The Podcast Mogul's Playbook

Hey Moguls! Ever feel like you’re pouring your heart into your podcast but the money just isn’t showing up? Or maybe you’re stuck hustling for sponsors, grinding away on content, and still feel like your show isn’t making the impact—or income—you know it could? Trust me, you’re not alone. In this episode, I’m spilling the REAL secrets to podcast growth and monetization that work—even if your audience isn’t huge (yet).What’s Inside This Episode?This week, we’re digging into the two real ways to make money from your podcast (hint: it’s NOT chasing sponsors or growing downloads for the sake of big numbers). I’m answering the most burning podcaster questions straight from the trenches—my favorite Facebook groups—so you know you’re not getting theory, but real, proven strategies from people who’ve been exactly where you are.Episode SummaryWhy most podcasters are focusing on the WRONG growth metrics—and what actually matters if you want to turn listeners into clients or cash.The truth about audience size (spoiler: you DON’T need thousands of downloads to monetize).The two monetization methods every podcaster should know—and how to figure out which is right for you.Tactics for using platforms like Pinterest to promote your show (and why it matters where your ideal client hangs out).The secret to building a simple podcast funnel—to move followers from passive listeners to loyal community members, clients, and supporters.Gear and editing recommendations for new podcasters who don’t want to break the bank.Confidence tips for finally getting comfortable with your own voice on the mic.Key Takeaways & NuggetsIt’s not about downloads, it’s about ENGAGEMENT. A small but loyal audience beats big numbers with zero connection every time.Stop waiting on fancy gear! Your phone and a USB mic are enough to get started; perfectionism = procrastination.Pinterest can work—but only if your audience is there. Match your promotion to where your dream clients hang out.Build a listener journey: Move people from listener → follower → supporter. Funnels aren’t just for fancy marketers!Monetization = Value: Whether it’s a membership, merchandise, or high-value content, you need to create a path for your listeners to invest in YOU, not just your show.Want sponsors? Show them the ROI. Engagement and a proven community matter more than audience size.Still hate your own voice? You’ll get over it, or just hire an editor—but don’t let it hold you back.Feeling the Value? Here’s What To Do Next:If you loved what you heard today, don’t keep it to yourself—hit follow, tell a friend in podcasting, or screenshot this episode and tag me on socials! Got a question you want featured in a future Q&A? Join the “Podcasters on Facebook” group (link in the show notes) and ask away.Ready to level up your podcast and finally make the impact (and income) you deserve? Check out the resources below—and remember, always invest in yourself.Links & Resources:Join the Podcasters on Facebook groupShow notes & more free resourcesDM me your podcast wins or struggles on Instagram (@PhilBetter)Let’s get after it, podcasters. Your message matters!

Are You Making These Podcast Monetization Mistakes? Here’s How to Fix Them.Hey Moguls! Ever feel like you’re pouring your heart into your podcast but the money just isn’t showing up? Or maybe you’re stuck hustling for sponsors, grinding away on content, and still feel like your show isn’t making the impact—or income—you know it could? Trust me, you’re not alone. In this episode, I’m spilling the REAL secrets to podcast growth and monetization that work—even if your audience isn’t huge (yet).What’s Inside This Episode?This week, we’re digging into the two real ways to make money from your podcast (hint: it’s NOT chasing sponsors or growing downloads for the sake of big numbers). I’m answering the most burning podcaster questions straight from the trenches—my favourite Facebook groups—so you know you’re not getting theory, but real, proven strategies from people who’ve been exactly where you are.Episode SummaryWhy most podcasters are focusing on the WRONG growth metrics—and what actually matters if you want to turn listeners into clients or cash.The truth about audience size (spoiler: you DON’T need thousands of downloads to monetize).The two monetization methods every podcaster should know—and how to figure out which is right for you.Tactics for using platforms like Pinterest to promote your show (and why it matters where your ideal client hangs out).The secret to building a simple podcast funnel—to move followers from passive listeners to loyal community members, clients, and supporters.Gear and editing recommendations for new podcasters who don’t want to break the bank.Confidence tips for finally getting comfortable with your own voice on the mic.Key Takeaways & NuggetsIt’s not about downloads, it’s about ENGAGEMENT. A small but loyal audience beats big numbers with zero connection every time.Stop waiting on fancy gear! Your phone and a USB mic are enough to get started; perfectionism = procrastination.Pinterest can work—but only if your audience is there. Match your promotion to where your dream clients hang out.Build a listener journey: Move people from listener → follower → supporter. Funnels aren’t just for fancy marketers!Monetization = Value: Whether it’s a membership, merchandise, or high-value content, you need to create a path for your listeners to invest in YOU, not just your show.Want sponsors? Show them the ROI. Engagement and a proven community matter more than audience size.Still hate your own voice? You’ll get over it, or just hire an editor—but don’t let it hold you back.Feeling the Value? Here’s What To Do Next:If you loved what you heard today, don’t keep it to yourself—hit follow, tell a friend in podcasting, or screenshot this episode and tag me on socials! Got a question you want featured in a future Q&A? Join the “Podcasters on Facebook” group (link in the show notes) and ask away.Ready to level up your podcast and finally make the impact (and income) you deserve? Check out the resources below—and remember, always invest in yourself.Links & Resources:Join the Podcasters on Facebook groupDM me your podcast wins or struggles on Instagram (@ThePodcastMogul)Let’s get after it, podcasters. Your message matters!

