST APPLICATIONS: [email protected] Thank you for supporting TARGETED Podcast. Every watch/listen helps us grow, reach more champions, and bring you powerful life and mindset lessons from men who’ve won already. This isn’t just another podcast, it’s REAL-LIFE lessons for our growing community. Join us, or be left out. No matter what your choices - aim for excellence and STAY ON TARGET.

Why do some people keep going when life gets hard while others quit? In this powerful follow-up conversation, Atlas Aultman sits down with actor, athlete, rescuer, and Baywatch legend David Chokachi to explore resilience, suffering, discipline, masculinity, service, purpose, fitness, and what it really takes to overcome life’s darkest moments. David shares lessons from recovering from devastating injuries, battling depression, embracing the Finnish concept of “Sisu,” serving others through animal rescue, and developing the mindset that allows people to push through when everything inside them wants to quit. Topics include: Mental toughness Discipline vs motivation Sisu and resilience Fitness for life Service to others Masculinity and capability Depression recovery Building mental strength Baywatch stories Personal growth Early morning routines Leadership through adversity Why men need purpose How suffering creates strength This episode is packed with practical wisdom for men looking to become stronger, more capable, and more resilient in every area of life. 📍 Recorded for Targeted Podcast in Hollywood, California by Slap Studios. If you enjoy conversations about leadership, self-improvement, masculinity, resilience, fitness, and purpose, subscribe and join the community. #TargetedPodcast #DavidChokachi #MentalToughness #Masculinity #SelfImprovement #Discipline #Resilience #MensMentalHealth #AtlasAultman #Purpose Transcript source / time stamps: 00:00 – The Chills Moment 00:06 - Introduction 00:34 – Depression & Personal Darkness 02:12 – Why Suffering Creates Growth 05:44 – The Difference Between Motivation & Discipline 07:55 – What Breaks Most People First? 08:30 – Why Modern Men Quit Too Soon 10:40 – Learning Through Adversity 12:20 – Childhood Lessons & Belonging 13:05 – The Finnish Concept of Sisu 14:18 – Family Heritage & Warrior Culture 15:50 – How Cold Exposure Builds Resilience 16:33 – Fitness Habits That Actually Matter 19:18 – Why Phones Are Killing Gym Performance 21:45 – Surfing, Yoga & Core Strength 25:00 – Rucking & Functional Fitness 27:25 – Fire Brigade Training & Service 28:18 – David Goggins, Discipline & Endurance 32:50 – Why Men Must Be Capable 33:03 – Service Before Self 33:17 - Viral Social Media content discussion 35:45 – Final Advice for Young Men 36:20 – Closing Thoughts LINKS: Wings of Rescue - https://www.wingsofrescue.org/ Instagram - https://www.instagram.com/therealdavidchokachi Current Baywatch Teaser - https://deadline.com/2026/05/baywatch-teaser-fox-first-promo-rebooted-series-1236920194/ BE SURE TO CATCH THE NEW BAYWATCH on FOX. #DavidChokachi #Baywatch #TargetedPodcast #MentalHealth #Discipline #ColdPlunge #SelfImprovement #MensMentalHealth #AtlasAultman #resilience This episode has strong advertiser-friendly characteristics in: ✅ Mental health and recovery ✅ Fitness and wellness ✅ Personal development ✅ Celebrity recognition through Baywatch ✅ Men’s self-improvement ✅ Inspirational storytelling Those who took advantage of this offer these SPECIAL OFFERS: - FIGHT SCRUB: All-natural disinfectant & soap – 10% off with code FIGHTSCRUBATLAS at getfightscrub.com - BUCKED UP Supplements: 20% off with code ATLAS25 at buckedup.com - LEADERS-KIT.com: Leadership training, coaching, and seminars to elevate your team or business - Targeted MERCH: https://blackeaglecustoms.us/collections/targeted-podcast - SPONSOR THIS SHOW/GUEST APPLICATIONS: [email protected] Thank you for supporting TARGETED Podcast. Every watch/listen helps us grow, reach more champions, and bring you powerful life and mindset lessons from men who’ve won already. This isn’t just another podcast; it’s REAL-LIFE lessons for our growing community. Join us or be left out. No matter what your choices - aim for excellence and STAY ON TARGET.