What happens when you sell the company you built from your family's kitchen — and weeks later, the people who bought it collapse, taking everything down with them?Jodi Scott, co-founder of Green Goo, joins Rob Pene to tell one of the most jaw-dropping comeback stories you'll hear this year. Three women — mother, daughter, and sister — built a plant-based first aid and skincare empire from their Colorado family kitchen, growing herbs in their own garden and starting at the farmer's market. In under 5 years they hit 150,000 retail points of distribution, became one of the first plant-based topicals registered with the FDA, and sold to a portfolio company.Then it all imploded. Within 24 hours of the deal closing, Jodi had to terminate the legacy team they'd spent over a decade protecting. The company was pulled off shelves. Production stopped. They lost their jobs, their purpose, and nearly everything they'd built.And then they bought it back.This is the story of grit, sisterhood, mental fitness, and the 18-month fight to reclaim a company that had been declared dead.In this episode:- How three women with no MBAs scaled to 150,000 retail locations- Walking into their first major retailer meeting (Army Air Force Exchange — the world's 2nd largest retailer) without knowing it- Why "if it doesn't sting, burn, or dry it out, it must not be working" is wrong — and what to do instead- The pandemic pivot: shipping pallets to employees' houses, packing boxes till 4 AM- The 24 hours that ended everything- The mentor who said "your mental fitness boot camp starts now"- 18 months of rebuilding from zero — with formulas, customers, and contacts intact- Real customer wins: a 9/11 survivor getting off opioids, a year-long eczema flare-up clearing in 2 weeks- Why the Southern Butter intimate line was born from accidental customer feedback- Why she'd build differently the second time (mindset over hustle)Connect with Jodi & Green Goo:🌿 Website: https://greengoo.com📧 [email protected]💼 LinkedIn: Jodi A. ScottIf this episode hit you, follow the show, leave a review, and send it to the friend who needs to hear that "lost everything" doesn't have to be the end of the story.#GreenGoo #ComebackStory #FemaleFounders #PlantBased #FirstAid #FamilyBusiness #Entrepreneurship #LegacyPodcast #Resilience #SkinCare