Are You Making These Podcast Monetization Mistakes? Here’s How to Fix Them.Hey Moguls! Ever feel like you’re pouring your heart into your podcast but the money just isn’t showing up? Or maybe you’re stuck hustling for sponsors, grinding away on content, and still feel like your show isn’t making the impact—or income—you know it could? Trust me, you’re not alone. In this episode, I’m spilling the REAL secrets to podcast growth and monetization that work—even if your audience isn’t huge (yet).What’s Inside This Episode?This week, we’re digging into the two real ways to make money from your podcast (hint: it’s NOT chasing sponsors or growing downloads for the sake of big numbers). I’m answering the most burning podcaster questions straight from the trenches—my favorite Facebook groups—so you know you’re not getting theory, but real, proven strategies from people who’ve been exactly where you are.Episode SummaryWhy most podcasters are focusing on the WRONG growth metrics—and what actually matters if you want to turn listeners into clients or cash.The truth about audience size (spoiler: you DON’T need thousands of downloads to monetize).The two monetization methods every podcaster should know—and how to figure out which is right for you.Tactics for using platforms like Pinterest to promote your show (and why it matters where your ideal client hangs out).The secret to building a simple podcast funnel—to move followers from passive listeners to loyal community members, clients, and supporters.Gear and editing recommendations for new podcasters who don’t want to break the bank.Confidence tips for finally getting comfortable with your own voice on the mic.Key Takeaways & NuggetsIt’s not about downloads, it’s about ENGAGEMENT. A small but loyal audience beats big numbers with zero connection every time.Stop waiting on fancy gear! Your phone and a USB mic are enough to get started; perfectionism = procrastination.Pinterest can work—but only if your audience is there. Match your promotion to where your dream clients hang out.Build a listener journey: Move people from listener → follower → supporter. Funnels aren’t just for fancy marketers!Monetization = Value: Whether it’s a membership, merchandise, or high-value content, you need to create a path for your listeners to invest in YOU, not just your show.Want sponsors? Show them the ROI. Engagement and a proven community matter more than audience size.Still hate your own voice? You’ll get over it, or just hire an editor—but don’t let it hold you back.Feeling the Value? Here’s What To Do Next:If you loved what you heard today, don’t keep it to yourself—hit follow, tell a friend in podcasting, or screenshot this episode and tag me on socials! Got a question you want featured in a future Q&A? Join the “Podcasters on Facebook” group (link in the show notes) and ask away.Ready to level up your podcast and finally make the impact (and income) you deserve? Check out the resources below—and remember, always invest in yourself.Links & Resources:Join the Podcasters on Facebook groupShow notes & more free resourcesDM me your podcast wins or struggles on Instagram (@PhilBetter)Let’s get after it, podcasters. Your message matters!

Hey Moguls! Ever feel like you’re pouring your heart into your podcast but the money just isn’t showing up? Or maybe you’re stuck hustling for sponsors, grinding away on content, and still feel like your show isn’t making the impact—or income—you know it could? Trust me, you’re not alone. In this episode, I’m spilling the REAL secrets to podcast growth and monetization that work—even if your audience isn’t huge (yet).What’s Inside This Episode?This week, we’re digging into the two real ways to make money from your podcast (hint: it’s NOT chasing sponsors or growing downloads for the sake of big numbers). I’m answering the most burning podcaster questions straight from the trenches—my favorite Facebook groups—so you know you’re not getting theory, but real, proven strategies from people who’ve been exactly where you are.Episode SummaryWhy most podcasters are focusing on the WRONG growth metrics—and what actually matters if you want to turn listeners into clients or cash.The truth about audience size (spoiler: you DON’T need thousands of downloads to monetize).The two monetization methods every podcaster should know—and how to figure out which is right for you.Tactics for using platforms like Pinterest to promote your show (and why it matters where your ideal client hangs out).The secret to building a simple podcast funnel—to move followers from passive listeners to loyal community members, clients, and supporters.Gear and editing recommendations for new podcasters who don’t want to break the bank.Confidence tips for finally getting comfortable with your own voice on the mic.Key Takeaways & NuggetsIt’s not about downloads, it’s about ENGAGEMENT. A small but loyal audience beats big numbers with zero connection every time.Stop waiting on fancy gear! Your phone and a USB mic are enough to get started; perfectionism = procrastination.Pinterest can work—but only if your audience is there. Match your promotion to where your dream clients hang out.Build a listener journey: Move people from listener → follower → supporter. Funnels aren’t just for fancy marketers!Monetization = Value: Whether it’s a membership, merchandise, or high-value content, you need to create a path for your listeners to invest in YOU, not just your show.Want sponsors? Show them the ROI. Engagement and a proven community matter more than audience size.Still hate your own voice? You’ll get over it, or just hire an editor—but don’t let it hold you back.Feeling the Value? Here’s What To Do Next:If you loved what you heard today, don’t keep it to yourself—hit follow, tell a friend in podcasting, or screenshot this episode and tag me on socials! Got a question you want featured in a future Q&A? Join the “Podcasters on Facebook” group (link in the show notes) and ask away.Ready to level up your podcast and finally make the impact (and income) you deserve? Check out the resources below—and remember, always invest in yourself.DM me your podcast wins or struggles on Instagram (@ThePodcastMogul)Let’s get after it, podcasters. Your message matters!

Hey Moguls,Ever felt like your podcast sponsorship emails just vanish into a black hole? You’re not alone. In this episode, we’re getting real about why cold pitching is dead and what you should be doing instead if you want brands to actually hit “reply”—and say yes.Episode SummaryWe all want that dream sponsor—but most podcasters are still out here sending cold pitches that get buried (or worse, marked as spam). I’ll show you why warming up those leads gets real results—plus I’ll hand over my exact step-by-step outreach blueprint so you can build genuine brand relationships (and deals) without feeling salesy or desperate.Tune in to learn:The crucial difference between cold and warm sponsorship outreach (and when each actually makes sense)How to make brands excited to work with you—even if you’re not a top-chart showFollow-up strategies and how to close without feeling like you’re beggingMy 5-step sponsor outreach system—because you deserve more than a “maybe someday” in your inbox!Key TakeawaysStop Cold Pitching: Jumping in with a pitch right away is like asking someone to get married before you’ve even said hello. Let’s build real connection first.Warm Outreach Wins: Start by engaging with brands, showing appreciation, joining their conversations, and finding authentic overlap between your audience and their mission.Blueprint Breakdown:Identify aligned brands—don’t waste time on random targets.Make genuine (pitch-free) first contact—DMs, nice emails, or social love.Do your homework—sign up for newsletters, watch their webinars, get to know them.Send a value-driven, tailored intro message (after some back-and-forth) before any pitch.Pitch smart: keep it short, benefit-focused, and offer an easy “trial” if they’re new to podcasting.Follow-Up Like a Pro: 3–5 days, friendly reminders, always adding value, not pestering.Metrics Matter: Just 5 new sponsors a week could mean over 250 warm leads a year—even 10% yes is a win!Only Move to Cold Pitching for Big Brands: Personalize deeply, focus on alignment/results, and don’t dwell on your podcast’s origin story. They care about ROI, not your basement hustle.Don’t Take Silence Personally: It’s a numbers game. Consistency wins, and sponsors will start seeking you out as you build momentum.Ready to Level Up Your Show’s Monetization?Don’t just listen… take action!Follow Podcast Mogul’s Playbook on Spotify (so you never miss an episode packed with real, game-changing advice).Drop your questions or wins in the comments on Spotify—Phil’s shouting out listeners next episode!Prefer DMs? Hit up @thepodcastmogul on Instagram for direct feedback or podcasting questions.Want more? Check the show notes for resources that’ll help you implement what you learned, faster.Let’s make your podcast irresistible to brands—and your dream clients. The blueprint is yours. Go build those relationships, and remember: small, consistent steps = major results.Stay grateful, stay relentless.– Phil Better, The Podcast Mogul